RUNNING

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www.paralympic.org q. Ke vin Lamarque/AFP/Lehtikuva ...... The breakdown of net sales was as follows: Racquet Sports, 37%,. Team Sports, 42% and Golf, 21% ...

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• Sport

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• Publié par: Sportif
• Nombre de lectures: 150
• Langue: Français
• Poids de l'ouvrage: 2 Mo

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A MAGAZINE BY AMER SPORTS 2. 2006

RUNNING MORE DIVERSE THAN EVER

AMER SPORTS BRISK GROWTH IN SPAIN

SPORT TRADE SALOMON OPENS A BRAND OUTLET IN PRAGUE

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The magazine is published quarterly in Finnish, English and German. Editorial Staff Editor-in-chief   Maarit Mikkonen Amer Sports Corporation, Communications Department, P.O. Box 130, FI-00601 Helsinki, FINLAND Tel. [phone]

Alma Media Lehdentekijät Oy P.O. Box 502, FI-00101 Helsinki, FINLAND Tel. [phone] www.lehdentekijat.fi Producer Markku Rimpiläinen markku.rimpilainen@ lehdentekijat.fi

A M A G A Z I N E B Y A M E R S P O R T S

OUTDOOR SPORTS AT THE HEIGHT OF POPULARITY Now, if ever, is the time to get outdoors and enjoy the fresh air and wonderful summer weather. It’s true that, with good equipment, you can practice outdoor sports all year round, but now the real season for outdoor sports is starting. Many things about sunny paths entice us. The move from snowy, slippery roads or gym treadmills into the great outdoors is motivating. Nature offers us a wide variety of training options to enjoy in verdant surroundings to a soundtrack of birdsong. Heart rate monitors that tell you how your fitness is improving help runners achieve their goals and increase enthusiasm for training sessions. When you have the patience to stretch before and after your run, you can be sure you’re getting everything out of your training. Another extremely popular outdoor sport is cycling. Cycling suits almost everyone, both as light, everyday exercise and for improving fitness. When cycling, the scenery changes rapidly and even long journeys pass almost without you noticing. The alternat- ing uphills and downhills of the countryside bring the sweat to your brow and variety to your training. The greens of the golf course also get golfers moving. The average round of golf includes up to four hours of walking, which makes for excellent exercise. The same can also be said for tennis - a brisk game limbers you up and improves your coordination. However, it’s not worthwhile trying to learn to play tennis all by yourself. It’s a good idea to take at least a basic course. Proper equipment and clothing is an important part of sport. When we’re properly kitted out, we get the best results and most enjoyment from our sports and exercise. For example, it’s worth getting good sports shoes, and a proper training outfit is one that is breathable and transfers moisture away from the skin. Amer Sports is continu- ally bringing to market new technically advanced, performance-enhancing equipment, apparel and footwear that have been designed using the vital expertise and experience of sportspeople. Maarit Mikkonen Communications Manager

Editorial Secretary Address Source wports.comww.amers   Outi Rinne Amer Sports’ Register  www.wilson.com AD  www.atomicsnow.com Mika Soikkeli Shareholders of Cover photonoitaroproC stro,  and Cutsmore,s A   em rpS o.ntmcowwwuu.s Salomon P.O. Box 130,  www.precor.com FI-00601 Helsinki,  www.salomonsports.com Composition and ReproFINLAND Faktor Oy Printed byLibris OyChanges of addresses ISSN1459-5095 (print) amer.communications@ ISSN1795-2247 (online) amersports.com

