Trends in Communication Policy Research

Description

With contributions from leading international experts from within both the communications industry and academia, Trends in Communication Policy Research comprises the very latest developments in the theories, methods and practical applications of this dynamic field. Topical and politically relevant, this authoritative volume will prove an invaluable reference for students and scholars seeking to understand communication policy issues.
Chapter 1: Introduction – Natascha Just & Manuel Puppis

Chapter 2: Communication Policy Research: Looking Back, Moving Forward – Natascha Just & Manuel Puppis

PART I: NEW THEORIES

Chapter 3: Prospects and Pitfalls of Douglass North’s New Institutional Economics Approach for Global Media Policy Research – Jan Loisen

Chapter 4: ‘It’s the Idea, Stupid!’ How Ideas Challenge Broadcasting Liberalization – Matthias Kunzler

Chapter 5: The Accountability and Legitimacy of Regulatory Agencies in the Communication Sector – Manuel Puppis & Martino Maggetti

Chapter 6: Change and Divergence in Regulatory Regimes: A Comparative Study of Product Placement Regulation – Avshalom Ginosar

Chapter 7: Technologies as Institutions: Rethinking the Role of Technology in Media Governance Constellations – Christian Katzenbach

Chapter 8: Veto Players and the Regulation of Media Pluralism: A New Paradigm for Media Policy Research? – Ulrike Klinger

PART II: NEW METHODS 

Chapter 9: A Political Scientist’s Contribution to the Comparative Study of Media Systems in Europe: A Response to Hallin and Mancini – Peter Humphreys

Chapter 10: What We Talk about When We Talk about Document Analysis - Kari Karppinen & Hallvard Moe

Chapter 11: Qualitative Network Analysis: An Approach to Communication Policy Studies – Maria Löblich & Senta Pfaff-Rudiger 

Chapter 12: Towards a Media Policy Process Analysis Model and Its Methodological Implications – Hilde Van den Bulck

PART III: NEW SUBJECTS

CONVERGENCE

Chapter 13: Battle of the Paradigms: Defining the Object and Objectives of Media/Communication Policy  – Karol Jakubowicz

Chapter 14: Content Control and Digital Television: Policy, Technology and Industry – Andrew T. Kenyon, Julian Thomas & Jason Bosland

Chapter 15: Regulating and Monitoring Online Activities of Public Service Broadcasters: The Case of Switzerland – Natascha Just, Michael Latzer & Florian Saurwein

STATE AID

Chapter 16: Conditional Access for Public Service Broadcasting to New Media Platforms: EU State-Aid Policy vis-à-vis Public Service Broadcasting – the Dutch Case – Jo Bardoel & Marit Vochteloo

Chapter 17: Film Support in the EU: The Uteca Case and the Future Challenges for the ‘Main Characters’ – Lucia Bellucci

Chapter 18: New Approaches to the Development of Telecommunications Infrastructures in Europe? The Evolution of European Union Policy for Next-Generation Networks – Seamus Simpson

PARTICIPATION, POWER & THE ROLE OF GENDER

Chapter 19: Public Service Television in European Union Countries: Old Issues, New Challenges in the ‘East’ and the ‘West’ – Peter Bajomi-Lazar, Vaclav Stetka & Miklós Sukosd

Chapter 20: Civil Society and Media Governance: A Participatory Approach – Pietro Rossi & Werner A. Meier

Chapter 21: Stepping Out of the Comfort Zone: Unfolding Gender Conscious Research for Communication and Cultural Policy Theory – Katharine Sarikakis

Sujets

• Media Studies
• Social Science
• Sociologie, société et politique
• Communication studies
• General officer
• European Union
• General
• Cultural Studies
• Douglass North
• EU

Informations

• Publié par: Intellect Books Ltd
• Date de parution: 23 juillet 2012
• Nombre de lectures: 0
• EAN13: 9781841506883
• Langue: English

