Antix Adds Wi-Fi Direct Support to Antix Game Player

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• Publié par: Antix-Labs
• Nombre de lectures: 18
• Langue: English

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Antix Adds Wi-Fi Direct Support to Antix Game Player

PR Newswire READING, England, November 5, 2012

READING, England,November 5, 2012/PRNewswire/ --

Games can be shared in seconds, enhancing social gaming experience

New technologies combine to makesocialgaming off-network increasingly convenient and com pelling for consumers.

Antix Labs has announced that its advanced gaming service now supports Wi-Fi Direct.Gamesthat would have taken a few minutes to send from one device to another using Bluetooth can be shared in a matter of seconds with Wi-Fi Direct. Users can now distribute, challenge and then play in multi-player mode without any need to have immediate access to a service provider's network or a router with data transmission times cut by 95% compared to traditional Bluetooth technologies.

social There is clear empirical evidence that consumers prefer to play socially in immediate proximity and across different devices. Combined with network operators' concerns of insufficient bandwidth capacity and coverage, Antix provides a way for users to distribute games off-network as well as over the cloud, beaming, challenging and then playing with their friends peer-to-peer.

Evan Spytma, Regional Director of Australia and SE Asia for PopCap said, "We've seen how consumers can send Plants vs. Zombies from one device to another in a matter of just a few seconds using theAntix Game Playerwith Wi-Fi Direct. Within the growth and emerging markets of South East Asia, where networks are overloaded and slow, this viral distribution capability has enormous benefits togame developersand publishers as well as to the consumer."

Francis Charig, Antix's founder, said, "Products such as Marmalade are developer focused and designed to help reduce engineering time and cost. The Antix Game Player does do that of course and provides comprehensive support for the cloud. But what makes Antix fundamentally different from any other business today is that we have built a distribution platform for high quality games incorporating a wealth of IP-protected technologies that allow consumers to share and play off-network across different devices. We meet both current and future demands of networks as well as utilize the capabilities in-the-home and on-the-move of consumers' TVs, STBs, phones, tablets and PCs."

NOTES FOR EDITORS

About Antix Labs, Ltd. (Antix):

Antix has developed the Antix Game Player incorporating a consumer-focused distribution file format and service that makes games even more viral than music and video whilst still protecting the rights and the revenues of the developers. For the full release see:http://antixlabs.com/press/pressReleases/2012-11-05_Antix_Adds_Wi- Fi_Direct_Support_to_Antix_Game_Player.html