Boom in Datacentre Market to Fuel Expansion of Power and Cooling Systems, States Frost & Sullivan PR Newswire LONDON, June 13, 2012 - Manufacturers focusing on innovative, energy-efficient solutions to gain the competitive edge LONDON, June 13, 2012 /PRNewswire/ -- There exists immense opportunity for both power and cooling systems in rapidly proliferating large datacentres across Europe. Already, uninterruptible power supply (UPS) and cooling markets are registering steady revenue growth. Ongoing challenges like price pressures are poised to be offset by the continuous demand for power and the increase in heat loads. New analysis from Frost & Sullivan (http://www.powersupplies.frost.com), Analysis of Power and Cooling in the European Datacentre Market, finds that the total UPS segment in the datacentre market in Europe is estimated to rise from euro 730.0 million in 2010 to reach euro 1328.1 million by 2017. Over the same period, the total precision air conditioning system (PACS) market in Europe is set to expand from euro 313.6 million to euro 452.4 million. "The escalating demand for power and intensifying heat loads in servers will drive the power and cooling market in datacentres," notes Frost & Sullivan Industry Analyst Gautham Gnanajothi. "The need for continuous power availability is becoming crucial even as the increase in high density servers in datacentres will result in tremendous heat loads, triggering the need for effective power and cooling systems.