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Frost & Sullivan: Cloud Based UC or (UCaaS) and Video to drive growth in the New Zealand Unified Communications Market

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Frost & Sullivan: Cloud Based UC or (UCaaS) and Video to drive growth in the New Zealand Unified Communications Market PR Newswire AUCKLAND, New Zealand, Sept. 17, 2012 - Voice and video are the main applications driving demand. Market expected to grow at a CAGR of over 9% from 2011 to 2018 AUCKLAND, New Zealand, Sept. 17, 2012 /PRNewswire/ -- The New Zealand Unified Communications (UC) market grew by 6.6% in 2011, despite cautious spending from organisations. This growth was mainly due to demand for voice based solutions and videoconferencing endpoints. From 2011 to 2018, Frost & Sullivan forecasts a CAGR of 9.1%, with cloud based UC or UC as a Service (UCaaS) driving widespread uptake of UC. The flexibility and reduction of maintenance overheads will be key factors driving the uptake of UCaaS. Cloud based access makes UC available to a wider range of organisations and end users and as the model matures, security and privacy issues, which are currently the biggest concerns, will be mitigated. This shift from an on-premise to a cloud based or hosted model will be the vehicle for growth in the medium to long term. The report also indicates that although video and collaboration have been the growth engines for UC revenues in recent years, organisations rate voice based applications as the most important UC application.
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Frost & Sullivan: Cloud Based UC or (UCaaS) and Video to drive growth in the New Zealand Unified Communications Market
PR Newswire AUCKLAND, New Zealand, Sept. 17, 2012
- Voice and video are the main applications driving demand. Market expected to grow at a CAGR of over 9% from 2011 to 2018 AUCKLAND, New Zealand,Sept. 17, 2012/PRNewswire/ -- The New Zealand Unified Communications (UC) market grew by 6.6% in 2011, despite cautious spending from organisations. This growth was mainly due to demand for voice based solutions and videoconferencing endpoints. From 2011 to 2018, Frost & Sullivan forecasts a CAGR of 9.1%, with cloud based UC or UC as a Service (UCaaS) driving widespread uptake of UC. The flexibility and reduction of maintenance overheads will be key factors driving the uptake of UCaaS. Cloud based access makes UC available to a wider range of organisations and end users and as the model matures, security and privacy issues, which are currently the biggest concerns, will be mitigated. This shift from an on-premise to a cloud based or hosted model will be the vehicle for growth in the medium to long term. The report also indicates that although video and collaboration have been the growth engines for UC revenues in recent years, organisations rate voice based applications as the most important UC application. Enterprise telephony - both traditional and IP telephony, accounted for a major proportion of UC revenues in 2011 and although this segment will continue to be the biggest contributor to overall UC revenues, growth will begin to gradually decline as the market approaches saturation. These are some of the findings from Frost & Sullivan's latest report,New Zealand 2012 Unified Communications Market. "Cloud based UC or UC as a Service (UCaaS) will be one of the key enabling factors that will drive widespread uptake of UC inNew Zealand. Although the market has steadily improved its understanding of UCaaS, the 2011 Canterbury earthquake served as a trigger point for many organisations to evaluate the resilience of their IT infrastructure. The shortening life cycles of software applications and frequency of updates also makes management an increasingly complex and resource intensive task for organisations running on-premise solutions. The flexibility and reduction of maintenance overheads will be key factors driving the uptake of UCaaS," said Anand Balasubramanian, Industry Analyst,Australia& New Zealand ICT Practice, Frost & Sullivan. "TheNew Zealandgovernment aims to provide high speed internet to 75% of the population over a 10 year period with developments such as the Ultra-Fast Broadband (UFB) network. This time frame coincides with the maturity of cloud based delivery models, and this combination of factors will be key enabler for widespread uptake of UCaaS," Balasubramanian elaborates. Audrey William,Head of Research,AustraliaandNew Zealand, ICT Practice, Frost & Sullivan said that the top three vendors in theNew Zealandmarket account for nearly half of the market. "Cisco and Microsoft are the biggest competitors, mainly due to the breadth of UC solutions offered. Both have a