How to Reap The Benefits of Digital Marketing Today
45 pages
English

Vous pourrez modifier la taille du texte de cet ouvrage

Obtenez un accès à la bibliothèque pour le consulter en ligne
En savoir plus

How to Reap The Benefits of Digital Marketing Today

-

Obtenez un accès à la bibliothèque pour le consulter en ligne
En savoir plus
45 pages
English

Vous pourrez modifier la taille du texte de cet ouvrage

Description

'How to Reap The Benefits of Digital Marketing Today' is a well-crafted book that helps you understand the rapidly changing concept of digital marketing and how it can be fully harnessed.

Sujets

Informations

Publié par
Date de parution 19 septembre 2018
Nombre de lectures 8
EAN13 9788829512324
Langue English

Informations légales : prix de location à la page 0,0010€. Cette information est donnée uniquement à titre indicatif conformément à la législation en vigueur.

Exrait

How to Reap the Benefits of Digital Marketing Today
By
Dr. Amos Obi
Copyright 2017 by Dr. Amos Obi.
For more information about the author, write to the author from kofizino@gmail.com.
All rights reserved. Except for use in any review, the reproduction or utilization of this work in whole or in part, in any form by any electronic, mechanical or other means, now known or hereafter invented, including xerography, photocopying and recording, or in any information storage or retrieval system, is forbidden without the written permission of the author or the publisher.
Table of Contents
Title Page
Copyright Page
INTODUCTION: DIVING INTO THE DIGITAL WORLD
NUGGET ONE: EXAMPLE OF HOW OUR HETAVED SKILLS INITIATIVE BECAME A GLOBAL BRAND THROUGH DIGITAL MARKETING
NUGGET TWO: THE APPLICATIONS OF DIGITAL TECHNOLOGIES FOR A BETTER WORLD
NUGGET THREE: A LOOK AT BUSINESS AND ENTERPRENUERIAL TRENDS AND EVOLUTIONS IN OUR WORLD
NUGGET FOUR: DEFINNITION OF TERMS RELATED TO INFO - PRENEURSHIP AND DIGITAL COMMUNICATION/ MARKETING
NUGGET FIVE: HINTS ON INFORMATION TECHNOLOGY
NUGGET SIX: THE DYNAMICS OF TURNING YOUR BUSINESS AROUND WITH DIGITAL MARKETING
NUGGET SEVEN: DIGITAL MARKETING LANGUAGE, COMMUNICATION SKILLS AND TOOLS
NUGGET EIGHT: WHY GO DIGITAL NOW WITH YOUR BUSINESS?
NUGGET NINE: TOWARDS DIGITAL WORKS REVOLUTION
AUTHOR S PROFILE
INTODUCTION: DIVING INTO THE DIGITAL WORLD


