Pitney Bowes India Introduces pbSecure™ - Secure Evidencing Platform

Informations

• Publié par: pitney-bowes-india-pvt-ltd
• Nombre de lectures: 10
• Langue: English

Extrait

Pitney Bowes India Introduces pbSecure™ -

Secure Evidencing Platform

PR Newswire

NEW DELHI, June 6, 2012

NEW DELHI

,

June 6, 2012

/PRNewswire/ --

- Ensure Data Authenticity and Integrity With pbSecure™

Pitney Bowes India,

a subsidiary of Pitney Bowes global corporation and an

USD

5.3

billion

fortune

500

company

today

introduces

pb

Secure™

to

customers in

India

along with the Growth Markets region across

Asia Pacific

. An

intelligent system that secures data at the point of origin,

pb

Secure™ is created

to ensure data authenticity, prevent data tampering and speed up the process

of

data

verification.

pb

Secure™

is

delivered

through

Solutions

Factory™,

dedicated to delivering customised solutions for the specific needs of local

clients in the Growth Markets region.

In

this

information

age,

financial

accounts,

products

and

goods,

reports,

invoices, receipts, identity cards, resumes and educational certificates are just

some of the documents and data that pass through organizations on a daily

basis. With this sheer avalanche of information, organizations are faced with

the challenge of data authentication and verification - how they can ensure that

all the information or products received and used is authentic and tamper-free,

and will not put their organization and its operations at risk.

The

pb

Secure™ system is specifically created to address this key concern of

companies worldwide.

"From documents and data, to consumer goods like medicine, electronics and

luxury goods, when we talk about fraud and counterfeit, we are talking about a

US$650 billion

worldwide industry, and the latest update from the International

Chamber of Commerce (ICC) shows that the figure could go up to a staggering

US$1.7 trillion

by 2015," said Mr. Eric Yves-Mahe, President of Pitney Bowes

Growth Markets.

He added, "As the number of fraudulent cases increases and the methods

become

more

complicated,

pb

Secure™

is

a

major

innovative

system,

developed by our team of experts especially for businesses and companies to

protect their products, their brands and their customers against fraud."

"

pb

Secure™ is a simple, effective and customizable system, harnessing and

building on the ingenuity of our unique cryptography/encryption technology.

Pitney Bowes has been innovating in the area of secure evidencing throughout

its 90 year history. Our latest fraud-prevention innovations are at the heart of

pb

Secure™. The system will provide our customers with a solution to prevent

and detect data tampering, and hence put an end to potential fraudulent cases

that could cost them their time, resources and reputation," said Mr. Ranvir

Singh, Vice President, Solutions Factory - Pitney Bowes Growth Markets.

Unlike other fraud-prevention solutions available in the market that focus on

'paper' security through the use of holograms, special inks and microprints,

pb

Secure™ focuses on securing the 'information' on the document or product.

For example, in the case of educational certificates, this 'information' could be

the students' detailed academic results and year of graduation.

pb

Secure™

scans, processes and secures the 'information' at the point of origin and makes

the document tamper proof. This information security is accomplished by using

pb

Secure™ patented hardware security modules, layered on with a flexible

software platform which is highly customizable to customer's needs.

Documents

and

product

data

secured

by

pb

Secure™

can

be

verified

for

authenticity in an offline mode - a unique feature that allows customers to keep

their data private. Online verification is also available. This verification process

allows

companies

to

lower

costs

and

save

time

by

eliminating

manual

verification,

and

at

the

same

time,

improve

process

controls

and

risk

management by monitoring document creation. In addition,

pb

Secure™ can be

enhanced with geo-intelligence to surface products or documents that are

being

copied

if

multiple

verifications

are

found

at

different

locations

simultaneously.

Developed with technology that has been advanced and perfected over 90

years,

pb

Secure™ is a system that can be applied across different industries to

prevent fraudulent cases. The system is ideal for industries with high-value fast-

moving

consumer

goods,

pharmaceutical

industry,

government

bodies,

financial institutes, educational institutes and human resource companies, as

well as those that need to verify and authenticate vast amount of data. Coupled

with

Pitney

Bowes's

team

of

experienced

and

dedicated

professionals,

customers

are

assured

a

customizable

system

perfectly tailored

for

their

companies' needs.

Availability

pb

Secure™ is now available in markets worldwide.

About Pitney Bowes:

Delivering more than 90 years of innovation, Pitney Bowes provides software,

hardware

and services that integrate

physical and

digital communications

channels. Long known for making its customers more productive, Pitney Bowes

is increasingly helping other companies grow their business through advanced

customer

communications

management.

Pitney

Bowes

is

a

$5.3

billion

company with 29,000 employees worldwide.

In the Growth Markets region comprising the

Asia Pacific

,

Middle East

,

Africa

and Latin Americas, Pitney Bowes operates directly in 15 countries with more

than 1,200 employees and is supported by an extensive channel network of

more than 100 partners. www.pb.com and http://growthmarkets.pb.com

About Pitney Bowes India:

Pitney Bowes India Pvt. Ltd. is part of the global Pitney Bowes group, whose

parent company is Pitney Bowes Inc. (www.pb.com) Pitney Bowes India is the

only mailstream

solutions provider

with a

direct presence

in

India

. As the

leading provider for pre and post-print solutions and equipment, its 10 offices

serve over 12,000 customers including large enterprises and small-medium

businesses. For more information, please visit: www.pitneybowes.co.in

Pitney Bowes: Every connection is a new opportunity™

For media enquiries, please contact:

Ms. Lynette Koh, Marketing and Postal Relations - Pitney Bowes Growth Markets

Email: [e-mail]

For media enquiries in

India

, please contact:

Mr. H.Sivaramakrishnan / Mr. Amardeep S. Dhingra

[phone] / [phone]

[e-mail] / [e-mail]