Web 2.0 Space,

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Web 2.0 Space,

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• Arts

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• Publié par: alurenum
• Nombre de lectures: 53
• Langue: Français

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Trends In The Web2.0Space, ToWatchOutForIn2008

Where is Web 2.0 headed in 2008? Let’s take a look at the international and Indian trends this year, and try to make a forecast. 007 has been a great year for applications of their choice. Facebook’s the Web. On the one hand, opening of its API led to Google launching other h 2 Plaxo, Salesforce, Six Apart, Tianji, Viadeo, and, popular Web 2.0 start-ups like there has been an upswing in ‘OpenSocial’ with Web 2.0 players like the number of Web 2.0 start- MySpace, Engage, Friendster, hi5, Hyves, ups globally, while on the Imeem, LinkedIn, Ning, Oracle, Orkut, Facebook, jaiku, feedburner and others have and XING. been acquired or invested in by the giants of e widgetisation of the Web:In the the Web like Microsoft and Google. US, there’s been a huge surge in the use of Closer home in India, the trends have widgets that can be embedded in your page been similar, though still in a nascent stage, or blog, or even used through your desktop. as social networking became a buzzword Yahoo!, Google, Facebook, Netvibes, and with Orkut. at led to start-ups like Wordpress added widgets capability; services Minglebox (which obtained funding from like SpringWidgetsand WidgetBox let you Sequoia Capital), BigAdda (backed by create your own widgets, and Widgipedia Reliance), Desimartini (recently acquired is an online repository of widgets. is by HTMedia), and many others. ough phenomenon has become one of the most launches occurred at a lower frequency defining characteristics of Web 2.0, because than in the US, India has seen over 150 it facilitates deconstruction of the Web into Web 2.0 start-ups launched during this small, single-purpose applications called year (according to internal research at widgets or gadgets, which can be created, WATConsult) in different spaces from distributed, and publicised by the average social networking, social bookmarking and non-technical user. blogging, to media sharing, local search, etc. e personalisation of the Web:From Let’s take a look at some of the… its inception, the objective of the Web was to reach out to a mass audience, so the portal Key international trends model worked well - the most popular news, in 2007 photos, blogs or videos made it to the home Open APIs: e Web as a Platform: page. ough this model still continues for Facebook revolutionised the concept the likes of Yahoo!, MSN, and AOL, there is of Web applications by opening its API certainly a shift towards mass customisation (application programming interface) and through personalised start pages. Netvibes, a introducing a developer platform that sort of leader in this space, has evangelised the allows developers to create applications concept of personalised pages. Yahoo!’s My for Facebook. By doing so, it leveraged Yahoo! and Google’s iGoogle are others that the wisdom of the crowds, a concept well got on to the personalisation bandwagon. explained in the book ‘e Long Tail’ by Even social networks with the Open API Chris Andersen. Now everyone could have such asOpenSocial, are aiming at providing a unique Facebook profile by just adding more and more personalised features to users.

| JANUARY 2008  |www.itmagz.com |i.t. 58

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