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Elements of Successful Crowdfunding

15 pages

Elements of Successful Crowdfunding

Publié par :
Ajouté le : 10 juillet 2013
Lecture(s) : 103
Signaler un abus

lements of Successful CrowdfundingE
education
projects
matter
Words to the Wise
S
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A MEANINGFUL PROJECT
+ A SUPPORTIVE NETWORK
+ A MOTIVATED TEAM
= Your Best Chance at Success!
be honest with
yourself about
the size and
strength of
your network
Pre-launch Planningputting together
a campaign
team
is one of the best
strategies you
can have
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`V\?Y LT\JOTVY LSPRLS`[VILHISL[VPUZWPY LV[OLYZ[VWP[JOPUPreparing the Crowd
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get 15 people to
commit ahead
of time to
contributing in
your campaign
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be realistic
about how much
you can raise
considering the
size and strength
of your network Building a White Hot Campaign
Funding Goal, Funding Type, & the Set Funding Levels
: it may be better
to set a lower
goal and exceed
it than to set a
higher goal and
not reach it
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make the
process of
contributing as
easy as possible
with 6 or 8 set
funding levels
$15
$25
$50
:
$75
$100
$250
$500
$1000
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your campaign
can run from 10
to 90 days
both shorter
and longer
campaigns
have certain
advantages
The Campaign Message & Media
T

Rockwell High Robotics Rocks
the California Invitational!
By Martin Toller
Our team is going places - all the way
to San Diego to compete for $50,000
in scholarship money!
STEM Education
$2,500 16 days
collected to go
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supporters
will
appreciate

the
creativity
and
$15 Contribution Perk- Two Original Art Cards from a student
thoughtfulness
$25 Contribution Perk- Two Art Cards + a signed photo from
upcoming Community Art Event
that
$50 Contribution Perk- Come see us make art. Be our honored
in-class guest on a select day this yearyou
$75 Contribution Perk- Receive free-admission & Honored Patron
invest status at Community Art Event
$100 Contribution Perk- $75 Perk + Have your portrait painted by a in
student during Community Art Event
building $250 Contribution Perk- $100 Perk + Your portrait displayed in our
permanent Patrons Gallery
a
$500 Contribution Perk- $250 Perk + A beautifully framed work of art
of your choosing from our student portfolio
campaign
$1,000...
with
perks
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Campaign Launch & The Funding Period
Promoting Your Project
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