Extrait

European Communication Research and Education Association (ECREA)
This series consists of books arising from the intellectual work of ECREA members. Books address themes relevant to the ECREA’s interests; make a major contribution to the theory, research, practice and/or policy literature; are European in scope; and represent a diversity of perspectives. Book proposals are refereed.
Series Editors Nico Carpentier François Heinderyckx
Series Advisory Board Denis McQuail Robert Picard Jan Servaes
The aims of the ECREA are
 
a) To provide a forum where researchers and others involved in communication and information research can meet and exchange information and documentation about their work. Its disciplinary focus will include media, (tele)communications and informatics research, including relevant approaches of human and social sciences;
b) To encourage the development of research and systematic study, especially on subjects and areas where such work is not well developed;
c) To stimulate academic and intellectual interest in media and communication research, and to promote communication and cooperation between members of the Association;
d) To co-ordinate the circulation of information on communications research in Europe, with a view to establishing a database of ongoing research;
e) To encourage, support and, where possible, publish the work of young researchers in Europe;
f) To take into account the desirability of different languages and cultures in Europe;
g) To develop links with relevant national and international communication organizations and with professional communication researchers working for commercial organizations and regulatory institutions, both public and private;
h) To promote the interests of communication research within and among the Member States of the Council of Europe and the European Union;
i) To collect and disseminate information concerning the professional position of communication researchers in the European region; and
j) To develop, improve and promote communication and media education.

First published in the UK in 2012 by
Intellect, The Mill, Parnall Road, Fishponds, Bristol, BS16 3JG, UK
First published in the USA in 2012 by
Intellect, The University of Chicago Press, 1427 E. 60th Street, Chicago, IL 60637, USA
Copyright © 2012 Intellect Ltd
All rights reserved. No part of this publication may be reproduced, stored in a retrieval system, or transmitted, in any form or by any means, electronic, mechanical, photocopying, recording, or otherwise, without written permission.
A catalogue record for this book is available from the
British Library.
Cover designer: Persephone Coelho
Copy-editor: MPS Technologies
Production manager: Tim Mitchell
Typesetting: Planman Technologies
ISBN 978-1-84150-674-6
ECREA Series ISSN: 1753-0342
eISBN 978-1-84150-688-3
Printed and bound by Hobbs, UK
Contents
Chapter 1: Introduction
Natascha Just & Manuel Puppis
Chapter 2: Communication Policy Research: Looking Back, Moving Forward
Natascha Just & Manuel Puppis
Part I: New Theories
Chapter 3: Prospects and Pitfalls of Douglass North’s New Institutional Economics Approach for Global Media Policy Research
Jan Loisen
Chapter 4: ‘It’s the Idea, Stupid!’ How Ideas Challenge Broadcasting Liberalization
Matthias Künzler
Chapter 5: The Accountability and Legitimacy of Regulatory Agencies in the Communication Sector
Manuel Puppis & Martino Maggetti
Chapter 6: Change and Divergence in Regulatory Regimes: A Comparative Study of Product Placement Regulation
Avshalom Ginosar
Chapter 7: Technologies as Institutions: Rethinking the Role of Technology in Media Governance Constellations
Christian Katzenbach
Chapter 8: Veto Players and the Regulation of Media Pluralism: A New Paradigm for Media Policy Research?
Ulrike Klinger
Part II: New Methods
Chapter 9: A Political Scientist’s Contribution to the Comparative Study of Media Systems in Europe: A Response to Hallin and Mancini
Peter Humphreys
Chapter 10: What We Talk about When We Talk about Document Analysis
Kari Karppinen & Hallvard Moe
Chapter 11: Qualitative Network Analysis: An Approach to Communication Policy Studies
Maria Löblich & Senta Pfaff-Rüdiger
Chapter 12: Towards a Media Policy Process Analysis Model and Its Methodological Implications
Hilde Van den Bulck
Part III: New Subjects
Convergence
Chapter 13: Battle of the Paradigms: Defining the Object and Objectives of Media/Communication Policy
Karol Jakubowicz
Chapter 14: Content Control and Digital Television: Policy, Technology and Industry
Andrew T. Kenyon, Julian Thomas & Jason Bosland
Chapter 15: Regulating and Monitoring Online Activities of Public Service Broadcasters: The Case of Switzerland
Natascha Just, Michael Latzer & Florian Saurwein
State Aid
Chapter 16: Conditional Access for Public Service Broadcasting to New Media Platforms: EU State-Aid Policy vis-à-vis Public Service Broadcasting – the Dutch Case
Jo Bardoel & Marit Vochteloo
Chapter 17: Film Support in the EU: The Uteca Case and the Future Challenges for the ‘Main Characters’
Lucia Bellucci
Chapter 18: New Approaches to the Development of Telecommunications Infrastructures in Europe? The Evolution of European Union Policy for Next-Generation Networks
Seamus Simpson
Participation, Power & the Role of Gender
Chapter 19: Public Service Television in European Union Countries: Old Issues, New Challenges in the ‘East’ and the ‘West’
Peter Bajomi-Lazar, Vaclav Stetka & Miklós Sükösd
Chapter 20: Civil Society and Media Governance: A Participatory Approach
Pietro Rossi & Werner A. Meier
Chapter 21: Stepping Out of the Comfort Zone: Unfolding Gender Conscious Research for Communication and Cultural Policy Theory
Katharine Sarikakis
Notes on Contributors
Introduction
Natascha Just & Manuel Puppis

