CVC--ADMIN--2007 SAMPLE AUDIT REPORT TEMPLATEx

Jim

Description

    Audit Period: Publication Address City, St ZIP ()      EMAIL:  ()FAX www.  1.  Publication Information Average Net Circulation:  (Print Edition) Number of Editions:    Format / Average Page Count:  Circulation Cycle:       Day / Time:    Ownership:    Year Established:   Publication Type:Content:    % Advertising / % Editorial Circulation Paid/Unpaid: % Unpaid / % Paid / % Sponsored Primary Delivery Methods:  % Home Delivery/% Mail/% Controlled Bulk Insert Zoning Available:    Yes ‐ ZIP Code/County/Route/Zone CVC Member Number:    DMA/MSA:    Audit FundedBy:    2.  Rate Card and Mechanical Data Rate Card Effective Date:  Mechanical Data:    () columns x ‐inch column depth     Full page: " wide X” depth. Open Rate:     Local:     $ per column inch National:   $ per n inch Insert Open Rate:   $ per thousand Classified Rate:   $ Volume, frequency, contract, color, and other rates may be available from the publisher.  3.  Contact Information Publisher:     EMAIL:  Advertising:EMAIL:  Circulation: EMAIL:   4.  Circulation Pricing  is a controlled/paid circulation  with a cover price of with/without circulation pricing. Annual mail subscription rate: $         5. Audited Circulation, Distribution and Net Press Averages ‐ Print Edition CVC Account Number:                                    X          ...

Informations

• Publié par: Arza
• Nombre de lectures: 27
• Langue: English

Extrait

AuditPeriod: Publication Address City,StZIP ()EMAIL: ()FAXwww. 1.PublicationInformation AverageNetCirculation:(PrintEdition) NumberofEditions: Format/AveragePageCount: CirculationCycle: CirculationDay/Time: Ownership: YearEstablished: PublicationType: Content:%Advertising/%Editorial CirculationPaid/Unpaid:%Unpaid/%Paid/%Sponsored PrimaryDeliveryMethods:%HomeDelivery/%Mail/%ControlledBulk InsertZoningAvailable:Yes‐ZIPCode/County/Route/Zone CVCMemberNumber: DMA/MSA: AuditFundedBy: 2.RateCardandMechanicalData RateCardEffectiveDate: MechanicalData:()columnsx‐inchcolumndepth Fullpage:"wideX”depth. OpenRate:Local:$percolumninch National:$percolumninch InsertOpenRate:$perthousand ClassifiedRate:$ Volume,frequency,contract,color,andotherratesmaybeavailablefromthepublisher. 3.ContactInformation Publisher:EMAIL: Advertising:EMAIL: Circulation:EMAIL: 4.CirculationPricing isacontrolled/paidcirculationwithacoverpriceofwith/withoutcirculationpricing.Annual mailsubscriptionrate:$

5.AuditedCirculation,DistributionandNetPressAverages‐PrintEdition CVCAccountNumber:X X AuditPeriodSummary AverageNetCirculation(5‐H) AverageGrossDistribution(5‐F) AverageNetPressRun(5‐A) AuditPeriodDetail A.AverageNetPressRunX B.Office/File C.ControlledDistribution 1.HomeDelivery 2.ControlledBulkDelivery/DemandDistribution 3.Mail 4.Restock&OfficeService 5.Other: TOTALAVERAGECONTROLLEDDISTRIBUTION D.PaidDistribution 1.HomeDelivery 2.SingleCopy 3.Mail 4.Restock&OfficeService 5.Other: TOTALAVERAGEPAIDDISTRIBUTION E.Sponsored/VoluntaryPaidDistribution 1.HomeDelivery 2.SingleCopy 3.Mail 4.Restock&OfficeService 5.Other: TOTALAVERAGESPONSOREDDISTRIBUTION F.AverageGrossDistribution G.Unclaimed/Returns()* H.AverageNetCirculation 6A.AuditedAverageWebsiteReporting AuditPeriodAverage UniqueVisitors PageViews Hits 6B.AuditedOnlineEditionReporting AuditPeriodAverage TotalOnlineEditionCirculation UniqueOnlineEditionCirculation

