Discover an SEO Firm Who Understands People Are Behind Searches Not Spiders

Barry Unruh

Description

periscopeUP is Dan Kaplan and Eric Kronthal, who together have 25 years of experience in online marketing. We are committed to growing your business by getting you higher in the search engine ranks and getting people to take action on your website. We call this web optimization for search and for people. The result? More leads. More business. Check out our services at: http://www.periscopeup.com

Informations

• Publié par: seofirm
• Nombre de lectures: 102
• Langue: English

Extrait

Discover an SEO Firm Who Understands People Are

Behind Searches Not Spiders

Have you seen any of the garbage spewed out by an SEO

firm who is only trying to optimize for keywords and

ignores the quality of the message? You may get

rankings, but for some reason you never get traffic.

Even worse, the traffic you receive does not convert. Is

this the type of SEO you would choose to pay for?

Search Engine Optimization with a Purpose

This is the critical between a professional SEO firm and someone who does a little SEO part-time. A true

professional in SEO takes a little extra time to understand your market and then works with you to

create content and an SEO strategy which creates higher rankings, targeted traffic, and conversions.

True professionals are not going to be one dimensional either. While you may contact them at first

about optimizing your website for the search engines, do not be shocked when they start proposing

other ideas, too.

SEO is Not the Only Game in Town

There are professionals who understand there is a difference between getting traffic and getting

targeted traffic. They will visit with you about Pay Per Click models, too. They are not only an SEO

company, but also have become an experienced PPC company at the same time.

The profitability of your website is not only based on SEO efforts but on your true return on investment.

You may discover your ROI improves by working with a

PPC agency

to grab clients searching for exactly

what you have to offer. PPC is not an area to play around in. You can lose money quickly if you do not

have a good understanding of conversion processes. Working with a professional PPC company reduces

your risk and increases you chances at success.

Back to the Basics of Understanding People

PPC and Search Engine Optimization are simply tools. They

increase your exposure to clients, but they do not close

sales. Does your current SEO firm work with you to

increase your conversion rates? Do they point out the

flaws in your system, or do they keep their mouth shut in

fear of offending you? Will they take a risk and critique

your website and explain why visitors may never finish

reading your content?

If you really want to create success make sure the SEO firm and

PPC Company

you deal with has guts.

Make sure they will take a stand and challenge your ideas about getting leads and closing sales. You do

not need a YES man. You need solid advice to build your company. You are always the one in charge,

but you know an honest appraisal of your situation is the best advice you can get.

Demand Accountability Not Hit and Run Tactics

The last piece of advice is to choose a company which meets with you on a regular schedule to review

improvements in your rankings, lead conversions, and your sales. A professional

SEO Firm

never fears

the scrutiny of these meetings. They come prepared with ideas for the future to keep building your

business to the next level.