Lawrence Dallaglio & Lee McQueen to Decide the Country's Best Field Sales Executive PR Newswire LONDON, July 12, 2012 LONDON, July 12, 2012 /PRNewswire/ -- *Judging to Take Place Live at the National Sales Awards* *Enter Now for Your Chance to Win* Two of the country's leading sales professionals, Lawrence Dallaglio and Lee McQueen have today been revealed as judges for the Field Sales Executive of the Year category, at the 2012 National Sales Awards.For the first time ever the award will be judged live at the event, held at thLondon's Grosvenor House on 6 November. Each of the finalists will be given two minutes to prove their superior selling skills, by delivering their most impressive sales pitch. The former England rugby Captain, now Sales Director at Serco, Lawrence Dallaglio and previous Apprentice winner Lee McQueen will sit on a panel of experts to judge the pitches, along with the audience of over 100 sales professionals who will also vote for their favourites. Lawrence Dallaglio, Sales Director for contact centre services in Serco's new UK & Europe Business Process Outsourcing (BPO) business, said: "I'll be looking for someone who has all the attributes a talented salesperson should have like charisma, excellent communication skills and an in depth knowledge of what they're selling. Most importantly the winning candidate will have to deliver a spectacular pitch - something that's exceptional enough to win over the crowd and the judges in just two minutes.