Next 2.06: Contents 4 NEXT HOT.Arc’teryx’s AC² (Advanced 20 AMER SPORTS.Amer Sports Spain Composite Construction) line of backpacks continues to grow. will change our concept of how things are carried. 23 CLASSIC.The Tour de France was raced for the first time in 1902. 6 TREND.Running is now more popular and more diverse than ever. People are running 24 MARATHON.Why does the popularity of the along the beach, in the mountains and on New York Marathon endure year after year? the streets, either alone or with others. 30 RESULTS.Amer Sports’ first quarter. 11 NEXT GUIDE.Advance information about the Tour de France, the FIFA World Cup and 32 KEEP FIT.What’s it like to start playing golf’s British Open. tennis as an adult? 12 PROFILE.Wilson Sporting Goods President 34 NEWS.Wilson’s golf clubs have been very Chris Considine, who has dedicated him- successful in tests. self to the company for almost 24 years, is  guiding Wilson towards the future. 16 SPORTS BUSINESS.Salomon opens its own ARC’TERYX’S AC² LINE OF BACK- brand outlet in Prague. PACKS HAS BEEN RECOGNIZED   AT, FOR EXAMPLE, THE ISPO 19 NEXT PRODUCT.The light and breathable OUTDOOR AWARDS Soft Shell material has also been introduced . into footwear. THE LIFE OF CHRIS CONSIDINE, PRESIDENT OF WILSON SPORTING YOU CAN SEE A WHOLE SPECTRUM  GOODS, IS FILLED WITH SPORT. OF RUNNERS AT THE NEW YORK  HE COULDN’T WISH FOR ANYTHING MARATHON. BETTER.

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NEW RACKETS FOR WILLIAMS SISTERS.Wilson is expanding its exclusive W line of women’s rackets with two new models that were created and inspired by Venus and Serena Williams. Venus debuted the W5 in Warsaw and Serena is expected to change over to her W3 Gypsy Rose racket at an upcoming tour competition.

UNIQUE FEELING & DESIGN.What makes a pro? A pro rides and chal- lenges himself everyday and defines tomorrow’s style. According to our team this is what makes a pro binding: a binding that can withstand everyday use, that transfers energy with most comfort and no added weight. A binding that provides the most dampening for those hard land- ings, without compromising edge to edge performance. A binding that enables them to express their style, and which tehy can rely on. This is what Relay Pro is all about.

FUNCTIONAL STRENGTH TRAINING. Training using the Precor S3.23 multi-function home gym ensures all-round muscle development and at the same time improves your balance and coordination. The S3.23 allows for natural and individual motions and focuses training on several muscles and joints, teaching them all how to work together. With the S3.23, strength training can be performed while moving, standing, sitting on an exercise ball, or using the Precor Home Bench.

THE NEWEST COMPOSITE TECHNOLOGY.DeMarini’s new Slowpitch Softball bat – the Juice – introduces “stacked” technology. Featuring an Evolution Composite handle with an end-loaded Stacked Composite barrel. This new “stacked” technology applies the same principle as DeMarini’s revolutionary Doublewall construction, wherein two independent walls make up the barrel and result in a springboard effect that launches the ball further and faster. The Juice still delivers pure Half & Half performance which silences feedback on off-center hits, and also includes a new “Clutch” 12-spoke end cap designed to focus this energy and return it back into the barrel.

GAME IMPROVEMENT. Testers at Golf Magazine chose the Wilson Staff Ci6 irons as number one in the game-improvement iron category. The clubs were awarded four and a half stars out of five. Testers even thought that the category’s long irons were easy to use. The clubs were also reliable on a wet course and in the rough.

TRAILBLAZER. AC² (Advanced Composite Arc’teryx’s Construction) line of backpacks has received a veritable wave of awards. The AC² backpack received an award at the ISPO Outdoor Awards in February. Since then, it has also been recognized by magazines such as Backpacker, Men’s Health and Vertical. “This revolutionary pack sets a new standard for blending comfort, durability, and waterproof- ness, wrote Outside Magazine on presenting the AC² line’s ” Naos 55 backpack with its Gear of the Year award.