T o think of surviving and succeeding in life and business in this era of digital revolution without a grasp of the knowledge and working of digital tools and systems, is like a pilot flying the airplane without a compass or a sailor sailing through the sea without a rudder . -My view.
No one who wants to become a public figure acts in secret. Since you are doing these things, show yourself to the world - The Holy Bible-John 7vs 4.
Buddy, you are welcome to the hot spot of the digital world where people and creativity meets online. Yes! This is not fictions but real people with real changes around the world have exploited and harnessed the digital channels to full advantages in life and businesses with evidences for all to read, see and emulate towards a better world.
Today, it is no more news that the world is a Global Village through the Internet and as such, ideas, events and happenings around the world can no longer be hidden. Information technology has revolutionized the way people and events relate and are managed. Thus, the world is not going Digital but the WORLD IS DIGITAL.
So, do you have a story, event and services or product for the world audience? If Yes! The world wants to know and share your great moments with you. Do you know any folk of great and extraordinary deeds and exploits? If you do, then share with the world and they will surely be recognized and honored accordingly. Such folks and all great achievers and thinkers indeed, need the attention of the world through the unique medium of the digital space.
Even, your creative ideas and dreams could be well packaged, publicized and circulated to the global audience to attract the right attention, partnership and crowd funding. So, you cannot afford to die in your little corner any longer with your world changing and creative ideas and dreams.
Through our World Mobile Events and Stories Book and Dairy, we could rebrand and give a global voice and expression to every great personalities, events, creative ideas and deeds. You have just found the right platform and place to be seen, heard and read about globally. You can no longer be hidden and unexpressed. Let the world know you exist at least for once. For history made and not documented is like indeed, a very rich dinner that was eaten in a dream . And as it has been said long ago by Sir, Walter Scotts, One crowded hour of a glorious life is worth an age without a name . Yes! Even you too can be celebrated and become a global household name through the right use of the digital space and tools.
Your products, creative expressions and ideas could go far beyond your imaginations. You could touch the world right from your present locations and even from your bedroom and the world could feel your impacts and pulse.
Our motivation for this project -this book on Digital Marketing was gotten from that golden wise advise that was given in John chapter Seven and in verse four, which says: - No one who wants to become a public figure acts in secret. Since you are doing these things, show yourself to the world -
We are therefore inspired and motivated to partner with you, your ideas and products or services for a voice and expression to the global audience. You could be read by over 2 to 3 billion people who surf the net on daily bases and that could make all the differences between dullness and profitable activities. Just imagined three billion audiences at your disposal through the digital channels! What does that means to you as a person and your business?
Well, may be to those who might not really know, that is just the breakthrough you might have been praying and looking for. Your online presence takes you far beyond your immediate environment and makes you a global figure and with your products and services becoming global brands. You can become relevant and be celebrated globally and become a personality of high reputes.
Above all, you could command worldwide followership and impacts many all over the world without any necessary physical contacts or communications. That is, what your being schooled in the dynamics of digital marketing could do for you and your brands.
Yes: you are now on the way and path to be immortalized through your words, creativity and deeds. Because, your subscription to our HETAVED Digital marketing channel and platform makes your products and services available and accessible all over the world. Here indeed, is one of the greatest privileges and opportunity for the cheapest and most rewarding advertisement offered on planet earth. It is without any limit, 24/7 and universal with the potential of having the largest outreach to global audience.
The world is asking: what do you have to offer? Thus, through this channel, we have made a room large enough for you to tell the world your contents and your brand in a most presentable format available online. So what else are you waiting for? Take advantage now and reach your world with your voice, words, contents and products. We connect ideas with partners-people and projects together for partnership and mutual benefits. Even your secret unexpressed creative ideas could find way into the sight and hands of potential partners and investors through the digital space from our table. There is a large room for expression for the great and even the beginners. Just tell us your story and the rest shall be history.
NUGGET ONE: EXAMPLE OF HOW OUR HETAVED SKILLS INITIATIVE BECAME A GLOBAL BRAND THROUGH DIGITAL MARKETING


T oday, the question most people keep asking us is, how did your HETAVED Skills project get to the attention of the United Nations from the rural grass-root NGO/Social Enterprise to becoming one of the leading innovations for the Sustainable Development Goals (SDGs) selected and endorsed by the UN STI- Science, Technology and Global Innovations forum and now becoming a universal household name? To me, that is the power and magic of being online through the digital means and channels. We started working on the HETAVAD SKILLS Strategies and approaches offline since the year 1998. We had been working for a period of nineteen (19) years with consistent hard labor and drive but there was no much significant progress and substantial results. In fact, the first major hand book publication on this Hetavad Skills titled: INNOVATIVE STRATEGIES FOR HUMAN SURVIVAL , was published in the year 2000. But the magic results were gotten within just two years of our online and digital exposures /engagements that shoot the Hetavad projects from a grass-root organization to an international level and recognition. As we write, the Hetavad skills innovations that was not known and could hardly be recognized even at the local government level for a period of over 15 years, is now one of the chief innovations Hub in the areas of Social Entrepreneurship, E-SKILLS for digital works revolution, Agrobiz and sustainable development strategies etc that is now highly recognized even by the UN Science, Technology and Innovations (STI) and the UN NGO Major Group forums. The Hetavad Skills is not only recognized at the UN NGO Major Groups and STI Forums as leading innovations, but as well enlisted in the Global Innovations Exchange Platform within less than three years of online exposures through our Blogging, Social Media, Digital listing in our E-books and online sharing with online engagements/ interactions.
We are now also recognized at the African level as one of the most Gender friendly innovations in Africa and as well being presently considered for the prestigious African Entrepreneurship Award (AEA) among other things. Within these two years of online and digital exposures, we have been invited on special recognitions as innovators and have attended two sessions of the UN High Level Political Forums in 2016 and 2017 and the UN SDGs 14- on Life in the Ocean Conference at the UN Headquarters, New York, USA in 2016 and 2017 respectively. Obviously, there is no way a 100 years of being offline with our programs and activities could have achieve this height. That is indeed, the magic of what online exposures through digital marketing could do even for your brands and business as an updated subscriber with us. Take advantage of our numerous digital marketing channels, global contacts and connections, expertise on social media to expose your ideas, brands, products, services, business and events to the world of over 3- 4 billion internet users. It is a win, win and win experience for our loyal and dedicated subscribers. You are welcome to the land of abundant global exposures and opportunities. Just step in for the best experiences in digital and online exposures right now available on planet earth. Go through the pages of this book to read more and experience great global gains and potentials to lift your business from the local to the very peak through our services and consultancies in promoting your band online.
NOW, WHAT YOU STAND TO GAIN FOR BEING A SUBSCRIBER WITH US FOR YOUR DIGITAL PLACEMENT-
As could be seen from the writing, the concept and works on the HETAVAD SKILLS Innovations was inspired and started since the year 1998. However, with the offline operations and work done so far, there was not much achieved even with the publication of the HETAVAD Handbook. But within two years of online presence through -from 2015-2017; through:
A- Social Media Marketing and Publicity via Instagram, Snap chat, Face Book, Twitter, Google Plus and other Social Media outlets
B- Through contents creation and displays on our Blog posts and e-Books outlets and channels
C- Digital Listing and online forum, global contacts etc.
And the magic was national, regional and global impacts and revolution with many gains in terms of recognitions and patronages. This is exactly what you could achieve now as you enlist and subscribe your profile, ideas, businesses, products and events on the pages of the WORLD MOBILE STORIES AND EVENTS DAIRY which is the digital marketing and advertorial unit of the HETAVED Skills Networks. We have put in place a measure to ensure that your information is updated monthly and yearly to ensure the current trends around you and your organizations are properly captured and given the right and necessary exposure through the various digital channels.
COST AND PRIZING
For the cost and prizing, you only pay a onetime subscription cost of 150 Dollars per page enlisting and you are done to seeing your profile, products, events and information in the World Mobile Stories and Events Book and Dairy in front of over 2 billion internet users worldwide.
HOW TO ENTER AND REGISTER YOUR PROFILE, IDEAS, PRODUCTS AND OR EVENTS/ SERVICES-
Your profile, creative ideas or events, services and products can easily be registered and entered by sending a draft of words copy with pictures on payment of the onetime payment of 150 Dollars to kofizino@gmail.com Or kofibizonline@gmail.com ; or WhatsApp number at -+2348030899694.
Please kindly call to request payment method or means, either Bank transfer, Western Union, or others as available and most convenient
NUGGET TWO: THE APPLICATIONS OF DIGITAL TECHNOLOGIES FOR A BETTER WORLD


