Rhetoric and Experience Architecture

Description

Organizations value insights from reflexive, iterative processes of designing interactive environments that reflect user experience. “I really like this definition of experience architecture, which requires that we understand ecosystems of activity, rather than simply considering single-task scenarios.”—Donald Norman (The Design of Everyday Things)

Sujets

• User Interfaces
• Computers
• Informatique

Informations

• Publié par: Parlor Press, LLC
• Date de parution: 04 août 2017
• Nombre de lectures: 0
• EAN13: 9781602359635
• Langue: English
• Poids de l'ouvrage: 2 Mo

Extrait

Rhetoric and Experience Architecture
Edited by Liza Potts and Michael J. Salvo
Parlor Press
Anderson, South Carolina
www.parlorpress.com


Parlor Press LLC, Anderson, South Carolina, USA
© 20 1 7 by Parlor Press
All rights reserved.
Printed in the United States of America on acid-free paper.
S A N: 2 5 4 - 8 8 7 9
Library of Congress Cataloging-in-Publication Data
Names: Potts, Liza, editor. | Salvo, Michael J., editor.
Title: Rhetoric and experience architecture / edited by Liza Potts and
Michael J. Salvo.
Description: Anderson, South Carolina : Parlor Press, [2017] | Includes
bibliographical references and index. |
Identifiers: LCCN 2017038154 (print) | LCCN 2017047258 (ebook) | ISBN 9781602359628 (pdf) | ISBN 9781602359635 (epub) | ISBN 9781602359826 (ibook) | ISBN 9781602359833 (mobi) | ISBN 9781602359604 (pbk. : acid-free paper) | ISBN 9781602359611 (hardcover : acid-free paper)
Subjects: LCSH: Communication and technology. | Rhetoric--Technological innovations. | Content analysis (Communication) | Information resources management. | Research--Methodology. | Social change in literature.
Classification: LCC P96.T42 (ebook) | LCC P96.T42 R53 2017 (print) | DDC
808.00285--dc23
LC record available at https://lccn.loc.gov/2017038154
978- 1 -60235-960-4 (paperback)
978- 1 -60235-96 1 - 1 (hardcover)
978- 1 -60235-962-8 (pdf)
978- 1 -60235-963-5 (epub)
2 3 4 5
Cover image: 20 1 6. Photo by Michael Lechner on Unsplash. Used by permission.
Book Design: David Blakesley
Copyediting by Jared Jameson
Parlor Press, LLC is an independent publisher of scholarly and trade titles in print and multimedia formats. This book is available in paper, cloth and eBook formats from Parlor Press on the World Wide Web at http://www.parlorpress.com or through online and brick-and-mortar bookstores. For submission information or to find out about Parlor Press publications, write to Parlor Press, 30 1 5 Brackenberry Drive, Anderson, South Carolina, 2962 1 , or email [e-mail].


Contents
Acknowledgments
1 Introduction
Liza Potts and Michael J. Salvo
2 Beckon, Encounter, Experience: The Danger of Control and the Promise of Encounters in the Study of User Experience
Patricia Sullivan
3 Experience Architecture: Drawing Principles from Life
Roger Grice
4 Analyzing Activity for Experience Design
Cheryl Geisler
5 Feminist Rhetorics and Interaction Design: Facilitating Socially Responsible Design
Jennifer Sano-Franchini
6 Personas as Rhetorically Rich and Complex Mechanisms for Design
Erin Friess
7 “Constructivist” Research Methods for Experience Architecture and Design
Heather Christiansen and Tharon Howard
8 Experience Architecture in Public Planning: A Material, Activist Practice
Kristen Moore
9 Methodologies: Design Studies and Techne
Ehren Pflugfelder
10 Ethnography as Research Aggregator
Andrew Mara and Miriam Mara
11 Audience Awareness: Resituating Experience Architecture as Execution
Cait Ryan
12 Kairos and Managing Experience Architecture Projects
Ben Lauren
13 Toward a Rhetoric of the Place: Creating Locative Experiences
Anders Fagerjord
14 Dialogic, Data-Driven Design: UX and League of Legends
Cody Reimer
15 Making as Learning: Mozilla and Curriculum Design
Rudy McDaniel and Cassie McDaniel
16 Memorial Interactivity: Scaffolding Nostalgic User Experiences
William C. Kurlinkus
17 Designing Digital Activism: Rhetorical Tool as Agent of Social Change
Douglas M. Walls, Delia M. Garcia, and Amy VanSchaik
18 Badges as Architectures of Experience: From Signaling to Communication
Stephanie Vie, Rudy McDaniel, and Joseph R. Fanfarelli
19 Relocations: (Re)visioning Rhetoric in a Modern Amusement Park
Jill Morris
Contributors
Index to the Print Edition