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The new trends in running Trail, mountain, road – today, running is more diverse than ever before. ■  Text by Ilkka Järvimäki ■ Photos by Juliana Harkki and Salomon  ng fit has been popular for so many and exhaustive training. When it comes to distances of over 42 er be called just a boom. Running kilometers, many runners find their only and worst opponent to be permanent phenomenon that gets themselves. A successful performance and bettering yourself are un re s o m ons o peop e moving. greater prizes than any medal. However, this in no way means that the sport has stopped evolv- ing or has taken on any particular, fixed form. Quite the contrary: The road goes on and on.... there are many different trends within the sport. Some of these are As the number of marathon runners has increased, the popularity of by nature more lasting, the longevity of others is yet to be seen. On ultrarunning has risen – even among average keep fit enthusiasts. the basis of running publications, observations, weak and strong The most typical versions of these runs, which are longer than signals and gut feelings, at least the following are in the air. marathons, are 100 kilometer, 100 mile, or 24-hour runs; but there is no upper limit to the length of a race. In some cases, it can be Off road thousands of kilometers or several weeks. The natural environment offers greater stimulation and many more You don’t always have to cover a long distance with a number pleasant experiences than do asphalt roads amid concrete houses. on your chest. For many years, tours lasting several days - across More frequently than ever, runners are seeking out places away the Alps, for example – have been organized for cyclists, and these from surfaced roads. Peaceful dirt roads and winding forest tracks will gradually make their way into running too. For the experienced are good for runners. They’re kinder on the feet, build up fitness runner, a week-long run with a good crowd, carrying only a day and stimulate the mind. rucksack, is a notable step back to nature. Running through nature sometimes embodies more of the val- ues of hiking than traditional jogging. At its best, trail running can Diversity is the trump card also include sunrises and sunsets, beautiful scenery, the twitter- Before, runners just ran, and ran, and ran some more. Now, many ing of birds, soft forest tracks, steep climbs and speedy downhills. keep fit enthusiasts – and some competitive sportspeople too - are When trail running, the experience is often more important than broadening their repertoires to include other endurance sports. performance. Although cross-training has been talked about for a long time - and usually only good things have been said about it – it seems that the The challenge of the marathon endures good news is only really hitting home now. Running offers everyone a personal challenge that motivates them Cycling, swimming, skiing, rowing, inline skating, hiking and to train and learn more about themselves. The classic marathon in many other sports help to keep us healthy and in good shape, bring particular fascinates many people. The marathon has become one some diversity to our training and allow us to get the best out of the of those rare, modern, true tests of body and mind that everyone is different seasons of the year. For some, these “detours” spark off an able to attempt. Simply completing the long run demands lengthy interest in the triathlon, duathlon or adventure racing. q

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The Paclite Jacket is extremely lightweight and breathable. The Twinskin Tank from the women’s collection provides effective sup- port while also being lightweight, thin and quick-drying. Salomon’s Trail Pro SCS shoe is equipped with Salomon’s own shock absorption at the toe and ball of the foot.

Salomon focuses on running Salomon’s first real success in the running sector was with the XA Pro, which received a Gear of the Year mention in the respected magazine Outside several years ago. Since then, the XA has become the footwear to use, especially among trail runners and adventure racers. With the XA Pro 3D, the foot is solidly close to the ground, which makes the  going stable even over difficult terrain. For its new Trail line of footwear, Salomon has sought out more complex features that differ from those of the XA line: a lightweight shoe with shock-absorption and control that allows for the natural roll of the foot. The flagship of the collection - the Salomon Trail Pro SCS - is, for example, equipped with its own SCS (Salomon Cushioning Sys- tem) at the heel and ball of the foot. And weighing in at only 355 grams, it’s already in the same category as the lightest training shoes. In ad- dition to the model’s name, the grip on the shoe’s outsole is just one more thing indicating how good it also is off-road. Salomon’s Trail shoes are suitable for those who run on a variety of different surfaces. If even half your route is over something other than asphalt, Trail shoes are the right choice. Salomon is already starting to be taken very seriously as a running brand. Salomon’s shoes are well on their way onto shelves in the run- ning departments of sports stores, and from there into demanding use by runners. Salomon’s focus on running is also becoming apparent in its tex- tiles. Apparel made from the best technical materials on the market is full of the innovative solutions that are typical for Salomon. They improve the functionality, fit and versatility of the clothing. Salomon’s running clothes and shoes together form an ensemble that will satisfy the needs of even the demanding runner. ■

