Catalogue Tag Heuer 2013

Description

Très beau catalogue de l'horloger Tag Heuer. Vous trouverez dedans l'histoire de la manufacture Tag Heuer, ainsi que la présentation détaillée des collections de montres de cette marque.

Sujets

• Catalog
• Catalogue
• Horlogerie
• Montre
• TAG Heuer

Informations

• Publié par: Chronotempus
• Publié le: 16 janvier 2014
• Nombre de lectures: 86
• Langue: Français
• Poids de l'ouvrage: 25 Mo

Extrait

01-introduction ok.indd 1 13/07/12 15.472 / 3
In 1860 Edouard Heuer, a young Swiss watchmaker wisdom and take the brand to new unsurpassed levels be the new face of TAG Heuer informal yet stylish femi-
founded his own workshop in St-Imier, the Edouard Heuer of precision. The game changing Mikrogirder 10000 ninity, together with Maria Sharapova who contributed
& Co Watches Company, in the heart of the Jura moun- Concept Chronograph introduced in Basel 2012 is a tri- to the TAG Heuer Formula 1 Steel & Ceramic collec-
tains (Switzerland). Edouard had an obsession: mastering bute to Jack’s passion, vision and inspiration. It is the first- tion, the other TAG Heuer must-have for contemporary
time and exploring with complicated mechanical instru- ever mechanical chronograph capable of capturing and sophisticated ladies in quest of personal accomplish-
ments the tiniest fractions of this mysterious and mystical displaying fractions of 10,000th of a second. A new ment and refined lifestyle. TAG Heuer yet remains much
dimension which has captured human imagination since milestone. As a testimonial to this unique know-how and focussed on high-end men mechanical watches and
the dawn of mankind.152 years later, TAG Heuer is the contribution to Swiss watchmaking history, TAG Heuer chronographs with further evolutions of the Carrera
world leader in prestigious and high-precision chrono- has been awarded not less than 7 Geneva Watch- with the in-house Calibre 1887 now in a style celebra-
graphs and the only Swiss watch company to master making Grand Prix in the past 10 years. These awards ting the first design from Jack Heuer back in 1964, toge-
with its own mechanical chronograph movements the have not only crowned extraordinary masterpieces in ther with a Jack Heuer limited edition, a true collector
1/10th, 1/100th and 1/1,000th of a second. Thanks to the field of high complexity mechanical chronographs timepiece. Besides the Carrera, TAG Heuer introduces
a relentless quest for innovation, a passionate pioneering such as the Calibre 360 or the Mikrotimer Flying 1000, in 2012 further news on its iconic TAG Heuer Formula 1
spirit, and an uncompromising determination to push fur- but also amazingly beautiful and fascinating ladies time- men collection, Aquaracer 500M and Link series, more
ther the limits of mechanical watchmaking art, Edouard’s pieces such as the Haute Couture Diamond Fiction in than ever combining technology, design and precision
dreams have been partly accomplished. By himself, his 2005. Ladies are indeed fully part of TAG Heuer saga, with the same obsession for ultimate quality and timeless
son, grandsons and grand-grandson, Jack Heuer, still with the first precious and delicate Heuer-for-ladies styles than Edouard Heuer, 152 years ago.
today Honorary Chairman of the Company and cele- masterpieces dating back from one century ago and
brating his 80th birthday in 2012. Jack Heuer is one of today visible in TAG Heuer 360 Museum in La Chaux- Jean-Christophe Babin
the most innovative ever watchmakers in Switzerland, de-Fonds. In 2012, TAG Heuer will more than ever cele- President & Chief Executive Officer
and has filed many major patents as well as introduced brate its love story with ladies, presenting the stunning
breakthrough innovations such as the first-ever self-win- new Link, an iconic design celebrating 25 years this year,
ding mechanical chronograph in 1969, the legendary and which is of the most sought after feminine prestigious
Monaco Chronomatic 11. Jack Heuer inspires and sti- watch for its delicately S-shaped bracelet as well as its
mulates our watchmasters to challenge conventional subtle dials and sensual case band. Cameron Diaz will
01-introduction ok.indd 2 13/07/12 15.49 01-introduction ok.indd 3 13/07/12 15.494 / 5
TAG HEUER
CARRERA
TAG HEUER CARRERA
CALIBRE 17 CHRONOGRAPH
Jack Heuer. The man with the vision. The man
who designed TAG Heuer’s most iconic mo-
dern timepieces, including the original Carre-
ra. This year Jack celebrates his 80th birthday
with a new limited edition chronograph. The
large opening with counters at 3 and 9 comes
directly from the original design, in a sunray
grey dial with Heuer logo and touch of red. In
addition it shows on its back Jack’s signature
together with the Heuer family coat of arms
