CannaBiz
119 pages
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119 pages
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Description

The cannabis industry is not exactly new. It borrows a little from the alcohol, tobacco, advertising, pharmaceutical, and food industries. As new models emerge that relate to one or more of these industries, business opportunities for the everyday person keep popping up. Today, legal Cannabis represents a $50 Billion Dollar a year industry!
Big Cannabis is coming. The race is on. Whoever can get there first should have the best chance at winning.
Legal Cannabis represents a $50 Billion Dollar a year industry. The market will eventually be dominated by a handful of brands and they will occupy the large advertising spaces and employ glossy spokespeople -- they will be hard to ignore. So where does the ambitious enthusiast belong in this industry?
If you have enough money to market your products to major-brand status, you probably do not need this book, however, successfully tapping into a multi billion-dollar industry is possible. A well-organized, moderately-funded husband-wife or two-person team should be able to start something small that can grow into something big - hopefully just like your favorite plant!
Preface xiii
Introduction xvii
Part 1: The Many Opportunities to Do
Business in the Cannabis Industry 1
1 Niche Cannabis and Trends to Consider As You Begin 3
2 Micro-Production Licenses 7
3 Doctors, Pharmacists, and Nurse-Practitioners 11
4 Clones, Tissue Cultures, and Seeds 15
1. Clones 16
2. Tissue Cultures 17
3. Seeds 18
5 Control Standards When Growing 21
1. Analyses 21
2. Batch Sampling Your Analyses 24
6 Beneficial Insects and Natural Pest Control 25
7 Edibles, Topicals, Extracts, Capsules, Concentrates 27
1. Edibles, Topicals, and Extracts 27
2. Tinctures 28
3. Balms 29
4. Extracts 30
5. Baked Goods 33
6. Capsules 34
iv CannaBiz
8 Retail: Vapor Lounges; Hemp, Hydroponics,
and Online-only Stores; Compassion Clubs
and Dispensaries 35
1. Vapor Lounges 36
2. Hemp Stores 40
3. Hydroponics Stores 41
4. Online-Only Stores 42
5. Compassion Clubs and Dispensaries 44
9 Importing and Exporting 47
10 Outdoor Growing and Greenhouses 51
Part 2: Business Considerations Specific
to the Cannabis Industry 53
11 Finance: Taxes, Banks, Credit Cards,
Payment Services 55
1. Taxes 55
2. Banks, Credit Cards, Payment Services 56
12 Intellectual Property 57
13 Insurance and Licenses 59
1. Insurance 59
2. Licenses 60
14 Getting an Audit, an Inspection, or a Recall 61
15 Drug Identification Numbers/National Drug Code 65
16 Growing Your Own and Strain/Symptom Correlation 67
1. Cost of Production 70
2. You Can Always Be a Canadian Licensed Producer
(or US Equivalent) That Does Not Grow 70
3. Growing and Wholesaling versus
Growing and Retailing 71
4. Understanding Federal Secure Storage Levels
and Maximum Storage 71
5. Security-Storage Breakdown 72
6. Education and Certifications for Growers 75
Contents v
17 Software and Hardware 79
18 Personal Possession and Transporting 83
1. Secure Transport and Courier Services 84
19 Flying 87
20 Marketing and Branding 89
1. Name and Logo 91
2. Social Networking 91
3. Search Engines 93
4. Blogging 94
5. Web Conversions 95
6. Advertising 95
7. Packaging 96
21 Special Events, Trade Shows, and Conferences 99
22 Networking and Neighborhood Marketing 103
23 Your Team (HR) and Your Security
(Cyber and Physical) 105
1. Your Team (HR) 105
2. Your Security (Cyber and Physical) 106
24 Writing a Business Plan 109
Part 3: Canada-Specific
Cannabis Business 117
25 Canada-Specific Cannabis 119
1. The Emerging Industry in Canada 122
2. How to Approach Health Canada Regulations 124
3. Health Canada-Related Documents 126
26 Medical Cannabis in Canada 129
1. Becoming a Medical Cannabis User in Canada 131
2. Provincial Health-Plan Coverage 133
3. The ACMPR’s Closed Matrix 135
4. Applying to Be a Licensed Producer 136
5. Health Canada: The Organization 138
vi CannaBiz
27 Recreational Cannabis in Canada 141
1. Recreational Users 141
2. Collectibles and High-Value Items 143
3. Tourists and Non-Canadian Residents
and Concierge Services 145
Part 4: US-Specific Cannabis Business 147
28 US-Specific Cannabis 149
1. A Brief History of Legalization in the USA 149
2. Important Advice for Americans Who Already
Have a Cannabis-Related Business 152
29 Medical and Recreational Cannabis in the US 155
Part 5: Going Forward 159
30 Summary 161
Download Kit 163
Questionnaires
1 Insurance 60
2 Should You Grow Your Own? 68
Samples
1 Flyer 97
2 Business Plan 112
Tables
1 Terpene Chart 31
2 Hydrocarbons 32
3 Workshops or Certifications 77
4 Growth in Canadian Cannabis Industry 134
5 Cannabis Equivalency According to the Cannabis Act 144

Sujets

Informations

Publié par
Date de parution 01 mai 2018
Nombre de lectures 1
EAN13 9781770404922
Langue English
Poids de l'ouvrage 2 Mo

Informations légales : prix de location à la page 0,0600€. Cette information est donnée uniquement à titre indicatif conformément à la législation en vigueur.

