It seems I am doing way to many of these – I think it is my third this  year and it is beginning to
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Town of Durham, NH Request for Proposals to Perform a Town-Wide Market Analysis May 11, 2010 Contents I. Introduction 1 II. Background III. Scope of Service 1 IV. Materials 2 V. Town of Durham Staff Involvement 3 VI. Public Participation 3 VII. Proposal Submission 3 VIII. Revisions to the Request for Proposal 3 IX. Limitations of Liability X. Proposal Preparation 4 XI. Format for Popsal 4 XII. Signature/Certification 4 XIII. Nature of Proposal and Eligibility 5 XIV. Right to Reject Proposals and Waive Informalities 5 XV. Proposal Evaluation and Selection 5 I. INTRODUCTION The Town of Durham, New Hampshire is soliciting proposals for professional services (Consultant) for the creation of a town-wide market analysis. It is anticipated that work will begin as soon as possible after the proposal is accepted. Proposals, with time and materials pricing, must be received by James B. Campbell, Director of Planning & Community Development, at 15 Newmarket Road, Durham, New Hampshire 03824, no later than 4:00 pm on June 9, 2010. The proposals will be opened at this time. II. BACKGROUND The Town of Durham is host to the main campus of the University of New Hampshire. Both the Town and the University have made efforts to improve the economic development climate in the Town of Durham. The Economic Development Committee ...

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Town of Durham, NH
Request for Proposals to Perform
a Town-Wide Market Analysis
May 11, 2010
Contents
I. Introduction
1
II. Background
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III. Scope of Service
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V. Town of Durham Staff Involvement
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VI. Public Participation
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VII. Proposal Submission
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VIII. Revisions to the Request for Proposal
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IX. Limitations of Liability
3
X. Proposal Preparation
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XII. Signature/Certification
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XIII. Nature of Proposal and Eligibility
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XIV. Right to Reject Proposals and Waive Informalities
5
XV. Proposal Evaluation and Selection
5
I. INTRODUCTION
The Town of Durham, New Hampshire is soliciting proposals for professional
services (Consultant) for the creation of a town-wide market analysis.
It is anticipated that work will begin as soon as possible after the proposal is
accepted.
Proposals, with time and materials pricing, must be received by
James B. Campbell, Director of Planning & Community Development, at 15
Newmarket Road, Durham, New Hampshire 03824, no later than 4:00 pm on
June 9, 2010.
The proposals will be opened at this time.
II. BACKGROUND
The Town of Durham is host to the main campus of the University of New
Hampshire.
Both the Town and the University have made efforts to improve the
economic development climate in the Town of Durham.
The Economic
Development Committee (EDC) has been working diligently as the lead entity,
and it has many efforts underway to improve the economic development
environment within the town.
One important step that the EDC deems necessary
is to perform a market analysis that assesses current and future opportunities
within the key market segments identified in this RFP.
The data provided in this
analysis will assist the EDC, town officials, civic leaders, and businesses in their
ongoing efforts to create a more robust business base, larger tax base, and
improved quality of life for Durham residents.
The analysis will enable all of the
interested parties to better understand longer term market trends and
opportunities available to Durham, and will identify the actions required to realize
these opportunities.
This study will be used to help guide the current Strategic
Development Planning process underway for the downtown area, help guide the
development of the EDC’s Strategic Plan, help inform the upcoming Town Wide
Master Planning Process,
and help guide
future
infrastructure improvements.
III. SCOPE OF SERVICES
This study should focus primarily on the following industry segments: retail;
business and professional services; hospitality and conference services; medical
and health care services; student housing/rentals; electronic, communication,
Internet and software technology businesses; bio-tech; “green” technologies and
innovations; and other technology business which may be closely related to the
strengths and ongoing initiatives at UNH.
In addition, emerging growth industries
within New England or New Hampshire not currently present in Durham should
be identified as future target industries.
The following outline is offered to describe the general extent of services to be
provided by the Consultant.
This outline is not necessarily all-inclusive and the
Consultant shall include in the proposal any tasks and services deemed
necessary to satisfactorily complete the project.
1
1. Prepare an overview of the current market and market conditions within
the town and the surrounding area.
This would be done through a review
of existing published data and market databases which should be fully
cited and explained in context.
Review selected Durham /UNH studies
and conduct interviews with selected realtors, business people, University
officials, and other civic leaders, including town officials and town
boards/committees.
2. Evaluate Durham’s current role within the local and regional marketplace
and offer some insight as to how this has changed over the past 10 to 15
years.
Review and assess ongoing and/or proposed market and
development trends in surrounding communities and how these might
impact Durham in the future (within five (5) years) and how Durham can
position itself to take advantage of these trends.
3. Review and evaluate the recent UNH plans relative to growth and
diversification.
Conduct selected interviews with key leaders at UNH to
understand their long terms goals and strategic plans to create more of an
entrepreneurial campus. Identify opportunities that may be implemented
within the Town of Durham over the next five (5) years.
4. Compare Durham to 2 or 3 other similar sized University Towns that have
been able to foster a successful long-term economic development strategy
working together with their University.
What are the lessons learned that
are applicable to the strengths and weakness of both UNH and the Town
of Durham.
5. Develop growth forecasts, by major industry groupings, for Durham under
a series of scenarios to be developed as an outgrowth of the above
research.
Clearly define the assumptions behind the forecasts.
