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AUDIT BUREAU OF CIRCULATIONS

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3 pages
Audit Material Checklist – Consumer Magazine To ensure that all necessary materials have been provided, please check off and date as each item is supplied. Auditors at subscription fulfillment locations may receive portions of the data listed below directly from the fulfillment location. In those situations, please note which data is being provided by a third party. Additionally, please indicate where data is not available and include explanations as appropriate. It is suggested that you provide an updated copy of this checklist to the auditor as materials are supplied and retain a copy for your records. ______ Worksheets prepared to calculate figures for Publisher’s Statements in the audit period. These worksheets should include by-issue reporting for all issues in the audit period reflecting gross distribution; by-category distribution (i.e. individual subscriptions, association, partnership, club/membership, public place/sponsored sales, analyzed non-paid and non-analyzed non-paid); and all adjustments made for reporting of data when filing Publisher’s Statements. _______ Worksheets prepared to calculate regional or demographic editions served and reported in Paragraph 5 of reports. These worksheets should include by-issue reporting for all editions served in the audit period reflecting gross distribution by category; and all adjustments made for reporting of data when filing Publisher’s Statements. _______ Worksheets that ...
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Audit Material Checklist – Consumer Magazine To ensure that all necessary materials have been provided, please check off and date as each item is supplied. Auditors at subscription fulfillment locations may receive portions of the data listed below directly from the fulfillment location. In those situations, please note which data is being provided by a third party. Additionally, please indicate where data is not available and include explanations as appropriate. It is suggested that you provide an updated copy of this checklist to the auditor as materials are supplied and retain a copy for your records. ______ Worksheets prepared to calculate figures for Publisher’s Statements in the audit period.These worksheets should include by-issue reporting for all issues in the audit period reflecting gross distribution; by-category distribution (i.e. individual subscriptions, association, partnership, club/membership, public place/sponsored sales, analyzed non-paid and non-analyzed non-paid); and all adjustments made for reporting of data when filing Publisher’s Statements._______ Worksheets prepared to calculate regional or demographic editions served and reported in Paragraph 5 of reports.These worksheets should include by-issue reporting for all editions served in the audit period reflecting gross distribution by category; and all adjustments made for reporting of data when filing Publisher’s Statements. _______ Worksheets that identify draw/return and net single copy sales by issue for each distributor.Distributor contact name(s) and telephone number(s) is/are required to accompany worksheet. _______ Subscription order test documentation.Publications housing fulfillment of subscriber file at a third party fulfillment location should consult with that location to ensure this documentation is ready for auditor review. Publications self-fulfilled should prepare information according to guidelines on the attached reference sheet. _______ Mail galley listing all active subscribers receiving the issue selected as the audit issue.Publications housing fulfillment of subscriber file at a third party fulfillment location typically ask that third party fulfillment staff provide this listing._______ Printers invoices and proof of payment for all issues in the audit period. _______ 3541’s or poof of mailing for the analyzed issues in the audit period to include documentation for any copies distributed via alternate delivery methods. _______ Worksheets to support average price as claimed in each Publisher’s Statement.Publisher should be prepared to provide documentation to support each data element in the calculation at a subscriber level, at the request ofthe auditor.If data is to be provided by a third party fulfillment location, appropriate arrangements should be made.
_______ Worksheets to support the number of subscriptions sold at less than 35% of average price (Paragraph 2B) for each statement in the audit period.Publisher should be prepared to provide documentation to support each data element in the calculation at a subscriber level, at the request ofthe auditor. If data is to be provided by a third party fulfillment location, appropriate arrangements should be made._______ Summaries by month of new and renewal sales to support data reported in Paragraphs 3A, B and C on each statement in the audit period.Publisher should be prepared to provide documentation to support each data element in the calculation at a subscriber level, at the auditor’s request.If data is to be provided by a third party fulfillment location, appropriate arrangements should be made.______ Documentation to support the order and payment for public place/sponsored sales, for both subscription and single copy, for all issues in the audit period._______ Summary of copies cancelled for non-payment, for each issue.Publisher should be prepared to provide subscriber level detail of issues selected at the auditor’s request. _______ Worksheets supporting the service of post expiration copies for each issue in the audit period.This data should be provided by issue, by expire date.Publisher should be prepared to provide subscriber level detail of issues selected at the auditor’s request. _______ Worksheets supporting the reporting of Paragraph 7A, ABCD analysis andeData county level information (SRDS). _______ Worksheets to support the reporting of Paragraph 7B, geographic information for the analyzed issue.Data should reflect both the gross distribution by state and any adjustments made in filing the Publisher’s Statements. _______ Promotion file containing solicitation materials used during the audit period.This should include all direct mail, insert cards, agency promotions, TV, radio, Internet and telemarketing material. _______ Samples of all premiums used during the audit period and documentation used to determine the value of each premium, to include copy of invoice for premium purchase. _______ Copy of the publication for each issue in the audit period. _______ Rate cards covering all issues in the audit period, including rate cards for all editions. Analyzed Non-Paid Circulation Reported _______ On and off summaries by issue.Publisher should be prepared to provide subscriber level detail of selected issues at the auditor’s request.
_______ Summaries of qualification by source and age for the analyzed issue. Publisher should be prepared to make available subscriberlevel detail of selected cells and make available information to the auditor upon request. Additional information and documentation may be necessary to complete the audit based upon the characteristics and circulation sources of each publication. This additional audit data should be provided in a timely fashion to the auditor upon request.