Jewel Hut Bestseller Pandora Supports Soldiers' Charity

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• Publié par: the-jewel-hut
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• Langue: English

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Jewel Hut Bestseller Pandora Supports

Soldiers' Charity

PR Newswire

BIRMINGHAM, England, June 8, 2012

BIRMINGHAM, England

,

June 8, 2012

/PRNewswire/ --

Pandora jewellery honours the works of

Britain's

armed forces as part of a new

collaboration with ABF The Soldier's Charity.

Available now at the Jewel Hut, the Pandora British Rose Charm symbolises the

hard work, courage and patriotism of British soldiers - and 15% from each sale

will go directly to the charity.

Following the armed forces' role in representing our country during the

Diamond Jubilee celebrations, by taking part in a parade and flypast to mark

the special event, the British Rose Charm is showcased as part of the Pandora

jewellery 'Best of British' collection.

The stunning charm (product code 790897EN07) costs £40 and is crafted in

sterling silver with red enamel petals. Whether the cause is personal to you or

you simply admire the rose design and its worthy cause, the British Rose Charm

makes a fine addition to any Pandora collection and adds a further patriotic

appeal to the 'Best of British' category.

The charm launches Pandora's partnership with the charity, which became the

official Soldiers' Charity in 1944, as a cause it considers especially important to

the brand and its customers.

Pandora jewellery has created the charm with the intention that it will become

a symbol of pride and celebration for our British Armed Forces. It follows

previous charitable collaborations such as its partnership with Breakthrough

Breast Cancer.

There is an abundance of reasons to celebrate British heritage this year, with

the recent Diamond Jubilee celebrations preceding the upcoming

London

2012

Olympics. With over 40 brands available on the website, Pandora is just one of

the signature Jewel Hut brands to have created a selection of pieces to

commemorate the year.

As well as the British Rose Charm bead, the 'Best of British' range from Pandora

jewellery includes a

London

bus, classic Union Jack, and colourful Murano glass

items in celebratory red, white and blue.

Meanwhile, official Olympic 2012 jeweller Links of

London

stocks a vast

selection of items celebrating the upcoming Games, while distinctively 'British'

charms are available from Swarovski's collection including Union Jack shoe, bag

and car charms. Also, hit brand Tresor Paris has produced an exclusive

Britannia bracelet in red, white and blue, available only at The Jewel Hut.

For more information on Pandora jewellery and to view its 'Best of British'

collection, visit the Jewel Hut today at http://www.thejewelhut.co.uk.

Notes to Editors

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