Trailer Telematics Increasingly Being Perceived as a Catalyst for Fleet Optimisation, Finds Frost & Sullivan

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• Publié par: frost-sullivan
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• Langue: English

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Trailer Telematics Increasingly Being

Perceived as a Catalyst for Fleet Optimisation,

Finds Frost & Sullivan

PR Newswire

LONDON, July 3, 2012

- Trailer Telematics Transitioning from being viewed only as a Service

to an Integral Part of Every Fleet's Business Model

LONDON

,

July 3, 2012

/PRNewswire/ -- The trailer telematics market is fast

developing into a major growth engine for the commercial vehicles telematics

market in

Europe

. Immense opportunities await telematics vendors as a

majority of the trailer population in

Europe

(as well as

North America

) remains

underpenetrated.

Within the trailer telematics market, trailer location and tracking is the most

developed application. However, security concerns and the need for effective

mobile asset monitoring and management are creating several new

applications that are positioned in the growth development phase. The cost of

trailer telematics hardware is declining, and fleets and leasing companies,

along with their customers, are realising the benefits of several emerging

telematics solutions.

New analysis from Frost & Sullivan (http://www.automotive.frost.com),

Strategic Analysis of the European Trailer Telematics Market

, finds that

the potential size of the market is vast and not fully penetrated; less than 5 per

cent in a pool of approximately 2.3 million trailers. However, this is estimated to

rise to 18.2 per cent in a pool of nearly 3.1 million trailers in 2017. The research

examines the penetration of telematics in trailers, especially in reefer, dry box,

tanker, curtain sider and flatbed trailers.

"Consolidation, horizontal collaboration and joint ventures among logistics

operators is expected to increase the need for an integrated supply chain

solutions provider providing end-to-end asset visibility," notes Frost & Sullivan

Senior Research Analyst Niranjan Manohar.

To stay in business and survive competition, fleets must maximise efficiency in

all aspects of their operations. Fleets are becoming aware of the tremendous

productivity maximisation benefits that trailer telematics can offer to their day-

to-day operations, thereby reducing costs.

As trailers are an integral part of freight movement, enhancing elements such

as productivity, security, and utilisation of these mobile assets that haul the bulk

of industrial and consumer goods in

Europe

, is emerging as a key issue.

"As the fleets' and leasing companies' operations get increasingly interfaced

with that of their customers, the need for effective trailer tracking for

productivity improvement is more critical now than ever before," explains

Manohar.

Efforts are being made to standardise enabling technologies and to absorb

steady price declines, without compromising on profitability. In the medium-

term, price-sensitiveness of the market is expected to ensure a future where

price declines in both hardware and services market will be evident.