7.Explanatory PARAGRAPHFIVE AUDITPERIODSUMMARY AVERAGENETCIRCULATION:Seeauditperioddetail(H). AVERAGEGROSSDISTRIBUTION:Seeauditperioddetail(F). NETPRESSRUN:Seeauditperioddetail(A). AUDITPERIODDETAIL A.1.NETPRESSRUN:Averagenetpressrunduringtheauditperiodindicated.Thenetpressrunaveragedoesnotinclude presswaste,orstart‐upcopies. B.1.OFFICE/FILE:Undistributededitionsmaintainedbythepublisherforofficepurposes.Office/Fileeditionsdonot qualifyascontrolled,paid,orsponsoreddistribution. C.CONTROLLEDDISTRIBUTION(NON‐PAID):Editionsdistributedbythepublisherfreeofcharge. 1.HOMEDELIVERY:Editionsdeliveredbyprivatecarriertosinglefamilyresidences,and/ormulti‐familyresidences, and/orbusinesses. 2.CONTROLLEDBULK/DEMANDDISTRIBUTION:Editionsdistributedtonewsracks,newsstands,and/orarearetail businessesandavailabletoindividualreaders.Subjecttoparagraph5Ereturns. 3.MAIL:EditionsdeliveredbyUnitedStatesPostalServicemailtosinglefamilyresidences,and/ormulti‐family residences,and/orbusinesses. 4.RESTOCK/OFFICESERVICE:Editionsmaintainedanddistributedbythepublisherforrestockofnewsracks, newsstands,arearetailbusinesses,officedeliveries,andadvertisingpurposesduringtheeditioncycle.Subjectto paragraph5Ereturns. D.PAIDDISTRIBUTION:Editionsdistributedbythepublisherthroughpaidsubscriptionorothermonetaryexchangewith individualreaders. 1.HOMEDELIVERY:Editionsdistributedbyprivatecarriertopaidsubscribersinsinglefamilyresidences,and/ormulti familyresidences,and/orbusinesses. 2.SINGLECOPY:Editionsdistributedtonewsracks,newsstands,and/orarearetailbusinessesandavailabletoindividual readers.Subjecttoparagraph5Ereturns. 3.MAIL:EditionsdeliveredbyUnitedStatesPostalServicemailtopaidsubscribersinsinglefamilyresidences,and/or multi‐familyresidences,and/orbusinesses. 4.RESTOCK/OFFICESERVICE:Editionsmaintainedanddistributedbythepublisherforrestockofnewsracks, newsstands,arearetailbusinesses,officedeliveries,andadvertisingpurposesduringtheeditioncycle.Subjectto paragraph5Ereturns. E.SPONSORED/VOLUNTARYPAIDDISTRIBUTION:Editionsdistributedbythepublisherthataresponsoredbyathirdparty monetaryexchange. 1.HOMEDELIVERY:Editionsdeliveredbyprivatecarriertosponsoredsubscribersinsinglefamilyresidences,and/or multi‐familyresidences,and/orbusinesses. 2.SINGLECOPY:Editionsdistributedtonewsracks,newsstands,and/orarearetailbusinessesandavailabletoindividual readersonavoluntarypaybasis.Subjecttoparagraph5Ereturns. 3.MAIL:EditionsdeliveredbyUnitedStatesPostalServicemailtosponsoredsubscribersinsinglefamilyresidences, and/ormulti‐familyresidences,and/orbusinesses. 4.RESTOCK/OFFICESERVICE:Editionsmaintainedanddistributedbythepublisherforrestockofvoluntaryor sponsorednewsracks,newsstands,arearetailbusinesses,officedeliveries,andadvertisingpurposesduringtheedition cycle.Subjecttoparagraph5Ereturns. F.1.AVERAGEGROSSDISTRIBUTION:Averagegrossdistributionfortheauditperiodindicated.(Totalofcontrolled distribution(A),paiddistribution(B),andsponsoreddistribution(C)). G.1.UNCLAIMED/RETURNS:Distributededitionsreturnedtothepublisherunsoldand/orunclaimedduringtheedition cycle*(Seeparagraph12forCVCreturn/unclaimedconfirmation.) H.1.AVERAGENETCIRCULATION:Averagenetcirculationfortheauditperiodindicated.(Totalofcontrolleddistribution (C),paiddistribution(D),andsponsoreddistribution(E)minusunclaimed/return(G)). PARAGRAPHSIX(A) UNIQUEVISITORS:Auniquevisitortoawebsitewheretheuserregistersorwheretheuserisidentifiedormarkedbya cookie,IPaddress,orotherIDthatisattachedtothebrowserwithinthedefinedcycle.Limitationsapplytothe measurementofuniquevisitors.PleaseseeCVCRules&Regulationsforfurtherinformation. PAGEVIEWS:Thetransmittalofafullpagecontainedwithinthewebsitetotheuser’sbrowser. HITS:Thesuccessfultransmissionofafilecontainedwithinaweb‐page.Asingleweb‐pagecanconsistofmultiplefiles whicharecountedasahitasthepageisdownloaded. PARAGRAPHSIX(B) TOTALONLINEEDITIONREADERS:Registeredand/ornon‐registereduserswhoopenandreadoneormorepagesofthe onlineeditionduringtheeditioncycle. UNIQUEONLINEEDITIONREADERS:RegistereduserswhohavesuppliedCVCverificationinformationtovalidatethe onlineEditionreaderisnotaduplicatedprinteditionreader.