that date back from the 15th century. This coat
of arms symbolizes for him the entrepreneurial
spirit that has been the driving force now for
JACK HEUER
over 150 years. CV2119.FC6310
01-introduction ok.indd 4 13/07/12 15.49 01-introduction ok.indd 5 13/07/12 15.506 / 7
TAG HEUER
RELENTLESS QUEST
FOR PRECISION
Accurately measuring time is of course the
very essence of high-end watchmaking. Even
more challenging, however, is to precisely
divide seconds into the smallest possible frac-
tions by means of a chronograph function.
From the beginning, TAG Heuer has pionee-
red utmost precision and ever pushed limits
of accuracy beyond conventional frontiers,
making it today the undisputed master of
every tiny fraction of time, 1/10th, 1/100th
and 1/1,000th of a second. In 2012 the com-
1916 MIKROGRAPH pany goes one step further with the game 2010 MIKROGRAPH 100 2011 MIKROTIMER FLYING 1000 2012 MIKROGIRDER 10000
1/100th of a second 1/100th of a second 1/1,000th of a second 5/10,000th of a secondchanging TAG Heuer Mikrogirder 10000
accurate to the 5/10,000th of a second.
01-introduction ok.indd 6 13/07/12 15.50 01-introduction ok.indd 7 13/07/12 15.508 / 9
2 EDITORIAL
4 TAG HEUER CARRERA JACK HEUER
6 AVANT-GARDE
10 HISTORY
14 LADY COLLECTION
52 TAG HEUER CARRERA
80 TAG HEUER GRAND CARRERA
94 MONACO
102 LINK
114 AQUARACER
132 TAG HEUER FORMULA 1
148 LIFESTYLE ACCESSORIES
150 AVANT-GARDE COMMUNICATION
152 EYEWEAR
154 QUALITY
156 COLLECTION
01-introduction ok.indd 8 13/07/12 15.50 01-introduction ok.indd 9 13/07/12 15.5010 / 11
chronograph strapped to his wrist. This is the first American-manned
space flight to orbit the Earth three times.TAG HEUER HISTORY
1964 – Jack Heuer launches the Carrera Chronograph, named after
the Carrera Panamericana Mexico Road Race.
1969 – The world’s first automatic chronograph with a water-
resistant square case, the Monaco, is launched.
1971-79 – TAG Heuer is official timekeeper for the Scuderia Ferrari in 2004
Formula 1 and signs a contract with the drivers to wear the brand logo.
1974 – Launch of the Silverstone Chronograph.
1982 – The Aquaracer series is introduced and embodies TAG 1860 1964 Heuer’s sporting spirit. It combines the 6 characteristics of a genuine
sports watch: water-resistance to 200m, unidirectional turning bezel, 1860 – Edouard Heuer, 20, sets up a watchmaking shop in Saint-
luminescent hands and markers, screw-in crown, solid-steel double Imier (Switzerland).
security clasp and scratch-resistance.
200819621887 – He obtains a patent for his famous Oscillating Pinion.
1986 – The TAG Heuer Formula 1 series, combining steel and glass 1916 fiber, is launched.1911 – Edouard Heuer introduces the Time of Trip, first airplane and
automobile dashboard chronograph.
1987 – TAG Heuer creates the Link, a unique sports watch that is
both beautiful and functional.1916 – Charles-Edouard Heuer invents the first watches accurate
to 1/100th of a second: the Mikrograph and the Microsplit (with
1992 – The brand is appointed Official Timekeeper for the FIA flyback), then the Semikrograph and the Semicrosplit, accurate to 1975
Formula 1 World Championship until 2003.1/50th of a second.
2002 – Introduction of Sport Vision, the company’s first range of 1962 – On February 20th, astronaut John Glenn is launched into
sport and prestigious eyewear.space on board the Mercury Friendship 7 spacecraft with a Heuer
01-introduction ok.indd 10 13/07/12 15.50 01-introduction ok.indd 11 13/07/12 15.5012 / 13
2003 – TAG Heuer presents the Microtimer, an authentic wrist timing TAG Heuer introduces a new Concept Watch at Baselworld with a revolutio-
2012instrument accurate to 1/1,000th of a second. nary mechanical movement without hairspring: the TAG Heuer Pendulum.
Shah Rukh Khan is named international brand ambassador.
2011 – To pay tribute to 150 years of Mastering Speed, TAG Heuer
2004 – TAG Heuer creates a revolution at Baselworld with the Concept launches a new high-end manufacture chronograph: the Heuer Carrera
Watch Monaco V4. Mikrograph 100, the first-ever chronograph displaying the 1/100th of a
second on the central chronograph hand.
2005 – Presentation and market launch of the Calibre 360 Concept The TAG Heuer Mikrotimer Flying 1000 Limited Edition, the world’s first-
Chronograph, the world’s first-ever mechanical wrist chronograph accu- ever mechanical chronograph to measure and display the 1/1,000th of
rate to 1/100th of a second. a second, wins the highly coveted Best Sport Chronograph Award at the
Grand Prix de l’Horlogerie de Genève.
2007 – TAG Heuer launches the TAG Heuer Grand Carrera with Calibre TAG Heuer launches the first Swiss luxury smartphone: the TAG Heuer LINK. 2010
RS, the first mechanical movement engineering with Rotating Systems. The company re-launches its iconic Link