Career Code

Kerr Hillary

Description

The co-founders of the hugely successful Who What Wear empire share their best career advice for smart, stylish, self-starting women of all professional levels. In The Career Code, the third book in the smash-hit Who What Wear series, fashion and digital entrepreneurs Katherine Power and Hillary Kerr bring you the Everygirl's guide for creating your own professional success, on every level, flawlessly. The book is filled with insightful, pragmatic ';career codes' to follow, as well as all of the practical, how-to advice they've learned while building their company from zero employees in 2006, to the thriving, multibrand, multiplatform, multi-million dollar company it is today. In this approachable, authoritative, and inspirational book, you will find the most useful and accessible tips and tricks to strategically build your career into exactly what you want it to be, from negotiating your salary to avoiding the biggest mistake most people make when they quit. Chapters include advice on resume building, dressing for the job you want, and how to effectively communicate at workeven with the most difficult colleaguesall done with the Who What Wear girls' practical and polished signature style. It gives you total insight into how you can excel at work in every arena, whether you're just starting your very first job, contemplating switching fields, or finally a boss who's building her own team. The Career Code also includes over 20 of Hillary and Katherine's best ';life hacks' to ensure your out-of-office life runs just as smoothly as your career. Take your ambition to the next level and give your career the stylish edge it deserves. This is the must-have handbook for every woman at every stage of her career, no matter where she sits in the boardroom.

Informations

• Publié par: ABRAMS BOOKS
• Date de parution: 17 mai 2016
• Nombre de lectures: 1
• EAN13: 9781613128237
• Langue: English
• Poids de l'ouvrage: 2 Mo

Extrait

Editor: Rebecca Kaplan Designers: Sarah Chiarot and Cate White Production Manager: Denise LaCongo
Library of Congress Control Number: 2015949324
ISBN: 978-1-4197-1802-1 eISBN: 978-1-6131-2823-7
Text copyright 2016 Hillary Kerr and Katherine Power Photo copyright 2016 Justin Coit
Published in 2016 by Abrams Image, an imprint of ABRAMS. All rights reserved. No portion of this book may be reproduced, stored in a retrieval system, or transmitted in any form or by any means, mechanical, electronic, photocopying, recording, or otherwise, without written permission from the publisher.
Abrams Image books are available at special discounts when purchased in quantity for premiums and promotions as well as fundraising or educational use. Special editions can also be created to specification. For details, contact [e-mail] or the address below.
115 West 18th Street New York, NY 10011 www.abramsbooks.com
Table of Contents
Introduction: #thisisnotamemoir
1. Find Something You Love to Do, and Then Figure Out a Way to Get Paid for It
2. Your R sum Speaks Before You Do, So Make Sure It s Articulate
3. Interview like a Boss
4. Social Media Should Help You, Not Hurt You
5. Dress for the Job You Want, Not the Job You Have
6. When In Doubt, Err on the Side of Formality and Professionalism
7. The Most Proactive People Win
8. Resourcefulness Is Next to Godliness
9. Avoid Death by (Mis)Communication
10. Never Present a Problem Without a Solution
11. It s Who You Know That Gets You There, and What You Know That Keeps You There
12. Quantify Your Worth
13. Hire Well, Delegate Better
14. Have Specific, Clearly Defined Goals, and Write Them Down
15. Manage Your Stress Like It s Your Job
16. That s Not My Job.
17. Your Last Impression Is the Only One That Counts
BONUS: 27 Life Hacks to Make You More Efficient, Effective, and Happier (and Your Life Less Stressful!)
Acknowledgments
A
W elcome to The Career Code: Must-Know Rules for a Strategic, Stylish, and Self-Made Career ! First things first: We d like to take a moment to say thank you for picking up this book. There are zillions of books about work and careers, many of which were written by people who have decades more experience than we do, so we appreciate the fact that you re giving us a chance. We think we have a unique point of view on this topic, in part because we re not your average CEOs in a number of ways. In addition to the fact that we re women who started our own company in our twenties, we don t have the typical entrepreneurial background. Neither of us have an Ivy League education or an MBA-plus we had never worked for ourselves before or managed more than an intern before starting our company, so we ve really had to learn all of the Career Codes on our own, through trial and error. But we re getting ahead of ourselves! Let s go back for a second.
As we mentioned, we started our company in our early twenties, launching our first website, WhoWhatWear.com -which covers fashion, celebrities, style, and shopping-without a business plan or any real money, besides our own limited savings. Now, ten years later, we have built that business into a multifaceted, multibrand, multiplatform, multimillion-dollar company with hundreds of employees, numerous websites that get hundreds of millions of page views each month, two (now three!) books, and our own Who What Wear line of clothing at Target.
We learned very, very, very quickly what it takes to create a career that you really love, and we ve seen all of the mistakes that people-ourselves included-make in the office every single day. They focus on the wrong things, get bogged down in office politics, and don t always put their best foot forward-things that don t seem like they d have a big impact, but actually can sabotage your work, effectiveness, and happiness in countless ways. Okay, now we know that sounds pretty dire, but there s good news too. We ve established a set of tried and tested codes, which, if followed precisely, will help you cut through all of that noise so that you can really focus on what matters-the work. The Career Code truly comprises everything we ve learned over the last decade as businesswomen and over the course of our careers (and lives!) in general.
Before we dive in, we d like first to introduce ourselves and explain why we re writing this book and what you can expect from it.
In short: This is not a memoir. We re excited to share our personal experiences, but people don t have paint-by-number careers anymore. Our path is not going to be your path. Back in the day-even ten-plus years ago, when we first started our business-the working world was quite traditional, and you really could follow in someone else s footsteps up the corporate ladder. But now, more than ever-and we think this is a good thing-you can create your dream career in infinite ways.
In today s fast-paced entrepreneurial world, it no longer matters where you come from, where you went to college, or even if you went to college. You are no longer required to play by the old-school rules and stay at one company or in one field for your whole life. There are so many new opportunities, businesses, and jobs available these days, and you can take advantage of all of them. All you need are the right tools and the ability to look at your career path-past, present, and future-in a smart, self-aware, and strategic way.
And the best part about mastering these work skills is that you can use them in your off-duty life, too, to make it better organized, more balanced, and brilliantly efficient. That s why we re so excited about The Career Code . The idea that you can make your career whatever you want it to be is simply fundamentally true in a way it s never been before. And take it from us, two very self-made individuals: Anyone can do it.
Maybe the best way to explain how anyone can use The Career Code is to share a little background on the two of us. We are two very different women who ended up in the same place via two very different paths.
First, our similarities: We both are only children, danced as kids (Katherine was good at it; Hillary not so much), and ended up working at ELLE at the same time. And that s about it.

