Crowdfunding - CREATING ACCESS TO CAPITAL AND CUSTOMER VALIDATION

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Description

CREATING ACCESS TO CAPITAL
AND CUSTOMER VALIDATION

Sujets

• Production communautaire
• Mécénat

Informations

• Publié par: Nan0
• Publié le: 10 juillet 2013
• Nombre de lectures: 99
• Langue: English

Extrait

CROWDFUNDING

CREATING ACCESS TO CAPITAL AND CUSTOMER VALIDATION

W

Jason, Zak & Woodie • 3 entrepreneurs, co-founders of the Startup Exemption • Co-authors of the CrowdFund Investing Framework • Inc.   500 awards – among fastest growing private companies in US • Together raised over $80M in VC/PE capital • Authors of the CrowdFund Investing book (Wiley) • Co-Founders and Board members of CfIRA and CfPA • Co-Founders Crowdfund Capital Advisors

OH WE ARE 

DEFIN

CROWDFUNDING  A large number of individuals “donating” for “perks”. For product based companies this can be used to pre-purchase inventory.  

TIOIN

CROWDFUND INVESTING A large number of unaccredited investors making modest investments in a small business in exchange for equity securities.

S 

“PERKS BASED” CROWDFUNDING

DONATION-B SED A

CROW

GAP

DFUN

THIS IS WHERE CROWDFUND INVESTING COMES IN

D INVESTIN

TRADITIONAL FUNDING

EQUITY FUNDING

G

• Small businesses & start-ups • Up to $1M  

 

Everyone we talked to said it would never happen…  

“The House and Senate will never agree”  

“Don’t waste your time”  

“What can 3 regular guys   get done in Washington?”  

“Wh ’ gonna pay for this?”  o s

“You’re crazy…  ”

January 2011

Summer 2011

November 2011

November 2011

February 2012

March 2012

April 2012

HWAT WE DI

Jason, Zak & Woodie have an idea to make it easier for small businesses to raise capital

Testify in front of House Committees

House passes the first version of the law

Rally in D.C.

Participate in Senate Committee hearings

Senate passes the final version of the law

President Obama signs JOBS Act

460 DAYS

D 

NA DON THE 460 TH  DAY… 

1/ THE BIG IDEA Small business owner has a high-potential idea

2/ WEB 3.0 Leverages social media for community financing

OH

3/ CROWDFUNDING/ CROWDFUND INVESTING CrowdFund Investing provides funds at a crucial growth point

4/ GO PRO Success attracts professional investment

W IT

5/ THE CYCLE CONTINUES More entrepreneurs follow, transforming Main Street through ‘ localvesting ’  

 WORKS 

LEGISLATIVE RFMAWERO K

CROWDFUND INVESTING FRAMEWORK

• Raise up to $1M per year with ‘all or nothing’ terms  

SMALL BUSINESS OWNERS

• Regulate websites for all CrowdFund Investing • State registration pre-emption

SEC

• CfIRA, CfPA Boards • Engaged with FINR A • SEC negotiations • NASAA engagement

SELF-REGULATING  ORGANIZATION

Invest at 1 of 2 levels: • Lesser of $2K or 5% income (<$100K income) • Greater of $100K or 10% income (>$100K income)

UNACCREDITED INVESTORS

BEST 

1/ Criminal and securities background checks

PR CF A  I C P T L IC A E FT  S O

2/ Easy to understand T&C, investor agreements and disclosures

3/ Robust investor education

4/ Social connectivity tools

5/ Investor communication  tools

OF R R SM     

LGBOLAO PPROTU

1/ Use social media to create a transparent market to connect entrepreneurs with capital

2/ Possible solution to “ financing” problem  gap

3/ Geography, Interest and Origin Communities

4/ Crowd validation + entrepreneur execution =  positive signaling for follow-on capital

5/ Investor and Entrepreneur education required

NITY