Communication that Counts

Pia Patricia P. Tenedero

Description

The first comprehensive sociolinguistic investigation of communication practices and ideologies in the accounting field

To date, communication research in accounting has largely focused on the competencies that define what constitutes ‘effective communication’. Highly perception-based, skills-focused and Global North-centric, existing research tends to echo the skills deficit discourse which overemphasizes the role of the higher education system in developing students’ work-relevant communication skills. This book investigates dominant views about communication and interrogates what shapes these views in the accounting field from a Global South perspective, exploring the idea of ‘good communication’ in the globalized accounting field. Taking the occupational stereotype of shy employees who are good with numbers but bad with words as its starting point, this book examines language and communication practices and ideologies in accounting education and work in the Philippines. As an emerging global leader in offshore accounting, the Philippines is an ideal context for an exploration of multilingual, multimodal and transnational workplace communication.

Acknowledgments

Transcription and Translation Conventions

Chapter 1. Introduction

Chapter 2. Communication in Global Education and Work: What We Know             

Part 1: Communication in Accounting Education     

Chapter 3. The Discourse of ‘Effective Communication’ in the Curriculum

Chapter 4. Communicating in the Accounting Classroom

Part 2: Communication in Accounting Work   

Chapter 5. ‘Effective Communication’ as Criterion for Employment          

Chapter 6. Communicating in the Accounting Workplace

Chapter 7. What Counts as ‘Good Communication’         

References

Appendix: Profile of Participants

Index

Sujets

• Business Communication
• Accounting
• Marketing et communication
• Professional communication
• Multilingualism
• Intercultural communication
• Professional
• Postgraduate education
• General officer
• Economics
• Accountancy
• Philippines
• Business
• General
• Research
• Postgraduate

Informations

• Publié par: Channel View Publications
• Date de parution: 29 novembre 2022
• Nombre de lectures: 1
• EAN13: 9781800416499
• Langue: English
• Poids de l'ouvrage: 1 Mo

