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Publié par | eBook Versions |
Date de parution | 23 mai 2016 |
Nombre de lectures | 0 |
EAN13 | 9781843963974 |
Langue | English |
Informations légales : prix de location à la page 0,0200€. Cette information est donnée uniquement à titre indicatif conformément à la législation en vigueur.
Extrait
Published by Bury Editions
Copyright © 2016 Jim Cassell
All rights reserved
Jim Cassell has asserted his right
under the Copyright, Designs and Patents
Act 1988 be identified as the author
of this work
ISBN 978-1-84396-397-4
Also available in paperback
ISBN 978-1-53302-535-7
This ebook is sold subject to the
condition that it shall not, by way of
trade or otherwise, be copied, lent,
resold, hired out, or otherwise
circulated without the author s
prior consent in any form without
similar conditions being imposed
on the subsequent purchaser.
Ebook production
eBook Versions
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SOCCER
WORLD
CHAMPIONS
Jim Cassell
BURY EDITIONS
Contents
Cover
Copyright Credits
Jim Cassell Profile
Acknowledgements
Title Page
Foreword
Chapter One
Nothing less than GREAT will do
Chapter Two
JFK s challenge
Chapter Three
Moving the roadblocks
Chapter Four
Three Golden Rules: leadership, leadership, leadership
Chapter Five
America – men’s soccer world champs... you cannot be serious?
Chapter Six
Command structure - get it right
Chapter Seven
Think small to grow big and the 10%rule
Chapter Eight
To rule the world, make the MLS as good as any other league in the world.
Chapter Nine
The first seven steps to soccer supremacy
Chapter Ten
Drilling for oil: discovering the riches in your own back yard
Chapter Eleven
Professional position profiling
Chapter Twelve
How to build the winning team
Chapter Thirteen
The pre-match build up: a coach s role
Chapter Fourteen
America needs YOU: essential qualities of a development coach
Chapter Fifteen
The elite player – and the team behind the team
Chapter Sixeen
Beware the Bermuda Triangle
Chapter Seventeen
Parents, please don’t become a problem
Chapter Eighteen
Show me the money - Why world soccer domination is a no-brainer for America
Chapter Nineteen
Time to rebuild - turning the pyramid the right way up
Chapter Twenty
The soccer mentality so READY for America
Chapter Twenty-One
Spooky, but 2026 MUST be the year to triumph
Project World Cup - The Framework
Jim Cassell
As a youth player, I played with both Manchester United and Manchester City before moving to Bury Football Club. My career was curtailed by a serious knee injury, which only served to spur my involvement as a coach. I was Chief Scout at Oldham Athletic Football Club during the most successful period in the Club’s history and in 1997 I was appointed to oversee the development of Manchester City’s Youth policy. The City Academy became recognised as one of best in the country culminating in becoming the leaders in elite player development and the winning of the coveted FA Youth Cup. During this period 39 players progressed from the Academy to represent the Club in the Premiership, 25 progressing to represent their country as Full Internationals.
I have directed Coach Education programmes in Abu Dhabi, South Africa, China, Malaysia and Lebanon and was a guest speaker at the 2012 National Soccer Coaches Association of America Convention. I am also an Ambassador for the Football is More Foundation (FIM) in Switzerland, which supports and promotes inclusion, education, development and peace through football.
Acknowledgements
Jim Cassell is one of the four men who ensured the survival of Manchester City F.C. at the lowest point in its history.
Dennis Tueart , ex-Manchester City, New York Cosmos and England.
Jim Cassell is the best judge of a player that I have ever worked with.
Joe Royle , ex-Manchester City, Everton and England. Former manager at Oldham Athletic, Everton and Manchester City.
I have always been wary of foreign coaches telling us how to run our game…but I couldn t put this book down. Jim Cassell clearly plots the path we should follow to become World Champions. A must-read for everyone involved in soccer inAmerica.
Joe Cummings , CEO of the National Soccer Coaches Association of America, 2009-2015.
I owe a huge debt of thanks to the three people quoted above who, in their various ways, have played significant parts in my career.
Joe Royle enticed me back into soccer on a full-time basis after injury had forced me out of the game and into a different career. Joe, many thanks!
