World Class In India
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469 pages
English

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Description

World Class in India presents the stories of select Indian companies that have been able to spur their managers to overcome their resistance to change and begin the journey to becoming world class. The cases in this book have been chosen from a cross section of industries in different sectors and range from family-run businesses to multinational corporations to government enterprises. They are drawn from extensive research done by the authors over several years and show how companies have transformed themselves bottom up, revamping strategies, organization and management.

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Publié par
Date de parution 04 mars 2002
Nombre de lectures 0
EAN13 9789351180272
Langue English
Poids de l'ouvrage 1 Mo

Informations légales : prix de location à la page 0,0600€. Cette information est donnée uniquement à titre indicatif conformément à la législation en vigueur.

Extrait

Sumantra Ghoshal Gita Piramal Sudeep Budhiraja
WORLD CLASS IN INDIA


A Casebook of Companies in Transformation
Contents
About the Author
Praise for the Book
Dedication
Introduction
Part 1 : The Challenge of Change
Case 1 Bajaj Auto Limited: Transformation of a Giant Sudeep Budhiraja, Gita Piramal and Sumantra Ghoshal
Case 2 Hindustan Lever Limited: Levers for Change Charlotte Butler and Sumantra Ghoshal
Case 3 Life Insurance Corporation of India: Coping With Uncertainty Thillai Rajan A. and J. Ramachandran
Case 4 Tube Investments of India Limited: Repositioning in a Liberalising Economy Sushil Khanna, Anindya Sen and Saugata Ray
Case 5 The Indian Watch Industry: Changing Times J. Ramachandran and C. Lavanya
Part 2: Building the Future
Case 6 Reliance Industries Limited: Growth as a Way of Life Sumantra Ghoshal and J. Ramachandran
Case 7 Ranbaxy Laboratories Limited: From Vision to Action Manisha Dahad, Neill Mooney, Asif Ahmed, Huma Varice and Sumantra Ghoshal
Case 8 NIIT Limited: New Opportunities in a Globalising Economy Arvind Sahay
Case 9 CSIR: Profiting from R&D Vijay K. Jolly
Case 10 BPL Limited: Global Competition and Guerilla Warfare on Local Territory Pradeep Kanta Ray
Case 11 Ispat International N.V. : Spinning Steel Into Gold Donald Sull, Takayuki Sugata, Jorge Carbera and Martin Escobari
Case 12 Nicholas Piramal Limited: Integrating Diversity Harsh Piramal, Breno Machado, Gita Piramal and Sumantra Ghoshal
Case 13 Wipro Corporation: Balancing the Future J. Ramachandran and Sumantra Ghoshal
Case 14 Studds Accessories Limited: Pangs of Globalisation Jaideep Anand
Part 3 : Revitalising People, Organisations and Relationships
Case 15 Rashtriya Ispat Nigam Limited: Steely Challenges Sudeep Mitra, Himanshu Tambe, R.P. Shrivastava and Dharni P. Sinha
Case 16 Hindustan Lever Limited: The Spirit Of Entrepreneurship in the Big-Small Company Gita Piramal, Sudeep Budhiraja and Sumantra Ghoshal
Case 17 Centre For Development of Telematics: Switching on the Telecom Revolution in India Pradeep Kanta Ray
Case 18 Hero Honda Motors: A Web of Relationships Gita Piramal, Sudeep Budhiraja and Sumantra Ghoshal
Part 4 : Transforming Leadership Philosophy
Case 19 Housing Development Finance Corporation: The Extraordinary-Ordinary Company Sudeep Budhiraja, Gita Piramal and Sumantra Ghoshal
Case 20 Infosys Technologies Limited: Going Global Kavita Abraham and Sumantra Ghoshal
Footnotes
Case 1 Bajaj Auto Limited: Transformation of a Giant Sudeep Budhiraja, Gita Piramal and Sumantra Ghoshal
Case 5 The Indian Watch Industry: Changing Times J. Ramachandran and C. Lavanya
Case 6 Reliance Industries Limited: Growth as a Way of Life Sumantra Ghoshal and J. Ramachandran
Case 8 NIIT Limited: New Opportunities in a Globalising Economy Arvind Sahay
Case 9 CSIR: Profiting from R&D Vijay K. Jolly
Case 10 BPL Limited: Global Competition and Guerilla Warfare on Local Territory Pradeep Kanta Ray
Case 11 Ispat International N.V. : Spinning Steel Into Gold Donald Sull, Takayuki Sugata, Jorge Carbera and Martin Escobari
Case 13 Wipro Corporation: Balancing the Future J. Ramachandran and Sumantra Ghoshal
Case 16 Hindustan Lever Limited: The Spirit Of Entrepreneurship in the Big-Small Company Gita Piramal, Sudeep Budhiraja and Sumantra Ghoshal
Case 17 Centre For Development of Telematics: Switching on the Telecom Revolution in India Pradeep Kanta Ray
Case 18 Hero Honda Motors: A Web of Relationships Gita Piramal, Sudeep Budhiraja and Sumantra Ghoshal
Acknowledgements
Copyright
PENGUIN BOOKS
WORLD CLASS IN INDIA
Born in India, educated in the US and currently living in Europe, SUMANTRA GHOSHAL is a teacher, author and consultant in the field of international management. He is also founding dean of the Indian School of Business in Hyderabad. He has published eight books, over forty-five articles and several award-winning case studies. Managing across Borders: The Transnational Solution, co-authored with Christopher A. Bartlett, has been listed as one of the fifty most influential management books.
Author of the best-sellers Business Maharajas and Business Legends, GITA PIRAMAL is one of India s foremost business writers. A former freelance journalist with a Ph.D. in business history, Gita has been writing and commenting on Indian business for over twenty years for leading publications such as UK s Financial Times and India s Economic Times. She is now the managing editor of The Smart Manager, India s first world-class management magazine.