8.AveragePrintCirculationHistory YEARAUDITSOURCEQ1Q2Q3Q4 9.DistributionbyZipCode(MM/DD/YYYYEdition) CONTROLLED ZIPCITY/HOMEAREA COUNTYMAIL OFFICE/TOTAL BULK CODE DELIVERYRESTOCK 10.DistributionbyCounty(MM/DD/YYYYEdition) COUNTY CITY/AREA HOMEDELIVERY CONTROLLEDMAIL OFFICE/TOTAL BULK RESTOCK 11.VerificationofReceivership&Readership ControlledHomeDeliveryandMailDistribution TheCirculationVerificationCouncilinterviewedXresidentsintheprimarymarketareas indicatedinparagraphnine.Thepurposewastoidentifythenumberofresidentswhoindicate theyreceivethepublicationonaregularbasis,andfurtheridentifythenumberofresidentswho readorlookthroughthepublication.Theinterviewstookplacethroughouttheauditperiod betweenthehoursof5:30PM‐8:30PMand10:00AM‐2:00PM.Allrespondentsidentified themselvesas18orolder. 1.Xisdistributedregularlyinyourarea.DoyoureceiveXonaregularbasis? 2.(Ifresponseto#1wasYES)Doyouorsomeoneinyourhouseholdregularlyreadorlook throughX? CVCinterviewsindicatethatXofXhouseholdsorX%indicatedtheyreceiveXonaregular basis. CVCinterviewsindicatethatXofXorX%indicatetheyregularlyreadorlookthroughX. *Householdsreportingstopdeliveryrequestswereexcludedfromthesurvey. TheCirculationVerificationCouncilestimatesthatalltheinformationinthistextboxhasaminimumaccuracylevelof+/‐2.5%. 12.VerificationofDistribution ControlledBulk/DemandDistribution TheCirculationVerificationCouncilinterviewedand/orvisitedcontrolledbulk/demand distributionlocationschosenrandomlyfromthepublication’sdeliverylist.Thepurposewasto identifythenumberoflocationswhoindicatetheyreceivethepublicationonaregularbasis, andfurtherverifythenumberofpublicationsdistributedatthebeginningoftheeditioncycle, andthenumberofeditionsleftunclaimedbyreadersattheendoftheeditioncycle. CVCinterviewsindicatethatX%ofreportedcontrolledbulkdroplocationsindicatedthey receivedXonaregularbasis. CVCinterviewsindicatethatlessthanX%ofX’scontrolledbulkdistributededitionsare returnedtothepublisherunclaimedaftertheeditioncycle.

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13.PaidReportingAnalysis BasicRates: HOMEDELIVERY AVERAGENUMBEROFSUBSCRIPTIONS FullBasicRate Over75%ofbasicrate Over50%ofbasicrate Under50%ofbasicrate MAILBasicRates: AVERAGENUMBEROFSUBSCRIPTIONS FullBasicRate Over75%ofbasicrate Over50%ofbasicrate Under50%ofbasicrate SINGLECOPYCOVERPRICE: AVERAGEWHOLESALERATE:HIGH:LOW: OTHER: OTHER: OTHER: 14.CouncilAuditStatement CirculationVerificationCouncil(CVC)reviewedtheprinting,distribution,circulation,andgeneral businessrecordsofthispublicationforthepurposeofcompilingthisinformation.Thereview wascompletedusingCouncilauditproceduresconsiderednecessaryunderthecircumstancesof theauditincompliancewithCVCRulesandRequirements.Inouropinion,thisreportfairlyand accuratelyrepresentsthepublication'sprinting,distribution,andcirculationfortheperiod indicated.

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