Digital Media Arts College shifts marketing and admissions ...

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• Informatique
• Marketing et communication

Informations

• Publié par: uridavov
• Nombre de lectures: 143
• Langue: English

Extrait

Digital Media Arts College shifts marketing and admissions management

into the cloud with Enrollment Rx

July 16, 2010 – Schiller Park, IL. Enrollment Rx, LLC is pleased to announce that Digital Media Arts

College (DMAC) has selected Enrollment Rx as the Enrollment Management CRM solution for the

school’s Marketing and Admissions Departments. Enrollment Rx augments DMAC’s legacy Student

Information System (SIS) with a powerful product that manages the full life-cycle of prospective

students, and empowers the school to accurately track, control, and report upon their entire Enrollment

pool.

“We are very excited to integrate the capabilities of this CRM solution; effectively streamlining our

inquiry and admissions processes and workflows, improving and managing our relationships with

prospective students and managing our budgets and campaign effectiveness. With the backing of

Salesforce, we believe this is the optimal solution for our college’s current state and future growth,” said

Corey Ganzman, Director of Marketing, Digital Media Arts College.

Lawrence Levy, President of Enrollment Rx said, “We are very pleased to welcome DMAC to our fast

growing list of Higher Ed clients that are adopting our cloud computing platform to manage prospect

relationships.

DMAC was facing the typical Enrollment Management challenges we see in many

Higher Ed institutions: namely limited transparency, scalability, and efficiencies.

By deploying our

world-class Higher Ed CRM solution, built on the industry-leading Force.com platform, DMAC can

take charge of their entire inquiry management process, from initial inquiry through acceptance. No

other Higher Ed CRM vendor can claim the same blend of industry-leading technology, with the best

potential for future growth, at the lowest total cost of ownership.

Cloud computing is transforming

Higher Education, and Enrollment Rx is pioneering the way in expanding the Force.com presence in the

Ed Tech space. We look forward to seeing the positive impact that Enrollment Rx will have on DMAC

over the weeks and months ahead, as the school adopts the new system to improve their enrollment

yield.”

About DMAC

Digital Media Arts College (DMAC) is a private, accredited arts college in the heart of South Florida

offering specialized Bachelor of Fine Arts degrees in Computer Animation and Graphic Design (with a

concentration in Advertising Design option) as well as Master of Fine Arts degrees in Special Effects

Animation and Graphic Design. Founded in 2001, the college provides its students a multitude of

opportunities to express their creativity while developing artistic fundamentals and learning current

technological standards. The campus is located at 5400 Broken Sound Boulevard in Boca Raton,

Florida.