Module - 5

Module - 5


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NPIEL Consumer Behavior Vinod Gupta School of Management Module - 5 CONSUMER BEHAVIOR Sangeeta Sahney Assistant Professor, Vinod Gupta School of Management Indian Institute of Technology Kharagpur, India Email. Joint Initiative IITs and IISc – Funded by MHRD - 1 -
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  • management module
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Recruitment and Selection Process

Job Description

Person Specification

Summary of Terms and Conditions of Employment

Departmental Information

Information on the City of London Corporation

Equal Opportunities Policy

The information in this pack can be made available in large print,
Braille or on audio tape if required. Please contact 020 7332 3978 for
more information.

Recruitment and Selection Process

Completed application forms should be submitted to the Corporate Recruitment Unit by
th12noon on the closing date of Friday 13 January 2012.

You should note that for efficiency reasons, we are unable to acknowledge individual
applications. If you do not hear from me within four weeks of the closing date, I regret that
on this occasion your application has not been successful.

Contact details are

Corporate Recruitment Unit, Corporate HR Unit, Town Clerk’s Department, City of London
Corporation, PO Box 270 Guildhall, London EC2P 2EJ

T 020 7332 3978


Candidates should note that any offer of employment made by the City of London will be
subject to providing the documentation below and satisfying the following checks as outlined
in the City Corporation’s Pre-Employment Screening policy:

Proof of identification
Proof of right to work in the UK
Proof of address (utility bill or confirmation from electoral register)
Five year’s employment history
Two satisfactory references
Medical assessment, which may include a medical examination by a Doctor
nominated by the City of London

You are always advised not to resign from your present employment until any offer of
employment has been confirmed.

Job Description

Job Title Head of Drama Administration
Department Guildhall School of Music & Drama: Drama Department
Grade E Level: 3
Guildhall School of Music & Drama Location
Responsible to Director of Drama
All Drama Office staff Responsible for

Purpose of Post

To lead and manage the support functions for the Drama Department (Acting & Technical
Theatre) in the provision of a comprehensive, seamless and responsive service covering all
aspects of drama student administration, degree programme and short course delivery, and
related production activity.

Main duties & responsibilities

The following duties are not shown in order of priority or frequency, nor is the list exhaustive
but rather an indication of the type and level of duties expected of the post holder:

(1) In managing and leading the Drama Office team, the role holder will allocate work and
determine priorities, in conjunction with the Director of Drama. The role holder will
ensure that services provided by the Drama Office team are efficient, effective and
customer-focused, and continually improved, with the standard of service meeting the
needs and expectations of students and the School and the sector in general

(2) The role holder will oversee the management of the drama budgets, liaising with senior
drama staff and finance officers in the setting of the budgets and monitoring expenditure
against budget.

(3) The role holder will manage the following student-related functions in the drama
department and its co-ordination with School-level processes and activities, providing
leadership and initiating functional developments and enhancements:

• Admission to the undergraduate and postgraduate programmes offered by the Drama
Department, including the audition and interviewing processes
• Student scholarships
• The registration of students and monitoring of their progress and participation throughout
their programme
• Timetabling of student activity and space management

• Student secondments
• Organisation and co-ordination of assessment panels
• Collation, presentation, recording and analysis of student assessment results
• Maintenance of student records
• The collection of student feedback, informal and formal, and the instigation of
appropriate responses and reports
• Provision of handbooks, prospectus and marketing information for the web and print
about degree programmes and the department
• Administration of student regulatory activity including, but not limited to, attendance
monitoring, case conferences, progress reviews, responding to assessment appeals
• Scheduling, communication and contractual matters relating to hourly paid teaching staff,
visiting lecturers etc.

(4) The role holder will provide or supervise, as appropriate, advice, guidance and practical
support to academic members of staff in programme and module monitoring and
development, ensuring that the School’s and validating body’s quality assurance
requirements are met.

The role holder will also ensure appropriate documentation is supplied in a timely
manner to any validating or accrediting body e.g. City University or NCDT (or its

(5) The role holder will manage the following production-related functions in the drama
department and its co-ordination with other School departments as appropriate:

• Ordering scripts
• Scheduling, communication and contractual matters relating to free-lance members of
creative teams, including directors and consultants
• Performing rights royalties
• Programmes
• Maintenance of health & safety risk assessment and methodology logs
• Liaison with the marketing team.

(6) The role holder will play an active role in School-wide discussions at the Teaching &
Learning Board, the Operations Board, and the Communications Working Group,
representing the drama office in the development of School wide strategy and operational
development. The role holder will ensure that the office is represented on all relevant
working groups and that the drama office representatives have a clear steer and are
appropriately briefed. The role holder will lead on all relevant external communications,
establishing a broad network of UK and international contacts as required, and represents
the School at outside events.

(7) The role holder will oversee the administration, and associated student record keeping,
for drama Summer Schools, short courses, and other, ad hoc, activities

(8) To set and maintain appropriate standards of Drama Administration staff through
effective supervision and appraisal, specialised staff training, appraisal and development:
the allocation of long term projects/ short term work loads and the monitoring of quality
of work

(9) The role holder will carry out all duties to a professional standard taking into account the
need to maintain academic standards and the School’s reputation, and meet all legal

(10) The role holder will actively seek to implement the City of London’s Occupational
Health and Safety Policy in relation to the duties of the post, and at all times give due
regard to the health and safety of both themselves and others when carrying out their

(11) The role holder will actively seek to implement the City of London’s Equal Opportunity
Policy and the objective to promote equality of opportunity in relation to the duties of the

(10) The role holder will undertake any other duties that may reasonably be requested
appropriate to the grade.

