Vocabulaire anglais Luxe

Description

Vocabulaire anglais Luxe

Informations

• Publié par: porthos
• Nombre de lectures: 3 428
• Langue: Français

Extrait

Conquering the frontiers for luxury

a niche player

the BRIC nations

to be on track

the upper-middle-income bracket

a household

disposable annual income

to post (revenue growth)

a flagship store

a concession

second-tier an outlet a franchise/franchised/franchising wholesale/wholeseller retailers

eBay's legal woes

wares counterfeit goods a lawsuit to file a suit damages a fashion house a fake a fee a flat fee a bid peer-review

Bodyshop and L’Oréal

the high street

high-profile

socially responsible

Corporate Social Responsibility CSR

to engage in the (CSR) agenda a grant/to grant to rank a stance to take a stance

Japan’s luxury-goods market

a (big) label

ordinary middle-class office workers

craftsmanship

the lure/to lure

How to reach second base on line

a defining feature

the mass market

the essence of a brand

a branded on-line community

Luxury handsets

prominent, high-end labels

a customer base

brand equity

status seekers

a differentiator

cutting-edge glitzy in-house to jump on the bandwagon