Swiss Hourglass for the Wrist

Informations

• Publié par: partime-advision-ag
• Nombre de lectures: 39
• Langue: English

Extrait

Swiss Hourglass for the Wrist

PR Newswire

ZURICH and SÃO PAULO, May 30, 2012

ZURICH

and SÃO PAULO,

May 30, 2012

/PRNewswire/ --

Time is flying faster than ever and its measurement has been

reinvented. And where else other than in the innovative land of

watch-making. Now, the Swiss design masterpiece

Partime

can be

seen for the first time as a watch at the Designmesse Zurich. And it's

also standing in the spotlight in São Paulo.

- Cross reference: Picture is available via epa european pressphoto agency and

can be downloaded free of charge at: http://www.presseportal.de/pm/104444/

To view the multimedia content, please click:

http://www.partime.ch/multimedia.pdf#page

At the same time as the Designmesse in

Zurich

, a specialist shop for unusual

designer watches will open its doors in vibrant

Brazil

. The focal point:

Partime

,

the new watch from

Zurich

- a unique graphical timepiece designed by Andreas

Mossner. The Swiss designer will be showing his wristwatch for the first time

since Baselworld 2012 from 1 to 3 June at the Designmesse Zurich.

Geometric version of the hourglass

The

Partime

timepiece simultaneously shows, like an hourglass, the elapsed

time and the proportion remaining. It cannot be compared with any other type

of timepiece. No ticking. No trickling. No blinking digits. A right angle within a

circle shows the hours horizontally and the minutes vertically. The elapsed time

is the white "part" and the blue represents the "time" remaining in the day.

Minute by minute, the blue area reduces in size until the circle is empty (white)

at the end of the day. At the push of a button, the exact time to the second can

also be displayed digitally.

Large clocks in Zurich-West

Partime

is at home in the trendy Zurich-West quarter, where the first large

clock was installed in 2007 in the Technopark. It was followed by the church

clock at Sihlcity and the clock on Paradeplatz. Both Swiss and foreign guests

are enchanted by the other designs that can be seen in various

Zurich

bars,

clubs and restaurants. The design and the

Partime

brand have so far been

known only locally. This will soon change as the distinctive design is now also

being promoted by Zurich Tourism.

At a glance

Partime watch

: stainless steel case, 45 mm. LCD display with scratch-resistant

mineral glass. Shockproof and waterproof up to 30 m. Swiss made.

740 Swiss

francs

Partime Flagship Store:

Technoparkstr. 1, 8005 Zürich, Internet Shop:

http://www.partime.ch

Designmesse Zürich, 1.-3. Juni 2012:

Messe Zürich, Halle 9

http://www.designmesse.ch

Art in 40 mm:

Galeria Thomas Cohn, São Paulo

http://www.thomascohn.com.br

Press contact: Andreas Mossner, Partime Advision AG, [phone],

[e-mail]