Person Specification

Job Title Head of Drama Administration

Department Guildhall School of Music & Drama

Grade & Level E Level: 3

Trent Position Number 19E0020/001 [19E]

Please find below the key skills, experience and core behaviours required to undertake this

Technical Skills / Professional Qualifications / Relevant Education & Training

• Proven people management skills
• Proven organisational and project management skills
• Excellent time management skills
• Excellent IT skills in Microsoft Word, Excel, and Outlook and the ability to learn new IT
skills as required
• High level numerical reasoning and the ability to understand graphs, data tables and
other numerical expressions
• Comprehensive knowledge of the higher education sector with a good understanding of
statutory responsibilities and reporting
• Strong negotiating and team working skills, at all levels
• Excellent written communication skills. The ability to write handbooks/guidelines,
reports and minutes
• Excellent oral communications skills. Excellent presentation skills to both staff and
student audiences. Effective one to one communication
• Able to use initiative and make decisions
• Able to manage budgets
• Ability to prioritise and manage own workload and that of the team
• Ability to delegate appropriately

Experience Required

• Significant experience of managing a team in a customer-service focused environment
• The ability to work with a wide range of people including artists, students, senior
managers, professional support services and academic staff
• Comprehensive experience of managing higher education administration preferably in an
arts-based context
• Knowledge and understanding of drama administration issues in HE or an ability to
quickly acquire these
• Experience of event or production management desirable
• Management of departmental budget experience
• Educated to degree level or equivalent
• Managing Change

Other Relevant Information eg. working hours (if applicable)

Whilst the role holder will usually work normal office hours, some flexibility to meet the
demands of the role and the service needs of the department will be required including
occasional weekend and evening activities.

Given the customer-service orientation of the role and the department the role holder will be
expected to work on site.

Core Behaviours


Analysis and Problem Solving… Analysing information logically, drawing on one’s
knowledge and experience base and calling on other references and resources as necessary to
generate appropriate and/or creative solutions.
Interprets complex data isolating key issues – sharing analysis with others
Uses logical, rational and intuitive approaches to develop options and strategies to
resolve issues
Generates imaginative, creative or innovative solutions to new and/or longstanding
Involves others in problem solving, seeking multiple perspectives and solutions

Building Relationships

Communication and Influence… Presenting information and arguments verbally or in
writing to improve understanding, influence outcomes and foster engagement and support.
Raises pertinent issues with manager or management team in a concise way without
going into unnecessary detail
Thinks through audience and personal impact, using appropriate communication
style, body language, and sense of dress to suit the situation
Uses an inclusive style when running meetings, clarifying understanding, minimising
the use of jargon and summarising key points
Delivers effective presentations through detailed planning and preparation


Learning Focus… Continually learning and improving own knowledge and understanding.
The ability to assimilate and apply new information and the lessons of experience.
Seeks feedback from others and opportunities to master new knowledge
Networks with others to share expertise, professional knowledge, learning and ideas
Understands gaps in own knowledge and development and takes responsibility for
addressing those gaps
Spends time with the team to encourage reflection, learning and new ideas

Change Orientation…Being open to new ways of doing things; adapting behaviour and
work methods in response to new information, changing conditions, or unexpected obstacles.
Takes a leadership role in supporting the team through organisational change
Challenges the status quo and ‘tried and tested’ ways of doing things in pursuit of
service improvement, efficiency or value for money
Has an outward focus, drawing information from a variety of sources to strive for
continuous performance improvement
Understands the impact of change on others, putting self in the shoes of others when
implementing change


Customer Focus… Understanding and responding to customer needs (either internal or
external customers), demonstrating a passion for high quality customer service and placing
the customer at the very heart of what we do at CoL.
Keeps abreast of changing customer needs, proactively adapting own service
Regularly gets feedback from diverse customer groups to monitor and improve
Raises the standards of those around through role modeling the highest possible
customer service practices
Takes time to keep up to date with new developments in the service and changes in
best practice


Leading and Empowering… Creating a compelling future for colleagues; motivating and
encouraging commitment and involvement through delegation, support and coaching.
Has a clear strategy, goals and outcomes for the team
Delegates tasks, releasing authority and risk, accepting mistakes may be made
Opens up personal networks to others, creating new connections and relationships
Engages with, communicates and supports corporate decisions

Developing and Recognising Others… Nurturing the skills, behaviours, talent and potential
of individuals and teams through training, development, coaching and feedback –
acknowledging and valuing the contribution they make.
Encourages growth and development and growth internally, across departments and
beyond CoL
Creates a supportive and challenging environment, helping team members to
maximise their potential
Takes time to coach, support and encourage staff and teams to reflect on and improve
Develops a variety of team-based reward ideas

Managing Business Performance… Setting and managing clear and stretching performance
expectations for individuals, teams and partners – accepting accountability for own results
and those of the team.
Maintains constant focus on current performance and future goals regardless of
Changes roles, responsibilities and processes to deal with issues
Takes accountability for improving performance of the team
Manages projects, risk, finances, and other resources effectively

Recruitment – Note to Applicants

These key skills and core behaviours will be used in the decision making process for
recruitment. Please give examples of how you have exhibited these behaviours in your
previous role(s). It is essential you address each of these on the application form on the
section for supporting information.

Be as specific as possible, we cannot guess or make assumptions, but will assess your
application solely on the information provided. Try to provide evidence, by examples, where
possible, of skills, knowledge and experience contained in this person specification.