Jean-Éric PELET

Jep

Sujets

• Marketing et communication

Informations

• Publié par: aqinetid
• Nombre de lectures: 202
• Langue: Français

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JeanÉric PELET cv updated on: 03/02/11

JeanÉric PELET C URRENT : Assistant professor  Lecturer in Management (06) PhD in Marketing  MBA in Information Systems – BA (Hons) Advertising  Research Associate, LEMNA, IEMNIAE  University of Nantes R ESEARCH D OMAINS : EMarketing, Consumer behaviour, ECommerce, Color, Human Computer Interaction, Ergonomics, Usability, Emotion & Mood on ecommerce websites, Interfaces, ELearning, Knowledge Management. Personal 16 rue Laurence SavarMail: [e-mail] 75020 Paris, FranceWebsite: http://jepelet.free.fr Tél.: [phone]Nationality: French DOB:7051976 C URRENT E MPLOYMENT  Doctor in marketing (Nantes University, France, Management and Economic Sciences Faculty).  Assistant Lecturer at Paris Dauphine, University (Emarketing), Paris, France.  Assistant Lecturer at Reims Management School, (Supervisor of Major Projects), Reims, France.  Assistant Lecturer of emarketing and advertising at Evry University, Evry, France.  Assistant Lecturer of strategy at ENSTA, Paris.  Assistant Lecturer of emarketing at HEC Lausanne, Switzerland. T EACHING E XPERIENCE

(Elearning and lectures usinghttp://www.kmcms.net, personal web based platform) 2010  ESC Amiens – Amiens th  EcommerceWebsite“theatralization”(5 year) 2010 ESC Dijon – Dijon rd rd  StrategicMarketing (3year) – Communication and Advertising (3year) 2010 Université d’Evry rd  Communicationand Advertising (alternate training, 3year) 2010 ENSTA ParisTech (National School of Advanced Technologies) – Paris th  Supervisionof projects for companies in the CAC 40 Domain: Strategy (5year) 2009 SupAgro Montpellier – Montpellier  Responsiblefor coordinating the marketing department th th  Researchmethodology (Content Analysis) (5year) – EMarketing (5year) 2008 Lectures at the ISG Business School (Institut Supérieur de Gestion) –Paris, France rd EBusiness (3year): 24h th Knowledge Management (5year): 8h rd Advertising and Communication (3year): 24h nd year): 24hStrategic Marketing (2 rd Consumer Behaviour (3year): 24h Customer Relationship Management (MBA): 48h 2007  Lectures at the ISEG school (Institut Supérieur Européen de Gestion) –Nantes, France st Communication and Techniques in Expression, (1year): 60h st ndrd and 3, 2year)Seminars on Graphic Interfaces (1 st ndrd and 3year), 2eMarketing Seminars (1 200411  Lectures at Paris Dauphine University,Paris,France EMarketing: 2 x 24h, MIAGE and adults 200310  Project’s coach/Lectures at the Design School of Nantes Atlantique,Nantes,France Advisor to students regarding direction of their design projects (product and hypermedia) (initial formation, rd th th 3 /4 /5year’s students) Lectures: emarketing [writing on the web, visual analysis of graphic displays, ergonomics applied to the web, referencing, affiliation…] 200311  Major Projects Supervisor at Reims Management School,Reims,France 1/5