first direct Named Best Financial Services Provider by Which? - Again!

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• Publié par: first-direct
• Nombre de lectures: 22
• Langue: English

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first direct Named Best Financial Services

Provider by Which? - Again!

PR Newswire

LONDON, June 22, 2012

LONDON

,

June 22, 2012

/PRNewswire/ --

first direct

has been named Best Financial Services Provider by Which? for the

third year in a row.

The awards publicly recognise and celebrate the very best businesses in the UK

that consistently get it right for consumers and the bank fought off stiff

competition from The Co-op, Yorkshire Building Society and John Lewis to take

the prized award.

Mark Mullen, Chief Executive of

first direct

said, 'Though it sounds a little big

headed, we win more than our fair share of awards but a Which? award is

something special. It's voted for by Which? members, consumers who actually

use the services of the company they're voting on and they've voted for us

because they simply believe we are the best at what we do.

'I really can't begin to say how proud I am for us to have won the award and for

the third year in a row. It's all about every individual at

first direct

and their

dedication to making sure our customers are happy and their banking is sorted

so that they can go and do what's important in their lives.'

Which? Chief Executive Peter Vicary-Smith said:

'

first direct

offers its customers what they want - good products and services

as well as clear information. They have shown they can deliver these year after

year, with their loyal customers consistently reporting high levels of

satisfaction. And our researchers agree, awarding this company Which?

Recommended Provider status in all of the sectors it operates in.'

Notes to Editors

1 The Which? Awards 2012 were held at Kings Place in

London

and co-hosted

by TV presenter Natasha Kaplinsky and Which? chief executive Peter Vicary-

Smith.

2 The Which? Awards 2012 Best Financial Services Provider shortlisters were:

.

first direct

.

John Lewis/Waitrose

.

The Co-operative Bank

.

Yorkshire Building Society

.

Capital One

3 Which? recognises businesses that have achieved positive change and deliver

excellent products and services that score highly in our research and testing.

We award businesses across a wide range of sectors from cars to retailers,

banks to energy companies, and home appliances to local businesses. The

Which? Awards are completely independent and businesses can't put

themselves forward to win an award.

For the latest updates, visit the

first direct

Newsroom or follow us on Twitter.

first direct facts

Winner of the Which? Best Financial Provider award 3 years running

Top financial institution in the Which? Customer Satisfaction Survey with an all-time

high of 93%

Ranked first in the Retail Banking Satisfaction Study by J D Power & Associates for

two years running

Recently (

Feb 2012

) received 90% customer satisfaction in a survey carried out by

MoneySavingExpert.com

first direct

provides both telephone banking and online banking services to its

1.2m

customers. It offers a full range of personal banking products including its

award winning Current Account and offset mortgages.