Educated in India and America, SUDEEP BUDHIRAJA is a career banker having spent eighteen years with Citibank N.A. As a member of the bank s international staff he has held challenging assignments in five countries across a range of areas including treasury, commercial banking, private banking, investment management and transaction banking. A visiting Research Fellow at the London Business School from 1997 to 1999, he worked with Sumantra Ghoshal on his India project, developing various case studies, which are included in this book.
Praise for the book
The book fills a very vital gap-cum-need of having comprehensive cases on Indian companies. I would definitely like to use the cases in my corporate strategy classes...a commendable effort on the part of the authors.
-Dr Sharad Sarin, Faculty, XLRI Jamshedpur
The book meets a long-standing felt need of management education in India... World Class in India is a well-structured book... All the cases are exhaustive and complete. These provide a lot of learning for the students and practitioners of management. Diversity of content is a major feature of this book...this casebook would never get dated. Almost all cases have been provided with appendices giving relevant data, financial details and other information which help the understanding and analysis of the case material... Academic fraternity in general will benefit from the book. The book would provide an excellent platform to begin with for serious researchers and case writers... The book has promise of a must read for all students of management and deserves unconditional endorsement from the academic fraternity.
-Dr H.H. Mankad, Director, Narsee Monjee Institute of Management Studies, Mumbai
The book itself is world class and has come in handy to teach management students industry-based case studies....it will serve as a handbook for classroom discussion. I find it will be useful for general management and perspective management papers for all MBA courses.
-Dr Bala Krishnamoorthy, Faculty, Jamnalal Bajaj Institute of Management Studies, Mumbai
World Class in India is a well-written collection of in-depth case studies... The book is a welcome addition to the existing literature dealing with case studies useful for both practising managers and academics engaged in teaching and research and moulding future professionals in the area...it presents a comprehensive, coordinated, cohesive and accurate exposition of twenty world-class companies in India... I recommend this book for serious reading and study by all those who do management courses in leading business schools.
-Dr P. Sudarsanan Pillai, Director, School of Management Studies, Cochin University of Science and Technology, Kochi
( World Class in India ) does try to address a gap that exists in management education in India-the absence of well-researched cases in the Indian context. The cases are quite well developed and written. They cover a broad spectrum of organizations in India so [they] can be a good resource for cases.
-Dr Abhoy K. Ojha, Associate Professor, Indian Institute of Management Bangalore
For Raj
Introduction
Because Courage Cannot be Taught
In his autobiography, Nelson Mandela recalls his dismay when he boarded an airplane and found that the pilot was African. With shock, he realised that his reaction was exactly what he had been fighting against all his life. Mandela was discussing racism, but the same psychology surfaces in commerce. There are many in the economically developed parts of the world who expect companies from developing countries like India to be inferior not only in their products and services but also in their overall managerial sophistication. Unfortunately, Indian managers often share that perception. It is this psychological barrier that is perhaps the biggest stumbling block, preventing Indian companies from starting on the transformational journey to becoming world class in their strategies, organisation and management.
The primary purpose of World Class in India is to help both practising managers and management students in India overcome this psychological barrier. Indian companies can be world class. Some already are. This book of cases identifies and tells the tale of a few that are and others who are striving to become world class. Undoubtedly, there are many more Indian companies that could have been included in the list. If some companies could do it, others can too.
The French writer Antoine de Saint-Exup ry created a striking metaphor: If you want to build a ship, don t drum up men to go to the forest to gather wood, saw it, and nail the planks together. Instead, teach them the desire for the sea. That is what Indian managers will need to become world class-not just concepts, tools and prescriptions, but the desire for excellence; the desire to be the best.
But how do you develop a desire for the sea? By seeing it. By experiencing it. By developing a passion for it.
Professor Chris Christensen, one of Harvard s most celebrated teachers, defended the case method in a lovely little piece titled Because Wisdom Cannot be Taught . Researchers and teachers tend to tell and write what they know-to point out what, to their thinking and analysis, are the right things to do. They feel they have the right answers, and they attempt to give these to others, thus avoiding the need for those others to work things out

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