Extrait

Communication that Counts
LANGUAGE AT WORK
Series Editors : Jo Angouri , University of Warwick, UK and Rebecca Piekkari , Aalto University Business School, Finland
Language at Work is a new series designed to bring together scholars interested in workplace research. The modern workplace has changed significantly in recent years. The international nature of business activities and the increasing rate of mobility around the world create a new challenging environment for individuals and organisations alike. The advancements in technology have reshaped the ways employees collaborate at the interface of linguistic, national and professional borders. The complex linguistic landscape also results in new challenges for health care systems and legal settings. This and other phenomena around the world of work have attracted significant interest; it is still common however for relevant research to remain within clear disciplinary and methodological boundaries.
The series aims to create space for exchange of ideas and dialogue and seeks to explore issues related to power, leadership, politics, teamwork, culture, ideology, identity, decision making and motivation across a diverse range of contexts, including corporate, health care and institutional settings. Language at Work welcomes mixed methods research and it will be of interest to researchers in linguistics, international management, organisation studies, sociology, medical sociology and decision sciences.
All books in this series are externally peer-reviewed.
Full details of all the books in this series and of all our other publications can be found on http://www.multilingual-matters.com , or by writing to Multilingual Matters, St Nicholas House, 31–34 High Street, Bristol, BS1 2AW, UK.
LANGUAGE AT WORK: 8
Communication that Counts
Language Practice and Ideology in Globalized Accounting
Pia Patricia P. Tenedero
MULTILINGUAL MATTERS
Bristol • Jackson
DOI https://doi.org/10.21832/TENEDE6475
Library of Congress Cataloging in Publication Data
A catalog record for this book is available from the Library of Congress.
Names: Tenedero, Pia Patricia P., author.
Title: Communication that Counts: Language Practice and Ideology in Globalized Accounting/Pia Patricia P. Tenedero.
Description: Bristol, UK; Jackson, TN: Multilingual Matters, [2023] | Series: Language at Work 8 | Includes bibliographical references and index. | Summary: “This book examines language and communication practices and ideologies in accounting education and work in the Philippines. As an emerging global leader in offshore accounting, the Philippines is an ideal context for an exploration of multilingual, multimodal and transnational workplace communication”—Provided by publisher.650 Identifiers: LCCN 2022033598 (print) | LCCN 2022033599 (ebook) | ISBN 9781800416475 (hardback) | ISBN 9781800416482 (pdf) | ISBN 9781800416499 (epub) Subjects: LCSH: Accounting—Study and teaching—Philippines. | Intercultural communication—Philippines. | Business communication—Philippines.
Classification: LCC HF5630 .T38 2023 (print) | LCC HF5630 (ebook) | DDC 657.071/1599—dc23/eng/20221107 LC record available at https://lccn.loc.gov/2022033598
LC ebook record available at https://lccn.loc.gov/2022033599
British Library Cataloguing in Publication Data
A catalogue entry for this book is available from the British Library.
ISBN-13: 978-1-80041-647-5 (hbk)
Multilingual Matters
UK: St Nicholas House, 31–34 High Street, Bristol, BS1 2AW, UK.
USA: Ingram, Jackson, TN, USA.
Website: www.multilingual-matters.com
Twitter: Multi_Ling_Mat
Facebook: https://www.facebook.com/multilingualmatters
Blog: www.channelviewpublications.wordpress.com
Copyright © 2023 Pia Patricia P. Tenedero.
All rights reserved. No part of this work may be reproduced in any form or by any means without permission in writing from the publisher.
The policy of Multilingual Matters/Channel View Publications is to use papers that are natural, renewable and recyclable products, made from wood grown in sustainable forests. In the manufacturing process of our books, and to further support our policy, preference is given to printers that have FSC and PEFC Chain of Custody certification. The FSC and/or PEFC logos will appear on those books where full certification has been granted to the printer concerned.
Typeset by SAN Publishing Services.
Printed and bound in the UK by the CPI Books Group Ltd.
Contents
Acknowledgments
Transcription and Translation Conventions
1 Introduction
1.1 The Problem of the Accountant Stereotype
1.2 Accounting as a Sociolinguistic Site
1.3 Globalized Accounting Enterprise in the Philippines
1.4 Language Policy and Practice in the Philippines
1.5 Outline of the Book
2 Communication in Global Education and Work: What We Know
2.1 Professional Necessity for Accounting Success
2.2 Object of Neoliberal Governance
2.3 Site for Identity Performance
2.4 Expanding What We Know
Part 1 : Communication in Accounting Education
3 The Discourse of ‘Effective Communication’ in the Curriculum
3.1 Introduction
3.2 Accounting Education Reforms in the Philippines
3.3 The Place of Communication in the Accounting Curriculum
3.4 The Construction of ‘Effective Communication’
3.5 Summary
4 Communicating in the Accounting Classroom
4.1 Introduction
4.2 The ‘Superstar’ and ‘Sidekick’ Language of Instruction
4.3 Communicating Knowledge
4.4 Communicating Relationships
4.5 Communicating Signs of Work Competence
4.6 Summary
Part 2 : Communication in Accounting Work
5 ‘Effective Communication’ as Criterion for Employment
5.1 Introduction
5.2 The Construction of ‘Communication’ in Online Job Ads
5.3 Spoken Communication
5.4 Written Communication
5.5 Communicating Through Technology
5.6 Communicating in English
5.7 Communicating Relationships
5.8 Summary
6 Communicating in the Accounting Workplace
6.1 Introduction
6.2 Language Use in Work Interactions
6.3 Corporate Communication Training
6.4 Communicating Through Technology
6.5 Summary
7 What Counts as ‘Good Communication’
7.1 Educating Future Accountants to Communicate Effectively
7.2 Performing ‘Good Communication’ in the Globalized Workplace
7.3 Adding Value to Communication Training: Implications for Accounting
7.4 Hidden Language Work and the Digital Stage: Implications for Sociolinguistics
7.5 Demystifying Old Labels and New Rules: Future Directions
References
Appendix: Profile of Participants
Index
Acknowledgments
Gifted to give.
I count myself truly rich, having been gifted the golden opportunity to grow in my understanding of language, people and the complex worlds they mutually shape. This book and the research journey that led to its completion are thanks to many people who have generously shared their time, stories, guidance, encouragement, prayers and trust.
Uly, Susan, Theresa, Joseph, and Lanie Tenedero
Aimee Bautista
Distinguished Professor Ingrid Piller and Dr. Loy Lising
The Language on the Move reading group
Professor Jo Angouri, Professor Mehdi Boussebaa, and Dr. Caroline Lipovsky
The Multilingual Matters team
Ramon and Annie Coloma
The Divine Word Missionaries community in Marsfield, NSW
All the accounting teachers, students, practitioners and employers who have allowed me to enter their world, to see as they see
Your gifts have enabled me to make a gift of this book.
‘Every good and perfect gift is from above….’ – James 1:17
Transcription and Translation Conventions
Data presented in this book was collected and transcribed in English and Tagalog. As Filipino is based on the Tagalog language, these two language names are typically used interchangeably. In the discussion, the emic term provided by the participants (‘Filipino’ or ‘Tagalog’ or ‘Filipino/Tagalog’) is used.
English translations are provided for the convenience of the reader. All translations are done by me. The Filipino/Tagalog original is presented first, followed by the English translation in brackets.
In transcripts where there is minimal intra-sentential code switching, the English translation is placed immediately after the Filipino/Tagalog expression. Where the code-mixing is more frequent, the complete English translation is provided after the entire code switched excerpt.
Transcription Conventions
Italics
Tagalog text
[Translation]
English translation
(…)
Researcher omission
Bold
Emphatic stress
ah, um
Fillers and hesitation markers
[Comment]
Researcher explanation
1 Introduction
1.1 The Problem of the Accountant Stereotype
Some people describe themselves as good with words but bad with numbers. Others are seen as good with numbers but bad with words. This book is about the second group.
The good-with-numbers-bad-with-words stereotype has been strongly linked to accountants – an ideology that has somehow echoed throughout my career. I am not an accountant. But my training and work have largely involved their profession and this problem of communication persistently built around them.
When I graduated from college with a liberal arts degree, I took a role as an editor and writer for a major accounting firm in one of the central business districts in Metro Manila. My job was to polish reports and letters drafted by accountants, making sure that their work documentation and correspondences were free from grammar, spelling and formatting errors before they were sent to clients. I was the person who did the language work so that the accountants could focus on working the numbers.
As a member of the communications department, I was also part of the company’s campaign for excellence, which impelled accountants to produce ‘quality in everything [they] do’ – including communication. To this end, a handful of us editors were tasked to conduct business writing workshops for newly hired accountants. After the sessions, we gave the participants a list of common errors that we enc