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Need for Reduced Healthcare Outlays Creates Strong Growth Potential for Medical Imaging Services, Says Frost & Sullivan

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Need for Reduced Healthcare Outlays Creates Strong Growth Potential for Medical Imaging Services, Says Frost & Sullivan PR Newswire LONDON, June 28, 2012 - Global Vision with Local Focus will be Key Strategy to Succeed in Highly Fragmented European Medical Imaging Market LONDON, June 28, 2012 /PRNewswire/ -- The European medical imaging services market is highly fragmented, intensely competitive and beset with pricing pressures. The expansion of service portfolios to include new, customised service structures will be critical to keeping in sync with evolving consumer needs. The most important challenge for market participants will be to conflate a global view with a local approach that addresses specific country market requirements. New analysis from Frost & Sullivan (http://www.medicalimaging.frost.com), Service Opportunities for Medical Imaging Market of Europe, comprising mobile imaging services, maintenance services and managed equipment services (MES), finds that the market earned revenues of $6.13 billion in 2010 and estimates this to reach $10.1 billion in 2017. "The entire value chain offered by MES providers proves itself economically viable by reducing the capital outflow when distributed over a number of years," notes Frost & Sullivan Research Analyst Kaavya Karunanithi. "There has been tremendous improvement in the spectrum of services offered in the last few years.
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Need for Reduced Healthcare Outlays Creates
Strong Growth Potential for Medical Imaging
Services, Says Frost & Sullivan
PR Newswire
LONDON, June 28, 2012
- Global Vision with Local Focus will be Key Strategy to Succeed in
Highly Fragmented European Medical Imaging Market
LONDON
,
June 28, 2012
/PRNewswire/ -- The European medical imaging
services market is highly fragmented, intensely competitive and beset with
pricing pressures. The expansion of service portfolios to include new,
customised service structures will be critical to keeping in sync with evolving
consumer needs. The most important challenge for market participants will be
to conflate a global view with a local approach that addresses specific country
market requirements.
New analysis from Frost & Sullivan (http://www.medicalimaging.frost.com),
Service Opportunities for Medical Imaging Market of
Europe
,
comprising mobile imaging services, maintenance services and managed
equipment services (MES), finds that the market earned revenues of
$6.13
billion
in 2010 and estimates this to reach
$10.1 billion
in 2017.
"The entire value chain offered by MES providers proves itself economically
viable by reducing the capital outflow when distributed over a number of
years," notes Frost & Sullivan Research Analyst Kaavya Karunanithi. "There has
been tremendous improvement in the spectrum of services offered in the last
few years."
Expanded service portfolios offering competitive, customised solutions catering
to the demands of all user groups have benefited market growth. Services have
been extended to cover all aspects related to medical equipment such as
procurement, installation, maintenance, user training, insurance, upgrades,
financial planning, performance monitoring and asset management. The
resultant reduction in equipment downtime and distribution of capital asset
investment over a period of time has enabled capital savings of 15- 20 per
cent.
"There has been an increase in the range of services offered by service
providers including fixed contract deals by third party providers, asset
management and financial planning, managed services, training and upgrades,
managed equipment servicing and exhaustive mobile service options across all
modalities," adds Karunanithi. "This reduces the costs incurred on the
maintenance of hospital equipment for larger hospitals and trusts as well as
saves capital investment on equipment in smaller hospitals and clinics."
However, cost containment policies of healthcare institutions are narrowing the
profit margins for maintenance and MES service providers. This is being
exacerbated by the rising numbers of global and local service providers across
all segments, resulting in intensified competition and price wars. Another
challenge is the highly fragmented nature of the European market, with each
country having its own set of regulations and monetary directives.
Service providers should modify their services portfolio to offer best-in-class