A
Katherine s Backstory

Katherine was a born entrepreneur and hustler and has always been an insanely hard worker, fiercely independent, and strong willed. Even as a kid, she was always looking to make a buck, whether that meant selling tickets to her dance performance in her garage, or working in her grandmother s store. As a preteen and teenager, she was a professional dancer-if you watch the opening scene of Austin Powers: International Man of Mystery , you ll see a teenage Katherine in the dance sequence next to Mike Myers!-and she emancipated herself from her parents so that she could move to Los Angeles and work full-time when she was only sixteen years old.
After getting her California High School Certificate of Proficiency, which is what they give kids who are too young to take the GED to get an early diploma, Katherine started interning at Walt Disney Studios, in the division that used to be called Touchstone, working for a film producer named Rachel Pfeffer ( The Horse Whisperer, A Few Good Men ). Shortly after the internship began, Katherine was hired as Rachel s assistant; by her eighteenth birthday, Katherine was a full-time employee.
After a year or two of working at Touchstone, Katherine wanted something more fast-paced and started working with the two most powerful club promoters in Los Angeles, Brent Bolthouse and Jenifer Rosero. She spent four years with Bolthouse Productions and then, with a coworker, pitched Brent and Jen on creating a branding division of the company. Katherine and her colleague launched and ran this division very successfully for a number of years before Katherine decided to pivot again and parlay the connections she d made in the nightlife/events world-which included young Hollywood, major celebrities, top managers and publicists, tastemakers, and more-into the publishing world, specifically as the West Coast Editor for ELLE and ELLE Girl .
In her new position, Katherine was the editorial eyes and ears of ELLE and ELLE Girl on the West Coast, reporting back to the New York office on the latest trends, important stores, and cultural shifts, as well as booking all the celebrity covers and stories for ELLE Girl . That s how she ended up on the set of Project Runway , season 2, for the Los Angeles open calls, where she met Hillary for the first time.

A
Hillary s Backstory

Hillary s entrepreneurialism was more of an acquired sensibility-but one thing is for certain: She s been a word nerd, a people person, and seriously inquisitive from the get-go. She s that person who s never met a stranger, a friendly extrovert who is also preternaturally curious (some might say nosy) and will ask anyone anything. A voracious reader and pop culture obsessive, she s always been smitten with content-books, magazines, newspapers-to the degree that one time, when she was grounded in high school, her mother threw away her magazine collection as punishment. Oh, the horror!
While Katherine was making her way in the world of work as a teenager, Hillary opted for a more traditional experience: She went to the same school for kindergarten through twelfth grade, was a varsity cheerleader, went to the University of Southern California, joined a sorority, and majored in English. She realized toward the end of college that it would be difficult to graduate and tell your parents you wanted to be a novelist, so she started thinking about other, more practical ways to be a writer. Suddenly, it hit her: She could work for a magazine! The kind she collected! Realizing she had no experience in this world, she graduated a semester early and landed an internship at Marie Claire Australia , in Sydney. She worked there full-time, four days a