The Five Important Dates Absent Minded Brits Are Most Likely to Forget
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The Five Important Dates Absent Minded Brits Are Most Likely to Forget

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The Five Important Dates Absent Minded Brits Are Most Likely to Forget PR Newswire LONDON, June 28, 2012 LONDON, June 28, 2012 /PRNewswire/ -- A staggering 65% of Brits admit to forgetting their

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The Five Important Dates Absent Minded Brits
Are Most Likely to Forget
PR Newswire
LONDON, June 28, 2012
LONDON
,
June 28, 2012
/PRNewswire/ --
A staggering 65% of Brits admit to forgetting their friends' birthdays, as
revealed in a recent survey by Filofax, the personal organiser company.
Absent-minded 35-54 year olds are the worst culprits, with 69% of them
neglecting to wish their friends a 'happy birthday'.
It would be easy to assume that the commercial buzz around
Mother's Day
would serve as a reminder to send a card or flowers, but 16% of mums are
likely to be disappointed when it comes to Mothering Sunday each year.
Mothers in
Scotland
are most neglected, with a significant 20% of Scots
forgetting
Mother's Day
. In comparison, those in
Wales
and the
Midlands
seem
much more attentive, with only 13% forgetting to send well wishes to their
mum.
It may come as a surprise that women are more likely to forget their wedding
anniversary than men, with 10% of women surveyed admitting to this hefty
oversight compared with 8% of men.
Reassuringly, just 3% of us forget our partner's birthday, perhaps fearing the
consequences of forgetting!
The top five important dates Brits forget are:
1) A friend's birthday (65%)
2)
Mother's Day
(16%)
3) Wedding anniversary (9%)
4) Parents' birthdays (7%)
5) Partner's birthday (3%)
Sharon Golbey of Filofax comments: "Letting someone know you are thinking
about them on an important occasion can make their day, but it's no surprise
with our busy lives that significant dates occasionally slip our minds."
Golbey continues: "Invest in a 2013 diary to record important events so that
you never forget a special occasion again. Reminding yourself to buy a card by
scheduling significant dates in your diary alongside work and life
responsibilities, should make remembering to reach out to others on special
occasions part of your daily routine."
Notes to editors:
Survey conducted by Vision Critical on behalf of Filofax,
June 2012
For more information, visit http://www.filofax.co.uk/
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