Ckx's 19 entertainment announces new partnership with storm model

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• Publié par: albert55
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• Langue: English

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CKX's 19 Entertainment Announces New Partnership with Storm Model Management

LOS ANGELES, Aug 09, 2009 (BUSINESS WIRE)

-

- 19 Entertainment, a wholly owned subsidiary of CKX, Inc. (Nasdaq: CKXE),

today announces that it has acquired a 51% ownership stake in Storm Model Management Ltd, the leading UK

-based model

agency run by Sarah Doukas and her brother Simon Chambers.

Storm is one of the world's leading model talent agencies. Founded in London by Ms. Doukas in 1987, the agency represents

an international roster of clients that includes Kate Moss, Jourdan Dunn, Lily Cole, Cindy Crawford, Eva Herzigova, Carla Bruni,

Emma Watson and many others. It has remained at the cutting edge of fashion and lifestyle for over twenty years.

This deal is a continuation of CKX's mission to form partnerships with high

-value entertainment companies or individuals. Storm

joins a roster that includes Muhammad Ali Enterprises, Elvis Presley Enterprises, David Beckham, Victoria Beckham, "American

Idol" and other world

-famous entertainment brands.

19 Entertainment has a growing fashion portfolio which includes a joint venture with multi

-platform fashion media brand

Fashionair.com, Victoria Beckham's critically acclaimed dress collection which sits alongside her denim and sunglass lines, a

multimillion

-dollar fragrance partnership with Coty, and a joint venture with designer Roland Mouret.

Ms. Doukas, Mr. Chambers and 19 founder and CKX director Simon Fuller have been in talks for over a year, working on a

deal that will help create new joint entertainment platforms for its talent, as well as developing the Storm brand in new and

exciting directions.

Ms. Doukas comments: "Storm has exceeded my expectations and I am incredibly proud of what we have achieved to date. We

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-based business and it has long been my plan to develop and broaden the agency to benefit our incredible talent,

and to work directly with my own teams in other influential areas. Working with Simon Fuller and 19 will provide Storm with the

opportunity to work competitively, creatively and on an international level."

Mr. Fuller comments: "Storm Models is one of those special companies with a unique sense of style and integrity. With 19

moving more into the world of fashion and style, the opportunity to join forces with Storm and its incredible heritage and

dynamic approach to the future, was irresistible. Together we can push the boundaries, blur the lines and redefine what a

model agency should be in this fast

-moving world where fashion is playing an increasingly important role in setting and

reflecting culture and tastes."

Notes to editors:

About Simon Fuller's 19 Entertainment

Simon Fuller's 19 Entertainment, a division of CKX, is one of the most successful entertainment organizations in the world,

having created and produced hit television properties including "American Idol" and "So You Think You Can Dance," and with

its relationships and partnerships with some of the biggest names in sports, music and fashion, including David Beckham,

Victoria Beckham, Carrie Underwood, Kelly Clarkson, Daughtry, Claudia Schiffer, Roland Mouret and world tennis No.3, Andy

Murray.

About CKX, Inc.

CKX, Inc. is engaged in the ownership, development and commercial utilization of entertainment content. To date, CKX has

focused on acquiring globally recognized entertainment content and related assets, including the rights to the name, image and

likeness of Elvis Presley, the operations of Graceland, the rights to the name, image and likeness of Muhammad Ali and

proprietary rights to the IDOLS television brand, including the "American Idol" series in the United States and local adaptations

of the IDOLS television show format which, collectively, air in over 100 countries around. For more information about CKX, Inc.,

visit its corporate website at

www.ckx.com

.

About Storm Model Management

Storm Model Management was established twenty

-two years ago by Sarah Doukas to discover and nurture new modeling