When Reading for Fun,Kids Ages 6–17 SayThey Want Books That:
What Kids WantIn Books
TM Sneak peek fromKids&Family Reading Report : Fifth Edition.Full report coming in January 2015. Results from a nationally representative survey of 1,026 parents of children ages 6–17, plus one child age 6–17 from the same household, conducted August 29, 2014 through September 10, 2014, and managed by YouGov. See the full methodology at scholastic.com/readingreport
Kids Ages 15–17
Are more likely than older kids to want:books withsmart, strong orbrave characters
Make melaugh
Kids Ages 9–11
Favorites: •Junie B. Jones •Dr. Seuss •Magic Tree House
73 %of kids ages 6–17 say I wouldread more if I couldfind more books that I like.
Are more likely than younger kids to want:books that have a mysteryorproblem to solve
Favorites: •Harry Poer •The Hunger Games •Diary of a Wimpy Kid
Kids Ages 6–8
Tell amade-upstory
Let me use myimagination
Kids Ages 12–14
Have amysteryorproblem to solve
Teach mesomething new
43 %
43 %
54 %
48 %
41 %
Favorites: •Diary of a Wimpy Kid •Harry Poer •Captain Underpants
Are more likely than older kids to want:books withcharacters thatlook like them
Favorites: •Harry Poer •Divergent •The Hunger Games
HavecharactersI wish I could be like because they’resmart, strongorbrave
Are more likely than younger kids to want: books thatlet them forget about real life for a while