Provide
recommendations relative to which of the
major industry/business
groupings can logically be captured downtown and which ones would
logically be at alternate locations, and why.
IV. MATERIALS
The Consultant will be responsible for providing all necessary materials including
draft documents and the final products.
The Consultant shall provide the Town
with one (1) PDF version and one (1) editable version of documents or maps.
The software packages used will be agreed upon prior to any work being
produced.
Any maps should be developed for easy integration into the Town’s
GIS.
2
V. TOWN OF DURHAM STAFF INVOLVEMENT
Staff will be available to answer any questions that may arise but all
correspondence should go through the Director of Planning and Community
Development.
The town will make every effort to have staff available if
necessary.
This must be coordinated with the Director of Planning and
Community Development.
VI. PUBLIC PARTICIPATION
The amount of public participation will be determined by the Consultant.
This
should be done in consultation with the Director of Planning and Community
Development.
VII. PROPOSAL SUBMISSION
All responses to this RFP must be received in a sealed envelope clearly marked
“Proposed Town-Wide Market Analysis for the Town of Durham” by 4:00PM, on
June 9, 2010 to be eligible for consideration. Proposals shall be submitted to:
Planning & Community Development Department
ATTN: James B. Campbell
Durham Town Hall
15 Newmarket Road
Durham, NH 03824
Please submit nine (9) copies of the responses to the RFP.
Any questions regarding the RFP should be submitted to the Director of Planning
and Community Development.
VIII. REVISIONS TO THE REQUEST FOR PROPOSAL
If it becomes necessary to revise any part of the RFP, an addendum will be sent
to all those who received the original document.
IX. LIMITATIONS OF LIABILITY
The Town of Durham assumes no responsibility or liability for costs incurred by
the Proposers in responding to this RFP or in responding to any further request
for interviews, additional data, etc.
3
X. PROPOSAL PREPARATION
In order to facilitate evaluation of the proposals, the proposer is instructed to be
concise and to follow the outline below in responding. Proposals that do not
follow the outline, or do not contain the required information, may be considered
as invalid proposals. Additional detailed information may be annexed to the
proposal.
XI. FORMAT FOR PROPOSALS
Proposers are instructed to be concise and proposals should include, in order,
the following:
A. Letter of Transmittal;
B. Executive Summary to include understanding of the project and scope of
work;
C. Brief organizational profile, including background and experience of the firm;
D. Previous project summaries, including reference contact information for a
minimum of three (3) projects, which are similar in scope to the project described
herein that demonstrate pertinent corporate and key personnel experience; listing
of the pertinent projects may be included (The Town reserves the right to contact
any references provided by the proposer or otherwise obtained);
E. Approach to work - A detailed outline of the proposed services for executing
the requirements of the Proposed Scope of Services;
F. Proposed potential project schedule.
It is the Town’s desire to commence
these projects as expeditiously as possible;
G. Proposals shall include billing rates for services provided, travel time, copying
costs, as well as the cost for attendance at public meetings.
H. Proposals should include projected costs for each activity in Section III above
as well as an estimated total project cost.
XII. SIGNATURE/CERTIFICATION
The proposal shall be signed by an official authorized to bind the offer and shall
contain a statement to the effect that the proposal is a firm offer for a ninety (90)
day period from opening. The proposal shall also provide the following
information: name, title, address and telephone number of the individual(s) with
authority to contractually bind the company and also who may be contacted
during the period of proposal evaluation for the purpose of clarifying submitted
information.
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5
XIII. NATURE OF PROPOSAL AND ELIGIBILITY
The determination of whether a proposal may be withdrawn is solely at the
discretion of the Planning & Community Development Director. However, in no
event shall a proposal be withdrawn unless the request for withdrawal is filed
within five (5) days of the date of the opening and the proposer establishes that
the proposal contains a material mistake and the mistake occurred despite the
exercise of reasonable care.
XIV. RIGHT TO REJECT PROPOSALS AND WAIVE INFORMALITIES
The Town reserves the right to reject any or all proposals for any reason, or any
part of a proposal, to waive any nonmaterial irregularities or information in any
response to the RFP, and to accept or reject any item or combination of items.
XV. PROPOSAL EVALUATION AND SELECTION
The Director of Planning & Community Development, in conjunction with the
EDC, and Town Administrator, will evaluate each proposal based on the
documentation requested herein using criteria which include but are not
necessarily limited to or in the order of, the following:
A. The proposal’s responsiveness to the RFP (format, capabilities, approach,
clarity, etc.);
B. How well the proposal matches the needs of the Town of Durham;
C. The qualifications and experience of personnel committed to each of the
separate components of the Request for Proposal;
D. The proposal’s unique ideas and creativity;
E.
Familiarity with the unique characteristics of Durham as host to the University
of New Hampshire;
F. Time, materials, and project costs.
Once the best proposals have been identified, the Director of Planning &
Community Development will contact and schedule an interview with the most
qualified firms. The Director of Planning & Community Development will
recommend to the Town Administrator the highest ranking firm (or firms) for
selection. The Town reserves the right to hold a second interview with firms to
discuss the proposal’s cost and negotiate the price with prospective Consultants
prior to making a final determination.
Depending upon the qualifications and
strength of proposals received, the Town reserves the right to select a single
firm, or a team of professionals with varying specialties from separate firms, to
assist with the desired scope of work and services identified in this Request for
Proposal.
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