Trends in Communication Policy Research
Technological, economic and social trends are changing the context of communication policy. Convergence, liberalization, commercialization, new media (e.g. the Internet and mobile communication), audience fragmentation and globalization are only a few of the more notable terms that describe this change. The question of how communication policy copes with these changes is not only of interest to academics but also of the highest societal relevance. Scholars are well aware of current and imminent changes; options for reforming communication policies and regulation are the subject of lively debates in the field.
In this volume, we are not just interested in what the above-mentioned changes mean for communication policy but foremost and more importantly in what the challenges and implications are for communication policy research . As the insights of communication policy research are fundamental to understanding and shaping media landscapes and thus for safeguarding the existence of the media necessary for democratic societies, a thorough analysis of how we undertake this research is needed. Although communication policy research traditionally proves to be a self-critical as well as self-conscious (and not always self-confident) area of research, it has been a while since new directions for communication policy research in Europe were discussed.
Trends in Communication Policy Research aims to revive and foster such a discussion by offering an overview of and insights into current and future areas of inquiry in this contested policy field. This unique volume is a compilation of articles that were mostly presented at the 2009 workshop of the European Communication Research and Education Association’s (ECREA) Communication Law and Policy Section in Zurich (Switzerland). The original call for papers solicited work that deals with questions of how to approach new communication policy issues theoretically and methodologically, of understanding what insights can be gained from the application of theories and methods of cognate areas and of identifying what policy challenges are emerging.
However, some chapters were added, as conference proceedings – no matter how thoroughly planned conceptually – always risk not doing justice to the overall field, and omissions are almost inevitable. The volume for the most part offers perspectives from European scholars on communication policy research. However, neither is it a book about European communication policies, nor is its use confined to this geographical context alone. Particularly those contributions dealing with questions of what theories and methods may be appropriate for furthering communication policy research are of wider significance. Whereas several contributions highlight the trend to apply various strands of new institutionalism to communication policy, demonstrating the potentials and limitations of such approaches, other theoretical perspectives are reflected as well. Despite technological convergence, most articles focus on traditional mass media. Nevertheless, this volume also emphasizes the trend of increasing research into the Internet, communication infrastructures and telecommunications regulation.
Thus, with the help of scholars from a variety of countries who contributed with their specific expertise, Trends in Communication Policy Research succeeds in offering thorough analyses of a wide range of communication policy subjects and addresses various methodological and theoretical challenges that face this field of research.
Overview of the Book
The introductory chapter by Natascha Just and Manuel Puppis (Universität Zürich) looks into the history of communication policy research and its contribution to policy-making. It shows that our research field is often highly self-conscious and not too self-confident, bemoaning the state of research as well as the perceived lack of influence and recognition. The authors argue, however, that communication policy research is instead a meaningful and mature sub-division, which is capable of making itself