T ruly indeed, the digital methods of economic systems and management all through the years and of recent in most developing nations, have been grossly inadequate as compared to the digitalize economies of developed nations. In terms of food security, quality education, better jobs opportunities, health care and disease control with security checking and the general welfare of citizens, digital technologies have really fast-tracked and brought about greater developmental speed than areas without much digital skills and tools as in Africa and most developing world.
The world over, especially among the poor nations, the endemic problems of poverty, hunger, underdevelopment and inequalities has become a major challenge and a real difficult battle for humanity. Africa, like most part of the developing world for instance, despite vast materials wealth and human potentials, is regarded as the most impoverished continent on earth. Today, in Africa we have the 40 poorest countries in the world. Her people are among the most destitute. A child born to an African parent on the African soil report says, has a greater likelihood of dying before his or her fifty birthday than a child born elsewhere in the world. Still, it is on record that African children are less well-nourished, poorer, and less literate and have a greater possibility of contracting AIDS than children born elsewhere in the world.
But in the midst of this darkness and hopelessness, this book and content is focusing on the ray of hope and abundant opportunities for the developing Third World countries and people through Inno-Native Designs and the use of digital technologies. Most part of the Third World nations, through the potentials in digital solutions, could be lifted from the levels of hopelessness and abject poverty to dignity. According to Dr. Walter Williams, Professor of economics at George Mason University, he has once wrote and observed: In terms of natural resources, Africa is the world s richest continent . If then, Africa is well endowed above other continents of the world in terms of human, natural and mineral resources, why should the situation of the African continent become perpetually be an impoverished state? What happens to the great materials and human resources of the Africa Continent? Thus, without mincing words, the best and most viable way for the world now, is more and sustained efforts in digital designs and systems. We need now more than ever, local solutions to the local issues and problems through digital tools and technologies. And that is our focus in this write-up.
Through the pages of this book, therefore, we are advocating for a general re-awakening against social inequalities, injustices and the foreign dependency mind-set of most people and countries in the developing world.
We must now count the cost and come to terms to agree with Edward De Bono, who said and I quote: C

  • Accueil Accueil
  • Univers Univers
  • Ebooks Ebooks
  • Livres audio Livres audio
  • Presse Presse
  • BD BD
  • Documents Documents