Etude PCE Ipsos ANGLAIS

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• Publié par: Hamef
• Nombre de lectures: 39
• Langue: English

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The International Image
of Greater Paris
A survey carried out with the chief executives of world-wide companies established
in Europe
April 2005Methodology
Survey carried out with 504 Chief Executives of the 15.000 main world-
wide companies established in Europe (Chairmen and CEO, Managing
Directors, executive members of the board, executives in charge of
company settlement…)
The respondents have been interviewed by phone on their workplace,
from March, 8th to April, 4th, 2005.
The polls took place in the following countries :
» France
» United Kingdom
» Germany
» Italy
» Spain
» Sweden
» The Netherlands
» Belgium
» Luxembourg
Survey carried out for Paris-Ile de France Capitale Economique with the Chief Executives of world-wide companies established in Europe - April 2005 2State of mind of
the economic decision-makers
Very optimist Rather optimist Rather pessimist Very pessimist Do not know
10 1 1
14
Subtotal
«OPTIMIST» : 88%
74
The most optimists : Spain (94%), Germany and Belgium (93%)
The less : Luxembourg (80%), Italy (78%)
In France : 82%
Survey carried out for Paris-Ile de France Capitale Economique with the Chief Executives of world-wide companies established in Europe - April 2005 3The intentions of settlement and/or of
territorial redeployment
Yes, in the year to come Yes, within 2-3 years Yes, within 5 years No Do not know
32
4
30 Subtotal «YES»
24 : 66%
10
Those who have the most projects : France (73%), Germany (70%), United
Kingdom (70%)
Those who have the fewest projects : Belgium(59%), Sweden (53%)
Survey carried out for Paris-Ile de France Capitale Economique with the Chief Executives of world-wide companies established in Europe - April 2005 4Wishes of location for future settlements
or redeployments
Possibility of several answers
In your country
of current
settlement
62%
Asiatic
Continent
Elsewhere in Eastern 32%
Western Europe
American Europe 33%
Continent 32%
18%
African
Continent
7% Elsewhere
2%
Survey carried out for Paris-Ile de France Capitale Economique with the Chief Executives of world-wide companies established in Europe - April 2005 5Wishes of location for future settlements
or redeployments
Focus:
Intentions of settlement exclusively in another country than the one of
interrogation.
Companies already 9…than in the U.K.
established in these
territories and which …than in Spain 19
consider to settle solely in
another country… 41…than in Italy
51…than in Germany
…than in France 58
…than in Sweden 70
Survey carried out for Paris-Ile de France Capitale Economique with the Chief Executives of world-wide companies established in Europe - April 2005 6The importance of the criteria of choices
for a settlement
Proximity of the market, the customers or consumers 7,9
Availability of a skilled labour force 7,5
Safety of the social, economical and political
7,5environment
Infrastructures of logistics and transports 7,5of telecommunications 7,2
Cost of the labour force 6,8
Land and real estate availability and cost 6,7
Level of the tax burden for the company 6,7
Quality of the conditions of living 6,1
Language, culture and values 5,9
Possibility to obtain aids, subventions and public 5,4
supports
Survey carried out for Paris-Ile de France Capitale Economique with the Chief Executives of world-wide companies established in Europe - April 2005 7European cities evaluation by criteria
Proximity of the market, the customers or consumers
Paris 36
London 33
Frankfurt 31
Milan 21
Düsseldorf 20
Brussels 19
Madrid 19
Berlin 19
Amsterdam 17
Barcelona 17
Budapest 12
8Dublin
Geneva 8
6Lyon
Stockholm 5
Survey carried out for Paris-Ile de France Capitale Economique with the Chief Executives of world-wide companies established in Europe - April 2005 8European Cities evaluation by criteria
(following)
Availability of a skilled labour force
London 35
Paris 30
30Frankfurt
Berlin 22
Düsseldorf 20
Brussels 19
Amsterdam 18
Milan 16
Madrid 15
Barcelona 15
Stockholm 13
Dublin 12
Geneva 10
9Budapest
Lyon 6
Survey carried out for Paris-Ile de France Capitale Economique with the Chief Executives of world-wide companies established in Europe - April 2005 9European cities evaluation by criteria
(following)
Safety of the social, economical and political environment
London 34
Paris 30
Frankfurt 27
Berlin 22
Brussels 21
Amsterdam 20
20Stockholm
Geneva 18
Düsseldorf 15
Barcelona 11
Madrid 11
9Milan
Dublin 9
Lyon 6
Budapest
4
Survey carried out for Paris-Ile de France Capitale Economique with the Chief Executives of world-wide companies established in Europe - April 2005 10