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Quality! Over are the times when runners jogged in ragged T-shirts, worn-out shoes and polyester tracksuits. Today, people are ready to invest in their keep fit hobbies - at least to the degree that exercise is pleasant and motivating. The demands now placed on equipment are for functionality, durability and style price tags - come in second. Footwear needs to be well- cushioned, must allow for the natural roll of the foot and provide the correct control, and prefer- ably also come in the right colors. Clothes in- tended for running are breathable, fit well, allow for the planes of motion required by the sport,

protect and look good. Any device worn on the wrist needs to give more information than just the time of day. For many, training heart rates, the distance run, speed, load intensity, altitude differences and other measurable data are im- portant aids for training and planning training. Good advice is required Planned and guided training is no longer a right reserved solely for competitive runners. More and more keep fit enthusiasts are looking for support and advice in their own training, and there is also increasingly more of it available.   Numerous online training services offer gen- q

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eral, or detailed tailor-made, guides for keep fit enthusiasts with goals. Marathon and running schools provide opportunities for personal and expert guidance, plus a sense of fellowship in a group of like-minded people. Online or real life – there’s plenty to choose from. Not only for the lone wolf A lot has been said over the years about the lone- liness of the long-distance runner. Competition runners and joggers have been thought of as recluses – lone wolves that lope great distances along highways and through forests. It has been

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thought that training must be tough both physi- cally and mentally if it’s to be of any use. People who enjoy the lonely grind have sought out the sport. The situation today is quite different. Groups of runners from the workplace, runs held by marathon schools, competitive runners training together, training camps for keep fit enthusiasts, and large city marathons are all clear indications that running today is, to an ever larger extent, a social sport. In a good crowd, training with a friend or like-minded stranger is motivating and helps you get results – and above all, fun. ■

Suunto’s wristop computers steer you towards the correct type of training Nowadays, runners want detailed information about their own perfor- mances. Just a heart rate is no longer enough: it has to be backed up by data on the load and intensity of training. Training or exercise is fruitful when it consists of both rest and exertion in the right ratio. The desired training effect is only attainable when you know which intensity range you’re training in. For some time, there has been a mega-trend that you could call “ con- trol and me” An exerciser with goals . has a need to thoroughly analyze their performance and the functions of their body, and use the information received to modify their training and achieve better results. Suunto’s wristop com- puters - especially the Suunto t6 - are an excellent tool for this. They make it easier to train correctly and wisely. With the aid of the so-called EPOC value, the Suunto t6 defines in detail how high-load the training or competi- tion is, and helps runners discover the best possible plan and rhythm for their training and recovery. ■

Books marathon runners and you what you need to sl through to the finishing “ M ARNIE C ARON , T HE S PORT eeg   rdee om sthwi 62 A rg fo  ng painik tr-weeorg M EDICINE C OUNCIL   OF n  :CB  M ARATHON   AND H ALF gki thboal w h - T .eb enurgninginner i en smoibc M ARAT R ’ S  also provided with guida HON : T HE B EGINNE G UIDE , G REYSTONE B OOKS on setting realistic goals, the correct choic This book is aimed at first-  of footwear, preventing i time marathon or half-  ries, nutrition and traini

