Living it Loving it Ltd Expands Into New Markets and Launches Mind Sports (International)

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• Publié par: living-it-loving-it-ltd
• Nombre de lectures: 18
• Langue: English

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Living it Loving it Ltd Expands Into New

Markets and Launches Mind Sports

(International)

PR Newswire

LAS VEGAS, July 9, 2012

LAS VEGAS

,

July 9, 2012

/PRNewswire/ --

New Mind Sports Festival Unveiled and Official Dates for the 2012 Prague Poker

Festival Released

Leading poker event management and consultancy, Living it Loving it Ltd.,

announces its global expansion plans for 2013 and the formation of Mind Sports

(International) Ltd.

Recognized for its inclusive approach to managing and producing live events,

tours and bespoke festivals for the world's leading organizations and gaming

corporations, Living it Loving it has quickly established itself as the "go-to"

consultancy for companies looking to bridge-the-gap between the online and

land-based environment.

The company opened its

Las Vegas

offices in

November 2011

, and is planning

to double its size over the next 12 months, recruiting more US-based industry

professionals in a bid to build further upon its recently agreed US and South

American contracts.

"Our goal is to connect online gaming networks and land-based casinos in a

way that brings value to all parties, especially players and customers whom are

looking for engaging experiences and the best live events across the world of

gaming and mind sports," commented Dave Brannan, Managing Director,

Living it Loving it Ltd.

The company has recently agreed to tap into the South American market, with

plans to establish a series of new poker events as well as introducing existing

high profile tours to the continent in early 2013. Further details on the

agreements will be announced this summer with preliminary schedules being

released shortly thereafter.

Outside of the world of poker, Living it Loving it Ltd. has taken yet another

pioneering step forward, announcing the formation of Mind Sports

(International) Ltd. Commencing today, the company will operate under the

Living it Loving it group umbrella, embracing and bringing together the world's

most popular mind games in order to deliver even more entertainment and

tournament competition to live events and festivals around the world.

"Mind Sports have become increasingly popular thanks to the popularity and

demand for mobile and social gaming," explains Brannan. "We view poker as

one of the core mind sports alongside traditional games such as bridge,

backgammon and chess. Our aim is to integrate these skill-based mind sports,

creating the world's biggest independent festivals following the launch of the

inaugural Prague Mind Sports Festival taking place at the end of the year."

Living it Loving it Ltd. pioneered the highly successful poker festival format

having listened to players needs and staying true to its independent positioning.

The company has succeeded in bringing competing brands together, creating

non-conflicting festival schedules that benefit online networks, land-based

venues, existing tours and most importantly the players.

The hugely successful Prague Poker Festival in 2011 exceeded all expectation

and its repeat, along with the launch and integration of the new Prague Mind

Sports Festival is highly anticipated by online sites, tours and players alike.

Taking place at King's Casino and the 5-Star Corinthia Hotel, and running from

November 26 - December 16, 2012

, the Prague Poker Festival is poised to be

bigger and better than ever before, and will feature yet another exciting WPT

Prague event plus others. Player numbers are currently being forecasted to be

in excess of 3,000 -- surpassing last years' record-breaking 2,600 attendance.

The integration of the first Prague Mind Sports Festival, which runs from

December 1 - 4

at the same location, will bring even more value to attendees

as well as plenty of variety.

Backgammon, Scrabble, Risk and eSports including

League of Legends

and

Counter-Strike: Global Offensive

are already confirmed for the ground-breaking

festival, with many more being added over the coming months.

Having started as purely an events company with an inner passion for poker,

Living it Loving it Ltd., has moved on from its humble beginnings and is now

seen as a serious consultancy and events expert in the world of poker and

gaming.

Brannan comments, "We have received a lot of recognition over the years for

our personal service and logistical work for tour-focused clients. Travel

provision for individual events is an element that we are starting to move away

from in order to follow our wider event consultancy plan. We are looking

forward to working with others in this space, as collaboration remains a major

cornerstone of our business."

Living it Loving it Ltd. is currently consulting for a number of international

corporations, casino groups and has worked closely with the likes of the World

Poker Tour, WSOP, EPT, GSOP live and the majority of online poker networks

over the years, creating leading events and festivals that exceed expectation.

About Living it Loving it Ltd.

As the world's leading independent poker event, logistics and management

consultancy, Living it Loving it Ltd delivers full service international solutions to

clients looking to create the world's most successful and engaging events and

tournaments.

Official event partner for the World Poker Tour, GSOP Live Poker Tour, the

Genting Poker Series and a host of other global tournaments, Living it Loving it

Ltd brings passion and excellence to every event.

Websites:

Living it Loving it Ltd.: http://www.livingitlovingit.com

Prague Poker Festival: http://www.praguepokerfestival.com

Prague Mind Sports Festival: http://www.praguepokerfestival.com

Mind Sports (International): http://www.mindsportsinternational.com