Extrait

CannaBiz
Big Business Opportunities in the New Multibillion-Dollar Marijuana Industry
Neev Tapiero
Self-Counsel Press (a division of) International Self-Counsel Press Ltd. USA Canada

Copyright © 2018

International Self-Counsel Press All rights reserved.
Contents

Cover

Title Page

Preface

Introduction

Part 1: The Many Opportunities to Do Business in the Cannabis Industry

Chapter 1: Niche Cannabis and Trends to Consider As You Begin

Chapter 2: Micro-Production Licenses

Chapter 3: Doctors, Pharmacists, and Nurse-Practitioners

Chapter 4: Clones, Tissue Cultures, and Seeds

1. Clones

2. Tissue Cultures

3. Seeds

Chapter 5: Control Standards When Growing

1. Analyses

2. Batch Sampling Your Analyses

Chapter 6: Beneficial Insects and Natural Pest Control

Chapter 7: Edibles, Topicals, Extracts, Capsules, Concentrates

1. Edibles, Topicals, and Extracts

2. Tinctures

3. Balms

4. Extracts

Table 1: Terpene Chart

Table 2: Hydrocarbons

5. Baked Goods

6. Capsules

Chapter 8: Retail: Vapor Lounges; Hemp, Hydroponics, and Online-Only Stores; Compassion Clubs and Dispensaries

1. Vapor Lounges

2. Hemp Stores

3. Hydroponics Stores

4. Online-Only Stores

5. Compassion Clubs and Dispensaries

Chapter 9: Importing and Exporting

Chapter 10: Outdoor Growing and Greenhouses

Part 2: Business Considerations Specific to the Cannabis Industry

Chapter 11: Finance: Taxes, Banks, Credit Cards, Payment Services

1. Taxes

2. Banks, Credit Cards, Payment Services

Chapter 12: Intellectual Property

Chapter 13: Insurance and Licenses

1. Insurance

Questionnaire 1: Insurance

2. Licenses

Chapter 14: Getting an Audit, an Inspection, or a Recall

Chapter 15: Drug Identification Numbers/National Drug Code

Chapter 16: Growing Your Own and Strain/Symptom Correlation

Questionnaire 2: Should You Grow Your Own?

1. Cost of Production

2. You Can Always Be a Canadian Licensed Producer (or US Equivalent) That Does Not Grow

3. Growing and Wholesaling versus Growing and Retailing

4. Understanding Federal Secure Storage Levels and Maximum Storage

5. Security-Storage Breakdown

6. Education and Certifications for Growers

Table 3: Workshops or Certifications

Chapter 17: Software and Hardware

Chapter 18: Personal Possession and Transporting

1. Secure Transport and Courier Services

Chapter 19: Flying

Chapter 20: Marketing and Branding

1. Name and Logo

2. Social Networking

3. Search Engines

4. Blogging

5. Web Conversions

6. Advertising

Sample 1: Flyer

7. Packaging

Chapter 21: Special Events, Trade Shows, and Conferences

Chapter 22: Networking and Neighborhood Marketing

Chapter 23: Your Team (HR) and Your Security (Cyber and Physical)

