Pricing Policy for Selling Perishable Products under Demand Uncertainty and Substitution [Elektronische Ressource] / Abdolhadi Darzian Azizi. Betreuer: W. Gaul

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Pricing Policy for Selling Perishable Products under Demand Uncertainty and Substitution Zur Erlangung des Akademischen Grades eines Doktors der Wirtschaftwissenschaften (Dr. rer. pol) von der Fakultät für Wirtschaftwissenschaften der Universität Karlsruhe (TH) vorgelegte DISSERTATION von Abdolhadi Darzian Azizi, M.A. Tag der mündlichen Prüfung: 26. Mai 2009 Referent: Prof. Dr. Wolfgang Gaul Korreferent: Prof. Dr. Detlef Seese Karlsruhe Abstract In this thesis, we consider the problem of optimal pricing for selling multiple perishable products over a finite horizon of time under demand uncertainty and substitution. We suppose that the demand for a particular product in a store is the result of the consumers’ arrival process and the consumers’ choice behavior. We assume that the consumers arrive at the store according to a Poisson process with a gamma distributed rate and use the multinomial logit model to describe the consumers’ choice behavior. We develop a periodic review of the pricing policy by which the firm, who sells a fixed amount of multiple perishable products, improves its total expected revenues.

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• Publié par: karlsruher_institut_fur_technologie
• Publié le: 01 janvier 2009
• Nombre de lectures: 19
• Langue: English
• Poids de l'ouvrage: 1 Mo

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