Associate Professor Ivan KOTLIAROV, PhD National Research University Higher School of Economics, St. Petersburg Branch Russia E-mail: HOW MUCH SHOULD A FRANCHISEE PAY? A NEW MODEL OF CALCULATION OF ROYALTIES Abstracts: Existing algorithm of payment for external intellectual property is analyzed. It is demonstrated that this algorithm cannot be universal. Different models of royalty rate calculation in case of franchising are proposed and discussed.
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- correct sharing of additional income between franchisor
- franchisee
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- royalty rate
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- calculation
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