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Relationship Marketing with E-mails Relationship Marketing with Emails 1

subject with an air of authority
stronger credibility
list response with relative ease
contrary interpretation of the subject matter herein
mailing list
relationship marketing

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Pipeline Hazardous Materials Safety Administration
Pipeline Emerggyency Response Forum
Michael Callan
Callan and Company
Middlefield, CT
Pipeline Hazardous Materials Safety Administration 1Michael Callan
39 Year Conducting Fire Service
Training
20 Year CaptainCaptain inin tthehe Wallingford, CT Fire
Department
Chief Instructor of Hazardous Materials
Training for the Connecticut Fire School
2007 Level A Award International Hazardous
Materials Response Team Conference
2001 California Hazardous Materials
Instructor of the YYearear
1989 ISFSI / FDIC Fire Service International
Trainer of the Year
33T TexttB Books
6 National Training Packages
Over 30 years of training responders
Pipeline Hazardous Materials Safety Administration 2History Repeats
 I have Been Here Before!
 Bhopal
 SARA TitlTitle III
 EPCRA
 SARA Title I
 CFR 1910.120
 NFPA 472
 1985 - Conn. Society of Fire
Protection Engineers
 Hazardous Materials Are –
We Addressing the Real
Problems?”
Communication
Cooperation
 Coordination
Pipeline Hazardous Materials Safety Administration 3The Three C’s
Communication
Messages
Cooperation
Supporort
Coordination
Teamwork
Pipeline Hazardous Materials Safety Administration 4The Three C’s
Communication
Messages
Cooperation
Supporort
Coordination
Teamwork
Pipeline Hazardous Materials Safety Administration 5Communication
 Message
 Risked Based Response
 Sender – Receiver
 LNG
 NGL
 HVL
 Hazards – Risk
 Transmission
 LLlocal DDiistriibbuttiion
Companies
(The Gas Company)
 Odorless
Pipeline Hazardous Materials Safety Administration 6You Always Need Friend in an Emergency
7
Pipeline Hazardous Materials Safety Administration 7Cooperation
 Sharing Resources
 Workinggg Together
 How Many Police Officers
Come To Meetings?
 WhenWhen is the llastast ttimeime yyouou had
a PSAP (911) attend? Why?
 Who receives the first
communication?
What’s In
Est Ubia
 Responders are “Territorial”
It For Me!
Mia
 EST UBIA MIA
Pipeline Hazardous Materials Safety Administration 8Coordination
 The Final Key is Trust
 Trust / Motive
 Shared Goals – Public Safety
 Assets
 RResources
 Money
 Who Benefits?
 Who Expects
Us To Do
Our Job?
 How Do You Lose Our Trust?
Pipeline Hazardous Materials Safety Administration 9Breakout Sessions
1. Pipeline Emergency Communications
2.Training
3. Pipeline Emergency Awareness
Pipeline Hazardous Materials Safety Administration 10