Rajeev Goel and Kirk McDonald to Speak at Cannes Lions' First Annual TechTalk to Showcase Digital Media and Marketing Thought Leaders and Innovators PR Newswire CANNES, France, June 14, 2012 CANNES, France, June 14, 2012 /PRNewswire/ -- Forward-thinking industry executives to participate in new conference track at the world's largest celebration of creativity in advertising Rajeev Goel, Co-Founder & CEO, and Kirk McDonald, President, of PubMatic have been selected to speak at The International Festival of Creativity's first annual TechTalk program, an interactive, immersive experience centred around innovation in digital media and marketing. They will present on the topic, "What Can We Learn from the Best Consumer Brands: What Content Producers Need to Understand about Connecting with Audiences…and Making Money in the Process." Sponsored by MediaLink, TechTalk is a dedicated platform for forward-thinking businesses to demonstrate their pioneering work across the digital-marketing value chain while simultaneously providing a space for these companies to interact with the brand, publisher, and agency delegates at the Festival.