Malaysian Approval of FLEXISEQ™ and Distribution Agreement
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Malaysian Approval of FLEXISEQ™ and Distribution Agreement

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2 pages
English
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Malaysian Approval of FLEXISEQ™ and Distribution Agreement PR Newswire KUALA LUMPUR and LONDON, June 18, 2012 KUALA LUMPUR and LONDON, June 18, 2012 /PRNewswire/ -- New Osteoarthritis treatment for M a l a y s i a Pro Bono Bio™ is pleased to announce that its innovative product FLEXISEQ, a new nanotechnology based treatment for osteoarthritis, has received approval

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Malaysian Approval of FLEXISEQ™ and
Distribution Agreement
PR Newswire
KUALA LUMPUR and LONDON, June 18, 2012
KUALA LUMPUR
and
LONDON
,
June 18, 2012
/PRNewswire/ --
New Osteoarthritis treatment for
Malaysia
Pro Bono Bio™ is pleased to announce that its innovative product FLEXISEQ, a
new nanotechnology based treatment for osteoarthritis, has received approval
for sale in
Malaysia
. This follows the successful launch of FLEXISEQ in
Europe
earlier this year.
Pro Bono Bio is also pleased to announce that they have signed an agreement
to distribute FLEXISEQ in
Malaysia
and the product will be available via local
distribution company, Farmasia Sdn. Bhd. from early
July 2012
. Its first
introduction to the local market is at the 42nd Annual Scientific Meeting of the
Malaysian Orthopaedic Association in Kuantan,
Malaysia
held between the 14
th
and 17
th
of
June 2012
.
Michael Earl, COO of Pro Bono Bio, said "Pro Bono Bio is an ambitious new
international pharmaceutical company which expects to make a real difference
for patients, doctors and payors alike by developing truly innovative products to
address areas of real need. It is a pleasure to launch our product FLEXISEQ
here in
Malaysia
following our success in
Europe
. We look forward to
introducing further innovative products this year and are also considering
where to site our regional headquarters and manufacturing facilities to support
our products in
South East Asia
."
Zohrah Razak Al Aidruss of Farmasia said "It is wonderful to have reached an
agreement to introduce such an innovative product into
Malaysia
. The unique
mode of action and lack of the side effects associated with various existing
drug products, makes this a very welcome addition to the solutions available for
physicians managing Osteoarthritis (OA). OA effects millions of patients in
Malaysia
, and both global and local trials have proved the effectiveness of
FLEXISEQ at relieving joint pain associated with OA."
About Pro Bono Bio™
Pro Bono Bio is a new international healthcare company based on the
experience in pharmaceutical product development, commercialisation and
finance of Celtic Pharma Holdings in the UK, international capital, along with
investment and support from RUSNANO in
Russia
. Pro Bono Bio has ambitious
growth targets that will allow it to support a unique humanitarian mission.
Pro Bono Bio launched its first medical device,
FLEXISEQ
, a new
nanotechnology based pain treatment for osteoarthritis, in
Europe
in the first
half of 2012. The Company also plans to launch two further new products for
the treatment of inflammatory skin disorders in the second half of 2012. These
new products are based on Pro Bono Bio's innovative
Sequessome
Technology™
.
Pro Bono Bio is also developing new products to treat haemophilia as well as
novel antibiotics for the treatment of serious infections such as C. difficile,
MRSA, Pneumonia and Tuberculosis.
http://www.probonobio.com
About FLEXISEQ
FLEXISEQ is the safe way to reduce joint pain associated with
osteoarthritis. FLEXISEQ
benefits from a Class 2A Medical Device
certification in
Europe
. It is a topically applied gel which uses the unique
Sequessome Technology
to pass through the skin and apply a biolubricant
layer inside the effected joint and along the cartilage. This improves the
mobility in the joint and reduces the pain.
http://www.flexiseq.com
For further information please contact:
Zohrah Ab Razak Al-Aidruss
zohrah@farmasia.com.my
To order in
Malaysia
please contact:
Farmasia Sdn. Bhd.
+603-62032334
For
London
based press please contact:
Citigate Dewe Rogerson
David Dible / Nina Enegren
Tel: +44(0)207-282-1050
nina.enegren@citigatedr.co.uk
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