Acknowledgments
We want to thank all the authors who contributed to this volume. Over a long and tumultuous path to publication, our contributors were patient, professional, and productive. Our goal from the outset was to create a forum for academics and practitioners to share their experience and, along the way, convince as many as we could that experience architecture was a term that accurately described their work. Charles Sides was convinced early on, and offered valuable feedback and advice at an important moment. Ashita Nichanametla, Erin Brock-Carlson and Michelle McMullen offered us great insight and helped us construct another interface for readers to encounter the book. We would also like to thank Laura Gonzalez whose work on international user experience is helping us plan our next project. Michael is grateful to Liza for pushing the project along when he just could not even, and Liza is thankful for Michael’s persistence. We presented early versions of this work at the Council for Programs in Technical and Scientific Communication (CPTSC), Conference on College Composition and Communication (CCCC), and the Association for Teachers of Technical Writing (ATTW) and are thankful for our colleagues’ patient guidance and direction during early stages of the work, and are especially appreciative for the Association of Computing Machinery’s Special Interest Group on the Design of Communication (ACM-SIGDOC) for helping us refine our approach and for providing excellent feedback in Silver Spring, Maryland and Limerick, Ireland. David Blakesley has a vision for the future of academic publishing; Jared Jameson has been sharp-eyed. Any value here is attributable to these collaborators and any missteps are of our own making.
Our spouses have been patient as we discussed what we affectionately refer to as “The RXA,” disrupting family time. And to our children, Liza’s Zöe, Katie, and Jayne and Michael’s Aila. Joy.


1 Introduction
Liza Potts and Michael J. Salvo
E xperience architecture (XA) represents an emerging context for the practice of a variety of research and practical skills. On one hand, these proficiencies are incorporated into commercial design and development work. User experience (UX for short) has become an effective workplace moniker for this assemblage of practices. The study of language, and especially of persuasion, grounds user experience architecture. Rhetoric sustains the technology-rich discussion of language and design that characterizes the contemporary exploration of emerging practice and enriches UX’s research and methods. Experience architecture is a professional site merging the newest technologies with ancient knowledge, hence the need for a volume in which rhetoric and experience architecture are brought into dialogue.
With chapters contributed from twenty-five authors in three countries (and eleven US states), representing eighteen Universities and Research Institutions and design firms practicing experience architecture, this edited collection represents the evolving ideas of an emerging area of study. Experience architecture (XA) is focused on the research and practice of creating technologies, products, policies, and services that serve the needs of various participants. XA focuses on issues addressing usability; interaction design; service design; user experience; information architecture; and content management for websites, mobile apps, software applications, and technology services.
Definitions of Experience Architecture
We take experience architecture to be the architecture of mediated systems, resulting in a designed capability for those using those systems to communicate. Experience Architecture takes a systems approach to the reciprocal processes of analyzing and constructing social experiences in a variety of networked digital environments as well as a number of physical spaces. While social media represents the most immediate example, this collection demonstrates that a wide range of organizations deploy experience architecture in a broad application in virtual and physical space. These organizations value insights gained employing reflexive, iterative processes of designing interactive environments.
While Experience Architecture is new in comparison to Rhetoric, Donald Norman insists it isn’t a wholly new concept, emerging alongside Apple’s first generations of personal computing devices in the late twentieth century: “the original book says nothing of what has come to be called user experience (a term that I was among the first to use, when in the early 1 990s, the group I headed at Apple called itself “the User Experience Architect’s Office”)” (Norman, 20 1 3, p. xiii). Before the web became ubiquitous, long before the phenomenon of smartphone users started gathering likes and comments on their latest updates and photos, Norman named the infant disciplinary formation:
It requires a change to emphasize the human needs, to emphasize development for people. Such a change will not come effortlessly. It requires a new process for product development, one that involves the social side of development as much as the engineering and marketing sides. It requires bringing a new discipline—user experience—to the development table. And it requires that this new discipline live up to the challenges before it. (Norman, 1 998, p. 229)
It is challenging indeed to emerge with a new disciplinary formation facing the always-ongoing crisis in the very Humanities and Social Sciences we are charged with making relevant to the public and engaging with our engineering and programming colleagues. We are, again in Norman’s words, “victims of our own success” ( Invisible Computer, 229 ) because we have “let technology lead the way.” Experience architecture puts human experience first, ahead of technological change or “disruption.” Comprehension begins, throug