3/01 STATISTIQUES EN BREF - TH. 4 INDUSTRIE, COMMERCE ET SERVICE
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3/01 STATISTIQUES EN BREF - TH. 4 INDUSTRIE, COMMERCE ET SERVICE

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Audiovisual Services Video cassette and DVD disc sales increase while video rental decrease Richard Deiss Trends 1990-1998 in focus The number of videocassettes sold in the EU-15 has increased nearly threefold since 1990. while the rentals of videocassettes have decreased by 28% during the same period. INDUSTRY, TRADE AND SERVICES The turnover (sales and rentals) in EU-15 rose from 3.6 bn ECU in 1990 to5.5bn ECU in 1998. _ In 1998 two thirds of the in EU 15 turnover came from sales, while in 1990 THEME 4 - 3/2001 two thirds came from rentals. As regards turnover, rentals of videocassettes are however, still SECTORIAL PROFILES dominating in the United States and Japan. Contents While the number of outlets selling videos increased, the number of rental outlets declined between 1990 and 1996 from 40 thousand to 24 High VCR penetration rates in thousand or 40 %. the UK and the Nordic countries 2 Decrease in renting stores and increase in selling stores 3 [mllion 1000 EU-15 citizens spend more per 900 capita on buying than renting 800 video cassettes 4 700 Sales ofvideocassettes600 soaring 5500 400 14,5millionDVDdiscs sold in 279 248 259 236 19996 300 208 . D 182 D . D 143 200 . D D 131 96 .

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