Dennis Tueart became my ally in the boardroom when I was running the Manchester City soccer academy. A truly great player who helped pioneer soccer in America, he also proved himself a top-flight Director at Manchester City, and supported me and the Academy at all times.
Joe Cummings has played a prominent role in the growth of soccer in America over a period of almost 40 years, culminating in the CEO position at the NSCAA, the largest soccer coaches association in the world. Joe invited me to speak at their annual convention in 2012 - a great honour and a terrific insight into the growth of the game across America. He has stepped down from the CEO position but continues to champion the game in America and help drive it forward.
There are many others who, either knowingly or unknowingly, have helped me with their support, advice and wisdom over many years, both inside the game and on the outside looking in.
A big thanks to Tom Catterall, a terrific young talent from Blackpool. He s certainly one of the town s brightest lights who has helped to illuminate some of my key messages with his brilliant illustrations. Thanks, Tom.
Finally, a huge thanks to Steve Ireland, my co-author who, with great patience, somehow managed to capture my torrent of words and thoughts and put them into a semblance of order and who undertook whatever research was necessary.
Foreword
From an early age I was excited and enthralled by the space race between the Soviet Union and America. As I got older, I realized that the race was more about politics and propaganda than it was about discovering more about space.
In truth, it was an arm-wrestling contest between America and the Soviets, each desperate to prove that they were the ultimate superpower. Kennedy had hardly mentioned space exploration in his presidential campaign. At that time, the Soviets were in the ascendancy, Yuri Gagarin having been the first man in space when he orbited the earth in April 1961.
So I was utterly gripped a few weeks later when, as President, JFK addressed a joint session of Congress – challenging America to put a man on the moon by the end of that decade.
Until then, I had always regarded space as the place where God lived. Now it was a political arena.
Alas, I didn’t get to visit America for another fifty years.
With Russia now flexing its muscles again, and the world order in a dangerous state of flux, I believe it is time for America to dominate the world again… by becoming World Champions of the one truly global sport, soccer (or football as I call it).
I also have the temerity, or is it impertinence, to say: I will show you how to achieve that ambition.
As President Kennedy did, I will set a deadline by which America must become World Champions. It’s 2026, just three World Cup finals away from the time I am writing this.
I will also show how the methodology of putting Neil Armstrong and Buzz Aldrin on the moon can be applied to making America Soccer World Champions in 2026.
Being world champions of the one truly global sport will command respect, bring unbounded benefits -- economic, social and health. It would prove yet again that when America says it is going to do something, then it really does deliver. No question. No debate. No problem.
America World Champions in 2026.
Chapter One
Nothing less than GREAT will do
The progress of the American men s soccer team into the last 16 of the World Cup in Brazil was rightly hailed as a terrific achievement.
President Barack Obama said:
This is the breakthrough moment.
We re in the mix now.
I know what he meant - that America must now be regarded seriously in world soccer terms; that they should no longer be regarded as no hopers and could mix it with the traditional soccer countries.
A year later, the American women s team became world champions, beating Japan 5-2 in the final in Vancouver. It was the third time that America had won the women s world cup - the first team to do so.
Soccer (football as I call it back home) is the one truly global sport - from the beaches of Rio, to back streets in Britain; from African shanty towns to the capitals of Europe, and now spreading like wildfire across America.
Figures show that more than 14 million people now play soccer in the USA; it s a permanent fixture in 50,000 high schools and 26.5 million people in America watched the 2014 World Cup final, setting a TV viewership record.
So I pay the utmost respect to the American women s team and to the remarkable progress that the women s game has made in a relatively short period of time.
However, it begs an important question that cannot be ducked any longer.
If the American women can win the World Cup three times (and win the Olympic title no fewer than four times), when will the American men s team become soccer World Champions?
Despite the unprecedented success of the women, America will not be hailed as a true soccer power until the men also become world champions. That is not decrying the success of the women in any way. It is a reality, especially in the traditional soccer countries where America is still regarded as a second-tier soccer nation.
With the greatest respect to President Obama, being in the mix isn t good enough.
When you are in the mix you can just as easily slip to the bottom as rise to the top.
I strongly suggest that for America, being in the mix isn t good enough. Not by a long chalk.
America is the leader of the free world. It has attracted settlers from across the globe, people seeking a new life. It has the power to