Central America's Best Coffees To Go To Auction

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• Publié par: alliance-for-coffee-excellence
• Nombre de lectures: 23
• Langue: English

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Central America's Best Coffees To Go To

Auction

PR Newswire

MISSOULA, Montana, June 11, 2012

MISSOULA, Montana

,

June 11, 2012

/PRNewswire/ --

June 21st

will mark the first

of six auctions for the Cup of Excellence® award winning coffees from

El

Salvador

,

Nicaragua

,

Costa Rica

,

Guatemala

,

Honduras

and Mexico. Farmers

from these countries submitted their best coffees in April and May to be

evaluated by professional teams of cuppers. Each winning coffee has been

tasted, sniffed and scored at least 5 different times by 2 different juries and

each time received a minimum score of 85 points during the competition. The

top ten coffees were evaluated again. The first place winners from each

country received above 90 points. Each competition has a national and

international jury that travel to the origin country for judging.

"The Cup of Excellence juries are very tough," explains Grant Rattray, Managing

Director for the Cup of Excellence program. "Just to get into the finals the

farmer must harvest the coffee cherries at perfect ripeness so that their

sweetness lingers on the palate. In addition, cuppers must find a wonderful

uniqueness in the brew that represents the terroir and the varietal of the

coffee. All of the characteristics must be in harmony and the aftertaste must

leave a pleasantness that makes one want to take one more sip."

These award-winning coffees represent less than one thousandths of a percent

of the coffees produced in the world and are only available through an online

auction. Very few companies focus on coffees this rare and they will bid against

each other for the right to own these winners and to share them with their

discriminating customers.

Coffee lovers can watch the live online auctions

June 21st

,

June 26th

,

July 3rd

,

July 12th

,

July 18th

and

July 25th

and view the results. Once the auctions have

been completed the winning farmers will receive the majority of the premium

price, which for very small farmers is more money than they will make all year.

The Cup of Excellence is managed by the non-profit Alliance for Coffee

Excellence, Inc, which enjoys membership from global specialty coffee

companies and equipment sponsorships from Probat, Mahlkonig, Pacific Bag

and Decagon. Open to all farmers equally, the program has discovered

thousands of unknown exemplary coffee farmers. For more information or to

become a buyer of these fine coffees log on to www.cupofexcellence.org.

Contact:

Susie Spindler

Executive Director

Alliance for Coffee Excellence, Inc.

Email: [e-mail]

Phone: [phone]