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Online q The world’s best-known and most difficult cycling  Andy Roddick and Roger Federer race– the Tour de France went head to head at the men's – begins on July 1 in Stras- bourg and ends three weeks finals in Wimbledon last year. later on the Champs-Elysées in Paris. Now that Lance Armstrong, seven-time win-  naments. 48 pairs will battle ner of the Tour, has ended  it out in the mixed doubles. his career, the throne awaits What’s on? a new king. JULY www.letour.fr J ULY 7–9 q  JUNE Mountain biking over the W OMEN ’ S I ETNTANRANOIL   Alps?There are dozens of  A DVENTURE R ACE , P YRENEES , routes on offer to indepen-  J UNE 2 S PAIN dent excursionists, plus  B ISLETT G AMES , O SLO , N ORWAY The WIAR, or Women’s In- hundreds of organized trips.  The world’s best athletes will  ternational Adventure Race, www.alpenueberquerungen.de start to chase a prize purse  150 kilometers long and is totalling one million US dol-  suitable for experienced and q On June 9 at 6 PM local  intermediate level female lars, competing at a stadium time  has witnessed 64 world that , the home team – Ger-  Some of the events athletes. many – will meet Costa Rica  record performances. The  included are trail running, in Munich: one of the world’s  events conferring points for  mountain running, trekking, most followed sports events,  men are the 100m, 400m,  kayaking, swimming, rope- the FIFA World Cup, begins.  1,500m, 3,000m/5,000m,  work, zip wire/tyrolean, ori- Can Brazil repeat its victory  long jump and javelin throw;  enteering and inline skating. of four years ago, or will  and for women, the 100m,  Each team consists of two the host country take the  400m, 3,000m/5,000m, 100m  women and one assistant. t s i o m u e g   h s t i - n a c f e t   e 1 r 9  t 9 it 0 l ? e    for the first  Bryn Lennon/Getty Images hurdles and high jump. J ULY 20–23 fifaworldcup.yahoo.com/06/en/ J UNE 26 – J ULY 9 G OLF , B RITISH O PEN , W IMBLEDON T ENNIS  H OYLAKE , L IVERPOOL , UK q In 1948, Sir Ludwig Guttman  T OURNAMENT , L ONDON  tournament, which , UK  This organized the first competi-  B EST   QUOTE The world’s best-known  has been running since tions in England for Second  tennis tournament is held  1860, will be held at the on grass courts in a London  r ool Golf Club World War veterans with  “I told him (Leif Hoste) that he could try whatever he wanted  suburb, where the game’s  Royal Live p  . The spinal injuries. The games  but I would still beat him. To win a sprint you have to be the  elite take the measure of  in H A’ o s y   lak e e  r t   h W is o   o y d e s a   r won last  gradually formed into an  strongest psychologically. I was exactly that. I was never afraid  each other on one of the rare  U e S a’t T o ig urnament with five  i a g n n a te d m   r t e n h s a e   t   i w f o i e r n r s a t e l       O h m l e y l o d m v  i e p n i m   c  R e s o n t t y m , l   e e     t o e f  a lo m si - n m g  a t t h e e s     r w a h c o e   ,  d I i   d w   a a  s f   a s n u t r a e s   t o i f c   j m o y b s .  e I l   f w . I a   s m  t u h s e t     s a o l l s e o     l t e h a a d n e k r    a m n y  d  naturally green surfaces. 128  s y M t o ro n r k t s g e   o s  m ov e e ri r  e S .  c 1 o 5 t 6 l   a p n l d a ’ y s e   r C s o   lin  in 1960. These games have  they all had total confidenc i me.”  players in the singles and  will make it into this respect- e n  64 pairs in the doubles will since been called the Para-  compete in both the men’s  ed tournament this year, and lympics. T OM B OONEN   IN   PROCYCLING . COM   AFTER   HIS   VICTORY   IN   THE   CLASSIC  best 70 will continue into the  Wimbledon ‘Gentlemen’) (at www.paralympic.org   CYCLING   RACE “T OUR   OF F LANDERS . and women’s (‘Ladies’) tour-  the two final rounds. ”

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