1. Your Team (HR)

2. Your Security (Cyber and Physical)

Chapter 24: Writing a Business Plan

Sample 2: Business Plan

Part 3: Canada-Specific Cannabis Business

Chapter 25: Canada-Specific Cannabis

1. The Emerging Industry in Canada

2. How to Approach Health Canada Regulations

3. Health Canada-Related Documents

Chapter 26: Medical Cannabis in Canada

1. Becoming a Medical Cannabis User in Canada

2. Provincial Health-Plan Coverage

Table 4: Growth in Canadian Cannabis Industry

3. The ACMPR‘s Closed Matrix

4. Applying to Be a Licensed Producer

5. Health Canada: The Organization

Chapter 27: Recreational Cannabis in Canada

1. Recreational Users

Table 5: Cannabis Equivalency According to the Cannabis Act

2. Collectibles and High-Value Items

3. Tourists and Non-Canadian Residents and Concierge Services

Part 4: US-Specific Cannabis Business

Chapter 28: US-Specific Cannabis

1. A Brief History of Legalization in the USA

2. Important Advice for Americans Who Already Have a Cannabis-Related Business

Chapter 29: Medical and Recreational Cannabis in the US

Part 5: Going Forward

Chapter 30: Summary

Download Kit

Dedication

Acknowledgments

About the Author

Notice to Readers

Self-Counsel Press thanks you for purchasing this ebook.
Preface

Welcome to CannaBiz . I hope this book gives you a glimpse into a very new and very large world: The legal cannabis industry. Until recently and only in some areas, no one has known legal cannabis in almost 100 years; our grandparents or great grandparents might remember. A director of Law Enforcement Against Prohibition (LEAP), a nonprofit, has called prohibition “the worst social policy since slavery.” (Not a comparison, but a timeline.) Slowly but surely, that is coming to an end.
Because cannabis had been criminalized (some would say excessively) for such a long period of time it had no presence outside the black market until recently. Canada became the first G7 country and second country overall to legalize cannabis across the entire country in 2018, after Uruguay did it in 2014 (“Weed around the world: what legal marijuana looks like in other countries” Global News, 2013), which put it at the forefront of the new industry worldwide. It is a once-in-a-lifetime opportunity for real change in social values.
My personal romance with cannabis began in the early ’90s when I was in university studying for my undergraduate degree. I liked to read, among other publications, High Times magazines in my dorm room. Reefer madness and mandatory minimums were the policy of the day under the American Bush/Clinton/Bush administrations.
At that time, the AIDS crisis was just past its height in terms of public health issues and its stigmatization. New HIV combination therapies required individuals to consume 10 to 40 pills per day, and these pills often came with horrible side effects. Most notably was wasting syndrome, where lack of sleep and appetite were combined with a dangerously rapid loss of weight. Those with this syndrome were simply unable to absorb nutrients. Many died, not from HIV/AIDS directly but because of the symptoms related to the therapy. The same is said of other diseases such as cancer; the chemotherapy that can fight cancer can ravage the body.
In all this craziness, there was also some good; out came a story about San Francisco local named Dennis Peron who operated the first “Cannabis Buyers Club,” which openly sold cannabis to those in medical need.
Other feel-good stories came out too, such as the story of Brownie Mary (Mary Jane Rathbun), who gave marijuana-laced brownies to people in the San Francisco hospices which allowed them to feel relieved of some pain and therefore able to sleep, as well as relieved of nausea so they could eat (get the munchies), which improved the quality of life for many people.
At this time I was in my early 20s. I knew the War on Drugs was a total failure; it was a misinformation campaign; there is no logical connection between prohibition and access to nonaddictive and addictive substances; and cannabis was obviously not a dangerous substance as it had a beneficial presence in my life in terms of calming my anxieties and simply helping me to experience happiness.
Add my personal experiences to the fact that cannabis can save or improve the lives of people with HIV/AIDS, cancer, MS, spinal cord injuries, and other debilitating issues, and my interest was galvanized in getting involved in this industry.
Living in Toronto, I asked around at several hemp stores in the city and not only was no one engaging in a medical cannabis movement in Toronto, no one was engaged across all of Canada. Being a true Canadian, I wrote a letter to my federal Member of Parliament, asking for changes to the criminal code to allow the use of medical cannabis.
I called Dennis Peron at his San Francisco office and asked if I could visit him and observe for a few days. I went to visit him and John Entwistle and their team during my Christmas break. They had experienced a police raid a few months earlier so sales were limited, but politically they were very busy. They turned every day into a political opportunity to make the news, respond to news stories, and counter the pundits’ spin. It was very inspiring.
The medical cannabis industry in Canada, and elsewhere, was very much nonexistent, with no associations or groups, no infrastructure, no presence at all. Medical cannabis was written with quotes: “medical” marijuana or “medical marijuana.” Hemp stores had to have signs saying pipes and bongs are for tobacco use only. Truly, it was in its infancy stage. It was a true pioneering experience to be among the first to change attitudes and laws around cannabis, medical or otherwise. At the time I recall the thought of saving the whales seemed more realistic.
By the time I had completed my studies, the BC Compassion Club Society (BCCCS) in Vancouver had opened its doors. About two weeks later, I had opened up Cannabis As Legitimate Medicine (later called Cannabis As Living Medicine — CALM) in Toronto with the help of James Wakeford, Jari Dvorak, and many other individuals, and a financial kickstart from Ms. Johanna Metcalfe. My own father was very leery of the legal risks I was taking, unsure my facts were accurate, but otherwise very emotionally supportive.
Over the last hundred years of prohibition, governments worldwide have not only imported the American War on Drugs philosophy into their countries, some have internalized a militant mentality to fighting drug use and abuse by legislating capital punishment, or very lengthy prison sentences for possession and/or trafficking of small amounts of cannabis. This is a testament to how backwards our national and international drug policies still are, as well as the over-politicization of the topic. A modern example of the Drug War gone crazy is the Philippines’ President Duterte’s extreme approach to drug law enforcement (a Google search on this will

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