Mémoire de recherche appliquée : LA PUBLICITÉ À L’HEURE DU DIGITAL
86 pages
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Mémoire de recherche appliquée : LA PUBLICITÉ À L’HEURE DU DIGITAL

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Description

Le digital étant un sujet extrêmement vaste et un champs d’application infini
pour la communication des marques, nous nous tiendrons ici à l’analyse de la
publicité sous toutes ses formes mais nous n’évoquerons pas les autres
disciplines marketing telles que le e-CRM ou l’e-reputation.

Sujets

Informations

Publié par
Nombre de lectures 1 189
Langue Français
Poids de l'ouvrage 9 Mo

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